Open Loyalty is an API-first engine for introducing gamified loyalty programs at scale to increase profit margin and Customer Lifetime Value.
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PowerReviews
Score 7.8 out of 10
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PowerReviews helps companies gather ratings and reviews from customers, build Q&A content, syndicate reviews across retailers and search engines, and measure results from these endeavors. The company also offers managed services to help businesses improve customer engagement. The company was founded in 2005 and is based in Chicago.
The scenario where Open Loyalty is better suited is with a customer that has one and only one e-commerce site or equivalent. Many customers think it would be easy to customize Open Loyalty for multiple companies, using only one installation. This is difficult to Open Loyalty since different companies will have different rules, levels of rewards, etc, and that's not easily configured on Open Loyalty. So, the price of OpenLoyalty for third-world countries is a little steep, making its acquisition possible only to large companies.
PowerReviews is a great tool for outside customers to leave reviews, however, it is not very friendly for the team that is taking the information, analyzing it, and trying to learn from it. Their website can be much improved for ease of use, additionally, it may just be my server, but it takes a lot of time for information to load, even if the review volume is 0. Just all the baggage that comes with the page loading makes it slow
Their flexibility with moderation options works well for our business. We can moderate immediately, or have PowerReviews handle the first round of moderation.
The back end reporting allows us to export and distribute review content on an automated schedule, helping our product managers get first hand feedback.
Easy for customers to leave reviews, with some customization by product type built in and configurable for our products.
Also relatively easy to drop visitors in to a review form for the exact product they've purchased.
Good value compared to the other major player in the consumer review space.
Many customers expect Open Loyalty to have an e-commerce interface. Maybe they could build a barebones interface to satisfy the rare customer that still doesn't have a CRM o ERP or equivalent in place
Open Loyalty is way more powerful than Tango Card. Zoho CRM doesn't really stack up against OL, since it's too generic. The area where we think Open Loyalty would beat other products is scalability and customization. Open Loyalty has been tried on really large customers and the database never felt sluggish nor the web interface or the web services.
PowerReviews provided the best balance of price and value. bazaarvoice is popular in the industry but when we compared pricing and features we did not see any compelling reason to spend more. PowerReviews also had the easiest team to work with in the sales process, and that has continued into the engagement.
My company implements OpenLoyalty, but we've seen a positive ROI for our customers, since everybody and their uncles are implementing loyalty / rewards programs in LATAM
Custom components and PowerReviews API can display positive customer feedback from an element.
In return for honest reviews and answers to customer questions, we provide genuine and authentic feedback and let customers strain new products.
Syndicated reviews help customers see how products work in real life, which increases trust in our website/business and the products and boosts conversions.
