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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Meltwater

    Score8.1 out of 10
    N/AMeltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A

    Prezly

    Score9.6 out of 10
    Small Businesses (1-50 employees)
    Prezly is presented as all-in-one public relations management tool that helps PR teams organise their workflow, collaborate and save time. Accessible through any browser, Prezly's key features are divided between three main areas: Contact management Full PR CRM for managing contacts Automated contact enrichment and flagging for out-of-date contact details At-a-glance comms timeline per contact showing emails sent/received, added…

    $50

    per month per user

    Pricing
    MeltwaterPrezly
    Editions & Modules
    No answers on this topic
    Starter Plan
    $50
    per month per user
    Core Plan
    $90
    per month per user
    Premium Plan
    $140
    per month per user
    Enterprise Plan
    custom
    per month per user
    Offerings
    Pricing Offerings
    MeltwaterPrezly
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsPrezly also offers a yearly payment option with a 20% discount. Additional seats are available for each plan, and additional newsrooms are available for Core Plan and above. For larger/global clients, Prezly offers an Enterprise Plan that accommodates 10+ seats and more customizable functionality; Enterprise Plans are priced based on an organization's requirements.
    More Pricing Information
    Community Pulse
    MeltwaterPrezly
    Considered Both Products
    Meltwater
    No answer on this topic
    Prezly
    Chose Prezly
    It's been a while since I evaluated Prezly against Cision. It's an apples-to-oranges comparison because Cision has a lot of additional features, but Prezly has a robust CRM platform and digital newsroom that outflanks the Cision newsroom in look, feel and ease of use, not to …
    Incentivized
    Key User Insights
    Would buy again
    63%
    Would buy again
    20 Answers
    No answers on this topic
    Delivers good value for the price
    62%
    Delivers good value for the price
    16 Answers
    No answers on this topic
    Happy with the feature set
    69%
    Happy with the feature set
    22 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    63%
    Lived up to sales and marketing promises
    15 Answers
    No answers on this topic
    Implementation went as expected
    81%
    Implementation went as expected
    22 Answers
    No answers on this topic
    User Ratings
    MeltwaterPrezly
    Likelihood to Recommend
    8.0
    (73 ratings)
    10.0
    (4 ratings)
    Likelihood to Renew
    8.0
    (9 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (4 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.5
    (28 ratings)
    -
    (0 ratings)
    In-Person Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    8.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    6.1
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    MeltwaterPrezly
    Likelihood to Recommend
    Meltwater
    Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
    Incentivized
    Read full review
    Prezly
    Since this platform is so easy to use when creating or managing communication workflows, it is recommended to work mostly with scenarios that generally require several processes to complete each group management, for example, to cover from the follow-up of employees within the communications team to the management of the team's communication processes.
    Incentivized
    Read full review
    Pros
    Meltwater
    No answers on this topic
    Prezly
    • Press releases with photos, videos, clean, attractive layout
    • Contact management with tags and segments for media outreach
    • Click rates/open rates to help target our followup outreach
    • Full HTML press releases dropped into email instead of attached PDFs that don't get opened
    Incentivized
    Read full review
    Cons
    Meltwater
    • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
    • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
    • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
    Incentivized
    Read full review
    Prezly
    • The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
    • The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
    • You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.
    Incentivized
    Read full review
    Likelihood to Renew
    Meltwater
    No answers on this topic
    Prezly
    No answers on this topic
    Usability
    Meltwater
    Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
    Read full review
    Prezly
    No answers on this topic
    Support Rating
    Meltwater
    No answers on this topic
    Prezly
    No answers on this topic
    In-Person Training
    Meltwater
    Again, really in-depth and helpful for a program that is really easy to use.
    Read full review
    Prezly
    No answers on this topic
    Online Training
    Meltwater
    Walked step by step through program. Very informative on a program that doesn't require much training.
    Read full review
    Prezly
    No answers on this topic
    Implementation Rating
    Meltwater
    You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
    Read full review
    Prezly
    No answers on this topic
    Alternatives Considered
    Meltwater
    I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
    Incentivized
    Read full review
    Prezly
    Prezly is much more user-friendly than Cision but isn't as robust. The pricing is similar and I believe Prezly beats it out a bit. Overall, the UI is much better in Prezly giving it the edge.
    Incentivized
    Read full review
    Return on Investment
    Meltwater
    No answers on this topic
    Prezly
    • We have taken into account our net profit rates during the time of using Prezly, and therefore we decided that the platform is useful when generating work formations that result in higher profits. Prezly has proven to be an excellent investment, which has satisfied our team.
    Incentivized
    Read full review
    ScreenShots

    Prezly Screenshots

    Screenshot of Prezly's dedicated CRM and rich contact profilesScreenshot of Prezly's contact list import, which is also used to merge duplicates and weed out bad emailsScreenshot of Prezly's tags, which are used to organize contacts into dynamic media lists that always stay up to date.Screenshot of a Prezly multimedia campaignScreenshot of Prezly's story editorScreenshot of Prezly's reporting, which can display which stories get the most coverage, and which journos are the biggest fans