TrustRadius

Odoo Marketing Automation vs. SALESmanago

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Odoo Marketing Automation
Score 0.0 out of 10
N/A
Odoo allows users to craft sophisticated end-to-end customer journeys, design email campaigns, and allows them to create automatic (and targeted) marketing campaigns. Odoo let’s users fully customize and create automatic (and targeted) marketing campaigns. Users can segment prospect databases to deliver the right message to the right prospect at the right time. Users can set up advanced marketing workflows centered around prospects. Users can then nurture them through their sales…N/A
SALESmanago
Score 8.5 out of 10
Enterprise companies (1,001+ employees)
SALESmanago is a Customer Engagement Platform for eCommerce marketing teams, including AI-driven solutions that boast users among 2000+ mid-size businesses in 50 countries, as well as global brands such as Vodafone, Lacoste, New Balance and Victoria’s Secret. SALESmanago aims to improve eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior…
$499
per month
Pricing
Odoo Marketing AutomationSALESmanago
Editions & Modules
No answers on this topic
Essential
$499
per month
Professional
$1,999
per month
Enterprise
$4,000
per month
Offerings
Pricing Offerings
Odoo Marketing AutomationSALESmanago
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalRequired
Additional Details——
More Pricing Information
Community Pulse
Odoo Marketing AutomationSALESmanago
Features
Odoo Marketing AutomationSALESmanago
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
8.2
33 Ratings
7% above category average
WYSIWYG email editor00 Ratings9.833 Ratings
Dynamic content00 Ratings8.930 Ratings
Ability to test dynamic content00 Ratings8.029 Ratings
Landing pages00 Ratings5.025 Ratings
A/B testing00 Ratings7.129 Ratings
Mobile optimization00 Ratings8.129 Ratings
Email deliverability reporting00 Ratings7.932 Ratings
List management00 Ratings8.931 Ratings
Triggered drip sequences00 Ratings9.825 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
8.2
31 Ratings
5% above category average
Lead nurturing automation00 Ratings8.929 Ratings
Lead scoring and grading00 Ratings8.028 Ratings
Data quality management00 Ratings8.828 Ratings
Automated sales alerts and tasks00 Ratings7.022 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
4.3
23 Ratings
53% below category average
Calendaring00 Ratings6.121 Ratings
Event/webinar marketing00 Ratings2.420 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
2.3
16 Ratings
106% below category average
Social sharing and campaigns00 Ratings2.315 Ratings
Social profile integration00 Ratings2.315 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
7.3
33 Ratings
0% below category average
Dashboards00 Ratings8.033 Ratings
Standard reports00 Ratings7.932 Ratings
Custom reports00 Ratings6.026 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Odoo Marketing Automation
-
Ratings
SALESmanago
7.0
29 Ratings
6% below category average
API00 Ratings9.928 Ratings
Role-based workflow & approvals00 Ratings8.022 Ratings
Customizability00 Ratings8.023 Ratings
Integration with Salesforce.com00 Ratings2.012 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.010 Ratings
Integration with SugarCRM00 Ratings7.010 Ratings
Best Alternatives
Odoo Marketing AutomationSALESmanago
Small Businesses
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Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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User Ratings
Odoo Marketing AutomationSALESmanago
Likelihood to Recommend
-
(0 ratings)
8.9
(33 ratings)
Usability
-
(0 ratings)
8.1
(2 ratings)
User Testimonials
Odoo Marketing AutomationSALESmanago
Likelihood to Recommend
Odoo
No answers on this topic
SALESmanago
I find SalesManago to be a good tool for email marketing and automation processes. They live chat service allows fast and direct communication with customers. Website personalisation (tools like pop-ups and browser notification) work fine but I'd like to have a bit more personalisation options to be avalaible to users.
FS
Federico Sarzi
Marketing Specialist
Read full review
Pros
Odoo
No answers on this topic
SALESmanago
  • Segmentation - you can segment people in many ways (e.g using tags, rfm matrices, sales funnels, dynamic segments).
  • Automation flows - using workflows, automation rules, and website automations you can automatically do marketing actions after a trigger and in specific conditions. You have a lot of events, conditions and actions
  • Product Recommendations - this tool allow you to recommend products on your website. Maybe it's not quick to prepare it but the results at the end are awesome
  • RFM Segmentation - this is a great tool to segment and reach people according to their RFM profile
SC
Samuel Cadelano
Marketing Automation Strategist
Read full review
Cons
Odoo
No answers on this topic
SALESmanago
  • Their expansion into the US has not been very successful, and if you are a West Coast customer want training, be prepared to get up at 4 a.m.
  • While their functionality is comparable to competing products there is nothing particularly unique to what they offer
  • Their instructional literature was obviously not produced by people for who English is a first language and they are not particularly English proficient.
Lou Covey | TrustRadius Reviewer
Lou Covey
President, CEO
Read full review
Usability
Odoo
No answers on this topic
SALESmanago
SALESmanago is a pretty big tool (with lots of features), but if you know the principles - everything is easy to find, and easy to understand. Of course there are some settings or funcionalities which needs to be updated but still using SALESmanago is totaly different experience than 5-6 years ago (in a good way)
MS
Maciej Stafiej
Marketing Automation Expert
Read full review
Alternatives Considered
Odoo
No answers on this topic
SALESmanago
I use many marketing automation tools, and I choose the right tool for the right job. I like to use SALESmanago because of its great support and very good price for the product.
Verified User
Anonymous
Read full review
Return on Investment
Odoo
No answers on this topic
SALESmanago
  • The automated system has improved advertising campaigns.
  • We noticed an increase in customer activity.
  • We received valuable data about your users.
NC
Natalia Cichocka
Digital Marketing Spacialist
Read full review
ScreenShots

Odoo Marketing Automation Screenshots

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SALESmanago Screenshots

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