Miva vs. Optimizely Commerce Connect

If you are familiar with online retail, you will find it easy to use and love the diverse way of arranging your store and products. If you are brand new to online retail, Miva Merchant has partners that can help you design the perfect present that is easy to maintain.

Very strong fit for mid-sized organizations that need more flexibility and customization as compared to canned or template-based offerings, but also want the efficiency and externalization that comes with a pre-existing, cloud-hosted platform (as compared to a full custom offering). Works well with a PIM and more mature catalog data in order to fully leverage the dynamic data capabilities.

Incentivized

• General versatility, though changes commonly require the aid of a true Miva developer to implement
• Compatible with many payment gateways and a fair assortment of third-party services
• Developers employed directly by Miva to handle merchant projects are personable and responsive to most requests

• Web content management -- the interface is drag and drop and makes it very easy for business users to create product pages.
• In site search with Episerver Find -- it is easy to promote attributes and make quick tweaks to fine-tune results.
• Integrate with other systems -- we have integrated with our ERP, our product information management system, our digital asset management system and our marketing automation system to take advantage of investments we have already made in content and customer data.

Incentivized

• Training and documentation. Miva Merchant is fairly complex, and while they continue to make good progress in providing resources for all levels of expertise (beginner to expert), there are still a number of gaps. To take the step beyond the initial levels of online storefront requires expert assistance for most businesses (unless they have some substantial IT/technical resources available).
• Market for add-on and add-in products. (Note: this is significantly biased by our own business experience selling workflow and feature products for Miva Merchant.) The long-term goal for Miva has been stated to essentially involve having integration partners (selling their time) and larger companion product partners (selling products that work with, but usually NOT within Merchant). There is clearly a gap of potential customer needs that they are attempting to build into the core platform. Of course, no one can cover all needs! While Miva Merchant is not hostile to third-party product companies, neither do they have an explicit place in their long term roadmap. It is my opinion that their strategy of minimizing third-party add-on developers may be throwing the baby out with the bathwater, and I shudder to imagine a time when all significant features only come from the developers within Miva. As good as they are (quite good) they suffer from the inevitable myopia that ALL companies have - they are NOT their customers!

• Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
• Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
• Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.

Incentivized

Miva Merchant works! It is a stable platform, it uses many standards and when it does break, typically due to database corruption, if you know a little about SQL or have a Miva support package, repairs are typically minutes away Vs. hours or days.

Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.

Incentivized

Miva Merchant allow individual of various skills to create the perfect online store! The wizards inside Miva Merchant that has step by step allow someone with little or no programming skills to a skilled programmer who can customize to his or her heart content.

The job functionality is one of the strongest benefits Optimizely offers. It allows a savvy user to quickly go in to a given job, see the job history to find errors and then even take the steps of a job, copy the code and paste it back into your source to diagnose a potential issue.

Incentivized

I work with multiple Miva sites daily, and uptime is fantastic. Outages are rare from my experience, and any issues have generally been short and handled quickly.

An overwhelming majority of the support technicians are top-notch. One or two key exceptions stand out, but even those are typically fine - just occasionally wrong or unhelpful. Overall I seem to get quick and useful support, whether it's for the software or a web hosting-based need.

We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product

Incentivized

Creating the Miva store originally took a reasonable amount of time, 2-3 months, but we were unable to migrate our orders and customer accounts from the old platform. Additional refinements were required over the following 6 months to refine the functionality and features so that they worked properly for our store and fulfillment process.

Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card

Incentivized

BigCommerce, Shopify and Shopware are all superior to Miva. They allow you more power to personalize, power your store, and better B2B options. They have all solved the issues that Miva has with categorizing and subcategorizing products, which Miva doesn't allow that creates issues with duplicating subcategories, duplicate keywords and canibalization. Miva isn't mobile first, mobile friendly, the other sites are.

Stibo STEP MDM was a powerhouse. It seems we could do anything we could dream up, but we also had an in-house IT dev team to support it. The cost was the reason we went with Optimizely Commerce Connect. We did not explore HubSpot for this project.

Incentivized

Miva has proven to be a great solution for smaller mom-and-pop stores through large enterprise-class businesses with tens of thousands of products. Performance is just as strong on enterprise-class stores as on considerably smaller stores, and an increasing number of marketing/sales tools are continually being added to the core Miva functionality to keep up with current marketplace demands.

• We have lost some business due to lack of easy MIVA connectivity with popular POS systems.
• For the most part, focussing on MIVA as the primary eCommerce platform my company offers has been very positive choice for me and my clients. The choice of MIVA has allowed me to focus on learning a singular platform where I have the ability to modify the look & feel as well as the function of the store. For my clients, MIVA presents an easy to use administrative interface (Magento, by comparison, is a nightmare) with plenty of functionality.

• Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
• Positive: Counter associates are using the website to help customers.
• Negative: Too much time being spent QCing previous work.

Incentivized