ON24 vs. Splash Event Marketing Platform

Having a platform where you can engage customers. It’s not only about the presentation, the polling, and customer engagement allows us to get feedback from customers. A major win for us is that it requires zero software to be downloaded. Running it within the browser window is such a huge impact. When webinar providers have software involved there could be issues with the end user trying to install and run it due to security settings or software.

Incentivized

When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.

• Webinars hosted in ON24 run smoothly and never lag, and the help desk is very responsive.
• Detailed analytics in every field include surveys, unique clicks, and downloads.
• Registration details and multi-registration links in ON24 are very helpful and allow us to add additional registration fields and restrict certain domains.

Incentivized

• Their support team is very friendly and helpful. They get back to me within a couple of hours and have lots of resources to help remotely.
• I like being able to check people in on mobile.
• Their templates make it easy to design something cool. I'm not a trained designer, but using Splash templates lets me create cool invitations that look very well designed.

Incentivized

• ON24 sometimes does not work well with some of our clients firewall and VPN if they are attempting to join from their office.
• ON24 can sometimes freeze and our trainers are unable to resolve the issue and are forced to reschedule the session or move to another platform available.
• ON24 does not track the correct data for our number of registrants for forums events. So, the analytics component is not valuable to us.

Incentivized

• When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
• The formatting across the layout page is not always consistent, specifically text sizing.
• I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.

Incentivized

Our Marketing team has seen significant time savings with the number of webinars we produce since using ON24. It's very scalable, and the onboarding and training for a new team member is fairly easy. The customer support of the ON24 team has also been impressive. They also release new feature on a fairly regular basis, and the webinars they do focused on customers are beneficial.

Incentivized

Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.

Incentivized

97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events

Incentivized

The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs

Incentivized

ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.

Incentivized

Loading depends on how large the files in the webinar for us - sometimes it takes up to an hour to upload and that impacts the loading when the webcast is playing. Overall I'm happy with the performance, however if integrated with other systems it does tend to slow down the process

Incentivized

ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.

Incentivized

We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.

Most points of relevance were covered as far as I can remember.

Incentivized

On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information

Incentivized

We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars

We selected ON24 due to organizational alignment and tool consolidation but I am more than happy with the decision to move over to this tool. It has been by far the easiest and least frustrating webinar tool I have used in 5+ years of digital marketing. It allows me to bring the product marketers asks closer to reality.

Incentivized

We used to use Eventbrite to manage our events before we were switched into using Splash. It was much easier to use, had a consistent usability structure for creating events and getting users to sign up. While it wasn't as customizable in terms of the landing page or email design, it did the job without any issues. We didn't necessarily select to use Splash, but our event coordinators at Hubspot chose the platform for us! If we could go back, we would.

Incentivized

The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.

• By holding more webinars (and promoting them beyond our existing client database), we have generated thousands of new contacts.
• The ease of use has enabled us to add an additional tool to our marketing toolbox without having to hire deep webinar/events specialists.
• The integration with Salesforce has enabled our relationship owners to see how engaged their client contacts are.

Incentivized

• Positive: We've now been able to track whether people who attend our events eventually become donors to our organization, which is HUGE for measuring event ROI and the time horizons for a donation.
• Negative: Can't think of any negative impacts on our business objectives. It solves the problem it is designed for, and continues to improve.

Incentivized