TrustRadius

Olapic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Olapic
Score 6.0 out of 10
N/A
Olapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…N/A
Pricing
Olapic
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Olapic
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details—
More Pricing Information
Community Pulse
Olapic
Features
Olapic
Content Creation
Comparison of Content Creation features of Product A and Product B
Olapic
6.6
Ratings
20% below category average
Ideation6.30 Ratings
Approval workflows5.40 Ratings
Content collaboration7.10 Ratings
Content calendar7.00 Ratings
Network for content licensing/production7.40 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Olapic
6.7
Ratings
19% below category average
Content hub6.10 Ratings
Forms / Gated content6.10 Ratings
Embedded CTAs6.70 Ratings
Content distribution7.20 Ratings
Content promotion7.00 Ratings
Content automation7.40 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Olapic
6.3
Ratings
22% below category average
Audience profiling and targeting6.00 Ratings
Closed-loop tracking and reporting5.20 Ratings
Content performance analytics6.10 Ratings
Campaign optimization dashboard7.00 Ratings
Competitive analytics7.00 Ratings
Best Alternatives
Olapic
Small Businesses
CoSchedule Marketing Suite
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Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
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Score 10.0 out of 10
Enterprises
Conductor
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Score 8.6 out of 10
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User Ratings
Olapic
Likelihood to Recommend
5.6
(0 ratings)
User Testimonials
Olapic
Likelihood to Recommend
The concept of Olapic- being able to pull in user-generated content and use it in your marketing and website tools is very exciting; however, the software is not ideal for businesses who do not sell direct to consumers via e-comm.
Verified User
Anonymous
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Pros
  • Allows you to tag new content.
  • Keeps track of mentions and consent to repurpose content for a brand.
  • Provides insights and trends based on social performance.
Verified User
Anonymous
Read full review
Cons
  • So far we haven't leveraged their seeding program to generate more content, I'm not sure how well it would work.
  • Moderation can be somewhat tedious since our brand name is similar to words that generate unusable content on Insta, though Olapic does offer moderation services at an additional price to take away the false results.
Timothy Lakin | TrustRadius Reviewer
Timothy Lakin
Ecommerce Merchandising Manager
Read full review
Alternatives Considered
We had not implemented Salesforce previously, so we went with Olapic due to cost and ease of use. We are implementing Salesforce shortly, though, so we may need to reassess Olapic if they have conflicts or do not work optimally with Salesforce. We would like easier cooperation with Instagram since TapShop implementation can be rough in EU markets.
Timothy Lakin | TrustRadius Reviewer
Timothy Lakin
Ecommerce Merchandising Manager
Read full review
Return on Investment
  • Increased engagement on website and app
  • Attribution to eCommerce revenue
Verified User
Anonymous
Read full review
ScreenShots