Malomo vs. TrueLoyal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Malomo
Score 10.0 out of 10
N/A
Malomo is an ecommerce customer loyalty platform that allows businesses to generate revenue and customer loyalty by turning shipment tracking into a marketing channel. Ecommerce businesses can create custom tracking pages that drive sales, product education, referrals, etc. Malomo offers insights into customer engagement and carrier performanceN/A
TrueLoyal
Score 9.0 out of 10
Mid-Size Companies (51-1,000 employees)
TrueLoyal (formerly Zinrelo) is a loyalty program software, designed to foster customer engagement and enhance customer retention. It integrates multiple dimensions such as transactional, social, advocacy, engagement, behavioral, and emotional aspects. This multifaceted strategy aims to incentivize customers to make frequent purchases, actively engage with the brand, and ultimately become vocal advocates. Capabilities: Enhanced Customer Retention: As a point…N/A
Pricing
MalomoTrueLoyal
Editions & Modules
No answers on this topic
Enterprise
Custom
Offerings
Pricing Offerings
MalomoTrueLoyal
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
MalomoTrueLoyal
Best Alternatives
MalomoTrueLoyal
Small Businesses
Growave
Growave
Score 9.7 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
Oracle Marketing
Oracle Marketing
Score 7.1 out of 10
Oracle Marketing
Oracle Marketing
Score 7.1 out of 10
Enterprises
Oracle Marketing
Oracle Marketing
Score 7.1 out of 10
Oracle Marketing
Oracle Marketing
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MalomoTrueLoyal
Likelihood to Recommend
10.0
(0 ratings)
8.2
(0 ratings)
User Testimonials
MalomoTrueLoyal
Likelihood to Recommend
Malomo is a no-brainer for any eCommerce company. It turns shipment tracking into a beautifully branded customer touchpoint and opens up a new retention marketing channel as new customers often check their tracks multiple times. All of this at an affordable price.
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We love that the Zinrelo program is one of the many reasons that our customers shop with us repeatedly. It helps to give us an edge, compared to nearby competitors, who might not offer such a program.
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Pros
  • Shipment Tracking
  • Post-Purchase Cross-Sell
  • Content
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  • Customer service is fantastic.
  • They are always asking for feedback, so that they can understand what is working well for us, and what isn't working well.
  • They are pro-active and frequently offer suggestions to us, for promotions that they think would be worthwhile, and help us to keep shoppers coming back.
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Cons
  • Platform not yet self-serve
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  • Though perfectly functional, Zinrelo’s interface seems slightly dated and could use a visual update.
  • Zinrelo should develop direct integrations with BigCommerce and NetSuite, so all Zinrelo account management can be handled within those platforms.
  • Zinrelo should allow for custom reasons for the addition of points. Sometimes the the established reasons do not address the situation, and the flexibility to add custom reasons with reduce or eliminate the need to add notes to transactions.
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Alternatives Considered
Malomo was taking a much more holistic, customer/marketing-centric approach at a comparable price to AfterShip which primarily offered basic landing page functionality and internal tools. Malomo opens up a new marketing channel for existing customers which is extremely valuable as there are only a handful of channels that can be used effectively in this arena.
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The only other platform we tried before settling on Zinrelo was Yotpo. We never moved to a paid plan before switching to Zinrelo. Compared to Yotpo, Zinrelo was easier to on-board and more affordable. Though Yotpo’s interface was more engaging, there was nothing missing from Zinrelo that justified the the added expense of Yotpo.
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Return on Investment
  • Less CX Tickets About Shipment Tracking
  • New Cross-Sell Revenue
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  • Increased customer retention.
  • Increased average order value.
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ScreenShots

TrueLoyal Screenshots

Screenshot of MULTI DIMENSIONAL LOYALTY PLATFORMScreenshot of OMNI-CHANNEL REWARDS PROGRAM E-COMMERCE, STORES, MOBILE, 3RD PARTY RETAILERSScreenshot of RECEIPT SCANNING TO AWARD POINTS FOR PURCHASES MADE AT 3RD PARTY RETAILERSScreenshot of END USER LOYALTY DASHBOARD - ON DESKTOP AND MOBILEScreenshot of REFERRAL PROGRAM TO ACQUIRE CUSTOMERS VIA WORD-OF-MOUTHScreenshot of LOYALTY PROGRAM EXPLAINER PAGES