Maximizer CRM vs. Veeva CRM

Maximizer CRM is a great tool for customer relationship management. I would like to see more integration with other CRM programs to allow existing data to be easily imported. I would like to see an expanded calendar with better visibility to different users. For the price, it is a very powerful tool that we use daily.

Incentivized

Veeva CRM is best used in areas of Pharma companies or Animal Health based organizations. It adapts to the Health regulations which makes it easier for inventory and order management.

Incentivized

• Their sales team is engaging

• iPad views are easy to navigate
• Sharing of media within platform helps keep record of what materials were used in the interactions
• Data extraction via API is easy

Incentivized

• The integration into email could be smoother
• It is could use a better database for tracking installed equipment
• The import of contacts is clunky

Incentivized

• The UI is a bit outdated and the system is somewhat lacking flexibility overall
• The reporting functionalities are very limited - it's great to gather data but a 3rd party solution is needed to get some meaning out of it
• Pricing. Veeva are big and therefore not that flexible. This does not make them the most small/midsize customer friendly

Incentivized

We are heavily entrenched in Maximizer and trying to pull our data out and into another CRM, with the same amount of customization and workflow would take a lot of effort.

Incentivized

The CRM didn’t have the capability I expected

The support staff are very knowledgeable and competent. Never really had an issue with them not knowing what they are doing.

Incentivized

I’d definitely rate them the lowest, simply for the fact that their final interactions with me were far from professional. I was genuinely stunned at [what seemed to me like] this company’s arrogance and unwillingness to look at my issues from my company’s perspective. Over a little money, they made a dissatisfied customer out of me.

As Veeva CRM is built on Salesforce' platform, both solutions have rather similar look, feel and offered set of functionalities. Veeva CRM is geared up specifically for the pharmaceutical industry - to my understanding, there is an agreement between the companies, preventing Salesforce.com from stepping into the pharma market. So if you are familiar with the Salesforce.com experience - from the solution to their implementation, training and support approaches - you can expect similar from Veeva (CRM).

Incentivized

• Worth it for the money you put in.
• Though there are more popular CRM's, they all come with a high cost for something we actually don't use much.
• Maximizer should collaborate with more products.

Incentivized

• The system has allowed our field staff to be more efficient
• Target marketing based on the data analytics