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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Optimal

    Score9 out of 10
    N/AOptimal Workshop, a company in New Zealand, offers their suite of user research tools on a subscription basis, including the Treejack information architecture tool, OptimalSort card sorting test, Chalkmark first-click testing, and other tools.

    $2,388

    per year

    Piwik PRO

    Score8.7 out of 10
    N/APiwik PRO Analytics Suite is an advanced platform providing a suite of modules centered around analytics that connects with other parts of the client’s tech stack. Piwik PRO Analytics Suite unifies marketing insights, provides a comprehensive view of performance, and facilitates data-driven actions to achieve better results. It offers multiple flexible hosting options and ensures compliance with strict data protection laws, including the GDPR, CCPA, PIPEDA, and…

    $36

    per month

    Pricing
    OptimalPiwik PRO
    Editions & Modules
    Starter
    $2388
    per year
    Enterprise
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    OptimalPiwik PRO
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    OptimalPiwik PRO
    Considered Both Products
    Optimal Workshop
    No answer on this topic
    Piwik PRO
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    7 Answers
    Best Alternatives
    OptimalPiwik PRO
    Small Businesses
    No answers on this topic
    StatCounter
    Score9 out of 10
    Medium-sized Companies
    Dovetail
    Score8.3 out of 10
    Siteimprove
    Score10 out of 10
    Enterprises
    Maze
    Score8.7 out of 10
    Chartbeat
    Score6.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OptimalPiwik PRO
    Likelihood to Recommend
    9.0
    (11 ratings)
    8.2
    (7 ratings)
    Usability
    8.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (3 ratings)
    10.0
    (1 ratings)
    User Testimonials
    OptimalPiwik PRO
    Likelihood to Recommend
    Optimal Workshop
    Optimal Workshop is great for UX testing for those with a budget to do so. This may be a little on the expensive side for smaller businesses, but definitely not anything crazy expensive. The insights that you get out of these tests are invaluable and can be the difference between launching a site and succeeding/failing.
    Incentivized
    Read full review
    Piwik PRO
    Piwik Pro Core is especially perfect for smaller businesses that want to have an alternative to Google's ecosystem. You can do a lot of the great stuff you can do with GA UA and GA4. But it still needs some tweaking. Especially for some bigger companies who have a lot of events, it would be great to have some smaller payment steps, as of right now it can be quite steep for some companies to pay the bill if you go above 500.000 events per month. Nevertheless, I believe this is one of the better options available when data ownership and privacy come to mind.
    Read full review
    Pros
    Optimal Workshop
    • Tree Testing - it is a very simple and easy to use system, that provides the data needed from a tree test
    • Card sorting - provides a system for users to participate in navigation menu layouts. We looked into several options, but this seemed very intuitive for users.
    Incentivized
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    Piwik PRO
    • Manage all campaigns and increase large volumes of data.
    • It has an excellent activity panel through which you can have complete visibility of each activity you carry out.
    • It's great to track all interactions between users and track all conversions.
    Incentivized
    Read full review
    Cons
    Optimal Workshop
    • The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
    • They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
    • They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
    • There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.
    Read full review
    Piwik PRO
    • Filtering: ip ranges, hostnames, regex. These are a few things that aren't possible like we are used to.
    • Tag Manager: not all tags/triggers are possible yet to what we are used to.
    • Are more progressive payment model: more little steps to buy a plan.
    • Custom dimensions: they weren't available but are now. But they aren't that user friendly yet as I'm used to.
    Read full review
    Usability
    Optimal Workshop
    I would rate Optimal Workshop's overall usability 9 out of 10 due to several key factors. Firstly, the platform has a user-friendly interface makes navigation straightforward, even for first-time users. The tools and features are well-organized, ensuring users can quickly find what they need without unnecessary complexity. Secondly, the platform is highly intuitive, meaning users can easily understand how to perform tasks without extensive guidance. This is supported by clear and concise instructions throughout the application, reducing the learning curve significantly.
    Additionally, the learnability of Optimal Workshop is exceptional. New users can become proficient in a short amount of time, thanks to its well-thought-out design and helpful onboarding materials. Even more advanced features are presented in a way that feels approachable and manageable. Finally, the platform supports a seamless workflow, allowing users to focus on their research or tasks rather than struggling with the software. These qualities collectively make Optimal Workshop a reliable and efficient tool for many projects, justifying its high usability rating.
    Incentivized
    Read full review
    Piwik PRO
    No answers on this topic
    Support Rating
    Optimal Workshop
    We’ve never had to use much of their support services since the platform is very easy to use, we have however needed to transfer ownership between team members due to people leaving or other circumstances. Under those situations, the support offered to us has been been very quick and efficient and we never had to nudge them much to get the job done.
    Incentivized
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    Piwik PRO
    We had to contact the support several times in the beginning and they really took their time to explain the different functions in detail. So in terms of support I can definitely recommend Piwik PRO.
    Incentivized
    Read full review
    Alternatives Considered
    Optimal Workshop
    For the price as it is very convenient for first-time beginners, its intuitiveness both for the one who is designing the activities and for those who have to interact with them. The fact that it collects and gathers the data into insights of the overall responses collected by all users.
    Incentivized
    Read full review
    Piwik PRO
    Piwik Pro's support for multiple sites saved me a lot of time. To view reports from numerous client sites, I'll have to access a single dashboard. Its digest reports save time and are simple enough for non-technical executives to understand. It gives us access to information about individual users that Google doesn't allow us to see as a whole. It will allow users to express their desires more clearly. As a result, this one is significantly more useful compared to other tools.
    Incentivized
    Read full review
    Return on Investment
    Optimal Workshop
    • Optimal Workshop has had a positive impact on investigating information architecture on several websites.
    • Optimal Workshop has helped investigated the labeling on several websites.
    • Optimal Workshop has also support in the investigation of UX in navigations.
    Incentivized
    Read full review
    Piwik PRO
    • We have obtained a good impact both economically and in data integration.
    • It has allowed us to collect and analyze all the data of our clients, and to create groups that allow us to divide potential clients and make personalized messages.
    • We use the Enterprise plan because it provides us with the necessary tools and unlimited features.
    Incentivized
    Read full review
    ScreenShots

    Piwik PRO Screenshots

    Screenshot of the Piwik PRO customer data platformScreenshot of a core reportScreenshot of the dashboardScreenshot of a funnel reportScreenshot of a user flow reportScreenshot of the tag manager