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OpenTable vs. Whitespark Local Citation Finder

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OpenTable

    Score8.6 out of 10
    N/AOpenTable is an online reservation system and reputation management technology for restaurants, bars, hotels, as well as takeout and delivery services, providing "Near Me" location services for customers to bolster reservations and online orders for businesses, a ratings and reviews aggregation and response management tool, and benchmark analysis.

    $29

    per month

    Whitespark Local Citation Finder

    Score10 out of 10
    N/AThe Local Citation Finder is a local SEO tools for tracking the performance of a business’s online citations. It reveals what listings competitors have that the business is missing, uncovers new opportunities, and helps users take control of citations. The Local Citation Finder aims tomake it easy to manage and grow citations, which the vendor states builds authority, establishes trust, and improves an online presence. Find and track all citations. Identify the…

    $39

    per month

    Pricing
    OpenTableWhitespark Local Citation Finder
    Editions & Modules
    Basic
    $29
    per month
    Core
    $249
    per month
    Pro
    $449
    per month
    Small Business
    $39.00
    per month
    Specialist
    $49.00
    per month
    Agency
    $59.00
    per month
    Enterprise
    $149.00
    per month
    Offerings
    Pricing Offerings
    OpenTableWhitespark Local Citation Finder
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsSave ~20% by paying for your subscription in full with our yearly billing option.
    More Pricing Information
    Best Alternatives
    OpenTableWhitespark Local Citation Finder
    Small Businesses
    Google Business Profile
    Score8.6 out of 10
    Google Business Profile
    Score8.6 out of 10
    Medium-sized Companies
    Google Business Profile
    Score8.6 out of 10
    Google Business Profile
    Score8.6 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OpenTableWhitespark Local Citation Finder
    Likelihood to Recommend
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    User Testimonials
    OpenTableWhitespark Local Citation Finder
    Likelihood to Recommend
    OpenTable
    It all comes down to budget and options. Most places that can be found in the app are in the upper price range, so if the company is paying for the meal we immediately look for something in OpenTable. If each one of us is paying for its meal, the selection process might be a bit longer and we might have to make the reservation via phone call or just show up and hope we get a table.
    Incentivized
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    Whitespark
    We have a client base within our organization of about ~5,000, so it can be difficult to keep track of all of their marketing status/standings. The Whitespark Local Citation Finder removes the aspect of human error and ensures that we are providing fast, reliable results for thousands of our clients. Being able to see our competitor's citation summary is a large advantage, not other products such as this provides.
    Incentivized
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    Pros
    OpenTable
    • Reservations are reliable.
    • Options are well organized and that speed decision making.
    • The ability to save restaurants I liked.
    • UI is clean, color scheme looks good.
    • Lots of information about the place is provided, including specific price range and safety precautions.
    Incentivized
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    Whitespark
    • The information within the finder is very accurate, which eliminates us having to dig through the internet for citations.
    • The reports are automated for you, so there's no extra work on the user's end.
    Incentivized
    Read full review
    Cons
    OpenTable
    • Having more places on it.
    • Better suggestions by location. I live in the border with US and even though I open the app on the mexican side, it suggests US restaurants.
    Incentivized
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    Whitespark
    • One small improvement I'd recommend is creating the ability to connect to 3rd party platforms, such as Google Data Studio
    Incentivized
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    Alternatives Considered
    OpenTable
    No answers on this topic
    Whitespark
    We have used BrightLocal in the past, which was a great platform. The biggest difference between Whitespark and BrightLocal is its usability. BrightLocal can be difficult to navigate, while Whitespark is much more straightforward and easily navigatable. Within our large organization, we also use the Whitespark Rank Tracker, so being able to utilize multiple Whitespark products streamlines a lot of our processes.
    Incentivized
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    Return on Investment
    OpenTable
    • It's hard to calculate but it saves time and time is money.
    • Helps take into account the expense process because we know what kind of payment type we can use at each place.
    • Helps us select the correct place if we are going to talk shop or just team-build.
    Incentivized
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    Whitespark
    • The positive ROI has been seen through our client's renewal %. Since we are able to provide accurate reporting, they trust the work that is presented to them more than not.
    Incentivized
    Read full review
    ScreenShots

    Whitespark Local Citation Finder Screenshots

    Screenshot of Campaign Overview - Set up a campaign for each of your business locations to track your citations across the web, see which competitors rank for your target keywords, and discover new citation opportunities.Screenshot of Campaign Setup - Quickly set your business up, add your top 5 most important keywords, and unleash the power of the Local Citation Finder.Screenshot of Opportunities - The Local Citation Finder identifies all the citations for your top ranked competition and compares them against the citations you already have to reveal the exact citation opportunities you’re missing out on. A single search uncovers hundreds of opportunities that you can get to improve your local search rankings.Screenshot of Filters (Verified Listing Submission) - Results are automatically sorted by “submittability”, so you can go straight to the sites that will let you quickly and easily submit your business to get a new citation and link for your business.Screenshot of Competitor Comparison - See  who are your top competitors, and uncover new listing opportunities. Add more competitors, filter results by a specific keyword, or export your data to CSV or PDF.