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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.1 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Unbounce

    Score8.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

    $99

    per month

    Pricing
    Intuit MailchimpUnbounce
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Agency
    Contact Sales
    Offerings
    Pricing Offerings
    Intuit MailchimpUnbounce
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—All plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    Intuit MailchimpUnbounce
    Considered Both Products
    Intuit
    No answer on this topic
    Unbounce
    Chose Unbounce
    It is clearly a more powerful than Mailchimp for landings and pop-ups. We were limited with what we could do with Mailchimp and this tool is just laser focused on getting landings and pop up done easily and effectively. From templates, designs, improvement and scripts it does …
    Incentivized
    Chose Unbounce
    Unbounce is a robust tool that will allow users to continuously create and optimize landing pages as they grow. The product overall is easy to get started with, but it may take some time to set up and get used to the navigation. Support from tech, design and marketing teams …
    Incentivized
    Chose Unbounce
    We have not used other products like Unbounce. To be honest, once we started using Unbounce we stopped looking for a solution altogether because Unbounce ended up working out so well for us. I would say start with Unbounce and then see what you can add to make your Unbounce …
    Incentivized
    Chose Unbounce
    Unbounce and Leadpages are very similar, I really don't have anything bad to say about either. I chose Unbounce over Leadpages because of the customized URL option. From a branding perspective, it looks stronger to have try.mycompany.com/myoffer than something like mycompany.Lea…
    Incentivized
    Chose Unbounce
    I tried Optimizely which is bulky and buggy and is way more complicated than unbounce, I stopped using them after one day.
    Key User Insights
    Would buy again
    No answers on this topic
    70%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    82%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    85%
    Happy with the feature set
    17 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    72%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    No answers on this topic
    89%
    Implementation went as expected
    17 Answers
    Features
    Intuit MailchimpUnbounce
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    7.8
    488 Ratings
    3% above category average
    Unbounce
    -
    Ratings
    WYSIWYG email editor8.2453 Ratings00 Ratings
    Dynamic content7.0436 Ratings00 Ratings
    Ability to test dynamic content7.2417 Ratings00 Ratings
    Landing pages7.7337 Ratings00 Ratings
    A/B testing7.4368 Ratings00 Ratings
    Mobile optimization8.7447 Ratings00 Ratings
    Email deliverability reporting8.3475 Ratings00 Ratings
    List management7.5475 Ratings00 Ratings
    Triggered drip sequences7.8328 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    8.1
    10 Ratings
    4% above category average
    Unbounce
    -
    Ratings
    Lead nurturing automation6.69 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management6.09 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    7.2
    60 Ratings
    3% below category average
    Unbounce
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing6.945 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    7.0
    56 Ratings
    7% below category average
    Unbounce
    -
    Ratings
    Social sharing and campaigns6.250 Ratings00 Ratings
    Social profile integration7.847 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    7.2
    473 Ratings
    2% below category average
    Unbounce
    -
    Ratings
    Dashboards7.6136 Ratings00 Ratings
    Standard reports7.8471 Ratings00 Ratings
    Custom reports6.261 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    6.5
    57 Ratings
    14% below category average
    Unbounce
    -
    Ratings
    API7.045 Ratings00 Ratings
    Role-based workflow & approvals6.116 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com6.028 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM4.925 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.752 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Intuit Mailchimp and Unbounce
    Feature
    Intuit Mailchimp
    -
    Ratings
    Unbounce
    6.9
    14 Ratings
    11% above category average
    Landing page A/B testing:00 Ratings6.813 Ratings
    Dynamic page text replacement00 Ratings7.010 Ratings
    Real-time analytics dashboard00 Ratings7.113 Ratings
    SEO tools00 Ratings6.513 Ratings
    Optimization recommendations00 Ratings7.012 Ratings
    Best Alternatives
    Intuit MailchimpUnbounce
    Small Businesses
    Vbout
    Score9.9 out of 10
    Instapage
    Score7.6 out of 10
    Medium-sized Companies
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Instapage
    Score7.6 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpUnbounce
    Likelihood to Recommend
    7.9
    (511 ratings)
    8.2
    (51 ratings)
    Likelihood to Renew
    8.4
    (51 ratings)
    7.7
    (9 ratings)
    Usability
    8.7
    (380 ratings)
    7.0
    (3 ratings)
    Availability
    9.5
    (6 ratings)
    9.1
    (1 ratings)
    Performance
    8.9
    (7 ratings)
    -
    (0 ratings)
    Support Rating
    8.3
    (18 ratings)
    9.6
    (4 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    6.0
    (1 ratings)
    Configurability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    9.5
    (6 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Intuit MailchimpUnbounce
    Likelihood to Recommend
    Intuit
    If you require an easy to use email marketing tool that your team can quickly get up and running with then Intuit Mailchimp is a great option. I haven't had any team member struggle with their drag and drop email builder and the steps you have to take to add an email, create and send a campaign are all straightforward.
    Read full review
    Unbounce
    As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
    Incentivized
    Read full review
    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Unbounce
    • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
    • Tracking code is easy to add. Follow the straightforward instructions in the back end
    • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
    Incentivized
    Read full review
    Cons
    Intuit
    • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
    • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
    • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
    • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
    Incentivized
    Read full review
    Unbounce
    • One of the cons of Unbouncewas the learning curve. We are very familiar now with the ends and outs but in the beginning, it would have been super helpful to have some sore of learning up front.
    • The pricing structure is not great for our particular organization. We will never need unlimited page views but we do often need more landing pages we make it work but the pricing model could be improved.
    • The reporting could be a little better. We supplement with some of our own trackings but for the most part, the reporting from Unbounce is a basic level understanding of how the page is performing.
    Incentivized
    Read full review
    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Unbounce
    The nonprofit discount makes it so affordable that my client was happy to continue their subscription all year round. They have used it to build landing pages to capture expressions of interest for their next recruitment window. It hasn't quite produced the sort of results we were hoping for, but I'm not sure that's Unbounce's fault.
    Incentivized
    Read full review
    Usability
    Intuit
    The interface is a bit complicated, and I need to spend some time to learn new functions and understanding how it works. I don't like working with email templates because of the limited customization options. However, functions like AI for generating emails, segmentation, and analytics still work well and are very useful.
    Incentivized
    Read full review
    Unbounce
    Unbounce made it easy for my team to build landing pages for website and email. We gained valuable A/B testing insights and gathered information from visitors effectively converting them to leads. The Editor is straight forward and I was able to learn to use it on my own without instruction. CRM integration was easy and consistently worked.
    Read full review
    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
    Read full review
    Unbounce
    No answers on this topic
    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Unbounce
    No answers on this topic
    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    Unbounce
    Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
    Incentivized
    Read full review
    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Unbounce
    Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
    Incentivized
    Read full review
    Alternatives Considered
    Intuit
    I don't think they are comparable; we use Google Ads to put our website at the top of the list when someone googles certain words. We use meta business to manage our social media. Google aims to gain customers, while Mailchimp is used to interact with both existing and new customers.
    Incentivized
    Read full review
    Unbounce
    Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
    Incentivized
    Read full review
    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Unbounce
    No answers on this topic
    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    Unbounce
    • Unbounce has positively impacted PPC Director's ability to provide clientele with the service of building informative, relevant, and high-converting landing pages. For instance, the traceable effectiveness of landing pages built by PPC Director in Unbounce remains directly correlated to long-term client retention.
    Incentivized
    Read full review
    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

    Unbounce Screenshots

    Product screenshotProduct screenshotScreenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates