Olapic vs. PromoRepublic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Olapic
Score 6.0 out of 10
N/A
Olapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A
PromoRepublic
Score 7.5 out of 10
Small Businesses (1-50 employees)
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. Their products allow users to distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results. According to the vendor, key capabilities include: AI-driven scheduling to the main social media networks Library with 100,000 posts…
$9
monthly
Pricing
OlapicPromoRepublic
Editions & Modules
No answers on this topic
Solo
$9
monthly
Standard
$49
monthly
Professional
$99
monthly
Business
$599
monthly
Enterprise
Custom
monthly
Offerings
Pricing Offerings
OlapicPromoRepublic
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
OlapicPromoRepublic
Features
OlapicPromoRepublic
Content Creation
Comparison of Content Creation features of Product A and Product B
Olapic
6.6
Ratings
20% below category average
PromoRepublic
-
Ratings
Ideation6.30 Ratings00 Ratings
Approval workflows5.40 Ratings00 Ratings
Content collaboration7.10 Ratings00 Ratings
Content calendar7.00 Ratings00 Ratings
Network for content licensing/production7.40 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Olapic
6.7
Ratings
19% below category average
PromoRepublic
-
Ratings
Content hub6.10 Ratings00 Ratings
Forms / Gated content6.10 Ratings00 Ratings
Embedded CTAs6.70 Ratings00 Ratings
Content distribution7.20 Ratings00 Ratings
Content promotion7.00 Ratings00 Ratings
Content automation7.40 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Olapic
6.3
Ratings
22% below category average
PromoRepublic
-
Ratings
Audience profiling and targeting6.00 Ratings00 Ratings
Closed-loop tracking and reporting5.20 Ratings00 Ratings
Content performance analytics6.10 Ratings00 Ratings
Campaign optimization dashboard7.00 Ratings00 Ratings
Competitive analytics7.00 Ratings00 Ratings
Best Alternatives
OlapicPromoRepublic
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Sprout Social
Sprout Social
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OlapicPromoRepublic
Likelihood to Recommend
5.6
(0 ratings)
7.4
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
OlapicPromoRepublic
Likelihood to Recommend
The concept of Olapic- being able to pull in user-generated content and use it in your marketing and website tools is very exciting; however, the software is not ideal for businesses who do not sell direct to consumers via e-comm.
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PromoRepublic is excellent for collaboration, such as working with freelancers, or clients who want to leave notes and be responsible for final approval. It's also good for brands who need ideas about what to post on a daily basis, as their idea library is quite extensive. The image creation tool is also good for beginners, with plenty of templates, though it isn't as extensive as Canva. It's definitely a solid option for social media management. Can't think of a situation where it wouldn't be appropriate.
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Pros
  • Allows you to tag new content.
  • Keeps track of mentions and consent to repurpose content for a brand.
  • Provides insights and trends based on social performance.
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  • Generates post ideas and curated content. If I'm out of ideas on content for the week/month I can usually peruse their prepared content to generate ideas.
  • Timed posting based on our current engagement rates. Helps me to decide the ideal times to post to ensure the greatest amount of engagement.
  • Easy post editor. Has a plethora of images and fonts I can use to make an eye-catching copy for our social media.
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Cons
  • So far we haven't leveraged their seeding program to generate more content, I'm not sure how well it would work.
  • Moderation can be somewhat tedious since our brand name is similar to words that generate unusable content on Insta, though Olapic does offer moderation services at an additional price to take away the false results.
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  • I'd like to be able to drag and drop posts to different dates and times from the calendar view.
  • I'd like to be able to duplicate an entire post from the calendar view and drag it to another date and time.
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Usability
No answers on this topic
The user interface is very straight forward and easy to use. They also make it incredibly simple edit premade post ideas as well as create your own. You can connect all of the basic social media platforms which makes it great for individuals looking to streamline their scheduling process to get more content out
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Alternatives Considered
We had not implemented Salesforce previously, so we went with Olapic due to cost and ease of use. We are implementing Salesforce shortly, though, so we may need to reassess Olapic if they have conflicts or do not work optimally with Salesforce. We would like easier cooperation with Instagram since TapShop implementation can be rough in EU markets.
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I don't think there is a huge difference between the both, PromoRepublic and NapoleanCat. PromoRepublic takes that edge by having more social media networks, where NapoleanCat has only a few social media networks.
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Return on Investment
  • Increased engagement on website and app
  • Attribution to eCommerce revenue
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  • Has made our social channels come alive
  • PR allows us to get away without needing a dedicated SMM on staff
  • Has increased our online profile and credibility
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ScreenShots

PromoRepublic Screenshots

Screenshot of Content planning & social media calendarScreenshot of Graphics editor to edit ready-made templates or create your ownScreenshot of Ads and retargeting automation for Facebook & InstagramScreenshot of Social Media CalendarScreenshot of Content OrganizerScreenshot of Work Coordinator