Adform FLOW vs. Mediaocean

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adform FLOW
Score 8.1 out of 10
N/A
Adform, headquartered in Copenhagen, offers an independent and integrated advertising platform built for modern marketing. Its enterprise technology – Adform FLOW – harnesses user experience and a scalable, modular and open architecture, to enable management of the whole campaign life cycle. It aims to provide clients with enhanced control and transparency across advertising operations, including ownership of all data from their campaigns.N/A
Mediaocean
Score 9.0 out of 10
N/A
Mediaocean provides omnichannel advertising platforms. Mediaocean provides foundational software to connect brands, agencies, media, technology and data.N/A
Pricing
Adform FLOWMediaocean
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adform FLOWMediaocean
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Adform FLOWMediaocean
Features
Adform FLOWMediaocean
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Adform FLOW
8.4
Ratings
13% above category average
Mediaocean
-
Ratings
Data Transfer8.80 Ratings00 Ratings
DSP integration8.00 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Adform FLOW
8.0
Ratings
3% above category average
Mediaocean
-
Ratings
Ad campaign creation7.50 Ratings00 Ratings
Ad deployment7.70 Ratings00 Ratings
Display advertising9.00 Ratings00 Ratings
Ad display and retargeting segmentation8.00 Ratings00 Ratings
Sequence targeting8.00 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Adform FLOW
8.0
Ratings
4% above category average
Mediaocean
-
Ratings
Ad dashboards9.00 Ratings00 Ratings
Ad performance reports8.00 Ratings00 Ratings
Ad conversion tracking7.50 Ratings00 Ratings
Ad attribution reporting7.50 Ratings00 Ratings
Cross-channel ad management8.70 Ratings00 Ratings
Ad forecasting and optimization7.50 Ratings00 Ratings
User Ratings
Adform FLOWMediaocean
Likelihood to Recommend
7.7
(0 ratings)
10.0
(0 ratings)
Support Rating
6.0
(0 ratings)
10.0
(0 ratings)
User Testimonials
Adform FLOWMediaocean
Likelihood to Recommend
It is well suited for organisations which have big customer base and huge databases. It integrates well with the existing database and the reporting is amazing. The whole team reports can be generated using admin dashboard. Plus the campaign reports are also generated accurately giving all related details. It might not be suitable for small scale companies as that won't be cost efficient.
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The perfect tool for a team looking to bring social, Amazon, or OTT in-house.
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Pros
  • targeting options
  • ease of use
  • nice reporting options
  • Adform flow User ID - postcookie targeting option in particular.
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  • Co-op budget management
  • Audience targeting
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Cons
  • Customer service
  • Integration & deployment with existing infrastructure
  • Upgrades to the platform
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  • Amazon bidding
  • Syncing more audience in OTT
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Support Rating
Reasons are already given in past. They are really slow in support service.
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Team is always very responsive from the account manager to the C-Level.
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Alternatives Considered
Adform was in some usecases similar to Xaxis, however, client preferred to use Adform.
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Not what we were looking for to scale.
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Return on Investment
  • CPA reduction 20% in some clients
  • ROAS driven decisions
  • DSP Cost reduction
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  • Increased ROAS in social media buys
  • Increased audience segmentation
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ScreenShots