Mailtrack is a free email tracker for Gmail, boasting over 1,5 million active users. The vendor states users will Ffollow up with more accuracy, find out the moment emails have been read, track the…
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Outreach
Score 8.5 out of 10
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Outreach is a sales execution platform that helps market-facing teams create and predictably close more pipeline. From prospecting to deal management to forecasting, Outreach leverages automation and artificial intelligence to help revenue leaders increase the efficiency and effectiveness of go-to-market activities and personnel across the revenue cycle. Outreach offers sales engagement, revenue intelligence, and revenue operations functionalities in a unified platform. The software…
It is critical in Sales to understand if someone received and read the email you sent, and Mailtrack is perfect for this. It is not a critical tool when you are receiving emails but definitely a critical tool when sending emails and you need to know the status and to understand if they even read what you sent.
Outreach is well-suited for organizations that want to send bulk sales prospecting emails and need a platform that can enhance domain and email deliverability. It is less suitable for organizations that don't use email prospecting or have fewer than 500 customers or prospects.
When sequencing, I need to mark multiple leads, and using the search bar, it will uncheck all the leads that were previously checked.
Calls drop constantly.
Syncing contacts and leads with SF is challenging. The buttons to synchronize with CRM are available when searching for a contact or lead, but you cannot sync it when viewing the lead or contact itself.
Based simply on cost savings, it would make the most sense for us to utilize Salesforce Sales Engagement moving forward. We already pay for access as part of our contract and it would provide more users with access to a sales automation tool. Upon vetting its capabilities, we've determined it can effectively replicate the core functionality that we get out of Outreach.
I would rate Mailtrack's overall usability as a ten out of ten. The reasons for this are actually quite simple. For now, only I have been using Mailtrack. However, looking at the rather easy to use characteristics Mailtrack has to offer, I would not hesitate to recommend it to the rest of my colleagues.
Being in a role that required me to do a lot of prospecting, I spent more time in Outreach than any other platform. It had everything within that I needed to be successful in my role. It was extremely customizable and easy to learn. There were occasional bugs, but nothing that kept me from doing my job.
For the most part Outreach is always available. There are sometimes when they do a new update, and things might get glitchy for a couple of days. They usually fix it very quickly. Same thing if the dialer goes out or something. It is always handled in a timely manner.
Outreach's performance overall is very high quality. Pages load right away. Occasionally it might take a minute to generate a report, but not any slower than in other platforms I've used. Outreach is integrated into many of our other tools and seems to be a very clean integration. Everything runs very quickly.
This rating is fully deserved for the reasons I mentioned earlier. Namely, firstly, ease of use. Secondly, the reliability and speed of the application. Thirdly, the unobtrusiveness of its functioning. Fourth, the positive effect that the application has on the process of management communication between company employees. Fifth, the overall usability of the application due to the minimum settings.
There is almost zero customer support. What they do offer is a live chat feature which is active during "normal" business hours which is nice for instant inquiries if someone is available. However, you do not have a dedicated representative to address questions or concerns and their billing process is confusing and messy without any support.
We were trained in person and it was very easy to understand. And if we missed any pointers there was more training given to us. So i always like this tool. The drafts were also prepared for us to sync outreach with our devices so it was straightforward. Highly recommend
Lots of attention from the Outreach training team, with a great willingness to customize to our needs. To be clear, you get out what you put in. If you don't work with them, you'll get cookie-cutter training. But we asked for a lot of customization, and they delivered what we asked for.
I expected more assistance in connecting Outreach with Salesforce. We have a basic connection, but many fields were left without a sync. We can apparently sync data without adding the app into Salesforce, but believe we could get more functionality with a better integration. The basics of setting up our sequences and using Outreac to run them was was fine.
The biggest alternatives I've tried are whole email systems - Polymail and Newton. Newton was bar none the best email handling application AND the best email tracker, however, unfortunately, they went out of business at the end of summer 2018. Mailtrack is different because it only does one thing, it tracks email. Without Newton (Polymail is also iOS only, and expensive), Mailtrack is really the only decent solution for email tracking without buying a big system like a CRM. I didn't want to pay $100+/month for user seats, I just wanted to track my own emails for some better intel. That's what Mailtrack does, and that's what Mailtrack is priced to do.
They're not direct competitors, but they share many of the same functionalities. Gong has a greater focus on spoken communications, such as calls and demos, rather than emails. I think Gong also has stronger AI capabilities at the moment. However, I don't believe so, Gong would be ideal for prospecting and mass outreach, as Outreach is. Outreach is more suitable for exploration and outbound communications management, whereas Gong is better suited for deal and pipeline management and analysis.
It has flexible permissions which allows to designate certain non-admins to build out sequences or add or remove people, which allows one main admin to handle the more technical end, while allowing team leads to build out sequences for other team members, allowing everyone to play to their relative strengths, while not allowing for chaos if everyone had full permissions
After I started using the Mailtrack, the responses to my emails increased by at least 30%.
Once I submitted/sent an important email and got the notification that the email was sent, I feel safe that my email/request has been processed/viewed without being worried that the email went to the spam box.
Increase in call metrics as it is easy to make more calls using Outreach features. Basically cutting down admin work time before the call.
Prospect journey and experience has been a positive flowing through a set amount of emails and calls rather than just being blasted with random emails. Helps BDRS stay focused on more important parts of the job.
