Intuit Mailchimp vs. SnapSurveys

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Intuit Mailchimp
Score 8.1 out of 10
N/A
Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
SnapSurveys
Score 10.0 out of 10
N/A
Snap Surveys offers both Survey Software and Feedback Management Solutions, including desktop survey software, online feedback management solutions, and survey research services. Snap Surveys offers complete tools for survey design, administration, data collection, and analysis. Snap Surveys supports all survey modes, including: Online, Mobile (including iPad/iPhone/Android), Paper, Kiosk, Phone, Scanning, and Tablet PC, in any language with robust analysis and reporting capabilities,…
$695
per year
Pricing
Intuit MailchimpSnapSurveys
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Online/Mobile
$695
per year
Paper Scanning
$2,395
per year
Paper Scanning - Perpetual License
3,995
Online/Mobile - Perpetual License
5,995
Offerings
Pricing Offerings
Intuit MailchimpSnapSurveys
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Intuit MailchimpSnapSurveys
Features
Intuit MailchimpSnapSurveys
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
7.8
Ratings
3% above category average
SnapSurveys
-
Ratings
WYSIWYG email editor8.20 Ratings00 Ratings
Dynamic content7.10 Ratings00 Ratings
Ability to test dynamic content7.30 Ratings00 Ratings
Landing pages7.80 Ratings00 Ratings
A/B testing7.50 Ratings00 Ratings
Mobile optimization8.70 Ratings00 Ratings
Email deliverability reporting8.30 Ratings00 Ratings
List management7.60 Ratings00 Ratings
Triggered drip sequences7.80 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.2
Ratings
5% above category average
SnapSurveys
-
Ratings
Lead nurturing automation6.70 Ratings00 Ratings
Lead scoring and grading10.00 Ratings00 Ratings
Data quality management6.10 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
7.2
Ratings
3% below category average
SnapSurveys
-
Ratings
Calendaring7.50 Ratings00 Ratings
Event/webinar marketing7.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
7.1
Ratings
6% below category average
SnapSurveys
-
Ratings
Social sharing and campaigns6.30 Ratings00 Ratings
Social profile integration7.80 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
7.3
Ratings
0% below category average
SnapSurveys
-
Ratings
Dashboards7.70 Ratings00 Ratings
Standard reports7.80 Ratings00 Ratings
Custom reports6.30 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
6.5
Ratings
14% below category average
SnapSurveys
-
Ratings
API7.00 Ratings00 Ratings
Role-based workflow & approvals6.20 Ratings00 Ratings
Customizability5.60 Ratings00 Ratings
Integration with Salesforce.com6.10 Ratings00 Ratings
Integration with Microsoft Dynamics CRM5.00 Ratings00 Ratings
Integration with SugarCRM8.10 Ratings00 Ratings
Third-party software integrations7.70 Ratings00 Ratings
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
0% above category average
Survey templates00 Ratings8.00 Ratings
Themes00 Ratings8.00 Ratings
Custom logo/branding00 Ratings8.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
6% below category average
Changes to live survey00 Ratings8.00 Ratings
Question design help00 Ratings8.00 Ratings
Multiple question types00 Ratings8.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
3% below category average
Survey logic flexibility00 Ratings8.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
2% below category average
Response tracking00 Ratings8.00 Ratings
Data export00 Ratings8.00 Ratings
Standard reports00 Ratings8.00 Ratings
Custom reports00 Ratings8.00 Ratings
Analytics00 Ratings8.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
8% below category average
Access controls00 Ratings8.00 Ratings
Compliance00 Ratings8.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Intuit Mailchimp
-
Ratings
SnapSurveys
8.0
Ratings
3% below category average
Vendor-offered crowdsourcing00 Ratings8.00 Ratings
Respondent restrictions00 Ratings8.00 Ratings
Best Alternatives
Intuit MailchimpSnapSurveys
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
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Square 9 Softworks
Score 9.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Qualaroo
Qualaroo
Score 6.1 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 10.0 out of 10
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User Ratings
Intuit MailchimpSnapSurveys
Likelihood to Recommend
8.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
8.4
(0 ratings)
9.3
(0 ratings)
Usability
8.7
(0 ratings)
8.0
(0 ratings)
Availability
9.5
(0 ratings)
-
(0 ratings)
Performance
8.9
(0 ratings)
-
(0 ratings)
Support Rating
8.3
(0 ratings)
8.0
(0 ratings)
Implementation Rating
7.4
(0 ratings)
-
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
8.0
(0 ratings)
-
(0 ratings)
Product Scalability
9.5
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
Intuit MailchimpSnapSurveys
Likelihood to Recommend
I loved Mailchimp 10 years ago, and as a long-time user, I appreciate working with the brand I've been attached to for so many years. It still works well with regular email campaigns and with automation. However, if your email audience is constantly growing and you have a limited budget, it may be wise to explore the more affordable options.
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We would recommend this product to others and it really does fit the needs of the virtual world and still meets the needs of those that need to complete paper. It really is a happy middle place as it works either way. Again, the interface is user-friendly and the ability to do surveys offline is great.
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Pros
  • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
  • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
  • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
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  • Snap has wonderful vast functionality. I love showing off it's latest new features!
  • As well as online surveys, you can produce mobile, paper and kiosk versions with Snap.
  • You can run surveys in multiple languages (including double-byte such as Japanese and Chinese) and analyze all the results together.
  • Smart reporting is definitely worth checking out if you have multiple tailored reports to produce over time.
  • Their support people are extremely professional and knowledgeable.
  • Their worksheets (available on their website) are invaluable and very well written.
  • Their Research Department, staffed by guru users of the software, can provide additional resource for a fee.
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Cons
  • The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
  • Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
  • I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
  • I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
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  • Difficulty of use: Since the software has such sophistication, using all the features requires a very detailed understanding which takes a lot of time and effort.
  • Tiering of features: The licensing model is a bit unclear and not the easiest to understand.
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Likelihood to Renew
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
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Though there are many aspects of the product I enjoy and are very useful, it needs to be updated a bit. When using the software you can see that a lot of time was spent on the backend of things, such as the included questions. However, you can see that the way in which it is put together and how it looks did not receive as much attention. I really would enjoy something that is more aesthetically pleasing and not something that looks like it predates 1999
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Usability
I think Mailchimp enables companies to cater to their customers without requiring direct interaction with them. A simple email can convey a great deal of information. The SMS feature can give a brief link with a sentence to show promotional offers. I think that best fits with the upcoming generation; I don't always want to read a long email with lots of pictures. I think Mailchimp is easy to navigate and has many valuable features.
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I think as an organization there is always room to grow, however, this application has really helped us with our dilemma with offline, online, and paper surveys. We are able to make our surveys fun and engaging and the interface for the person creating the survey is user-friendly. Customer service is very helpful if you need additional support.
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Reliability and Availability
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
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No answers on this topic
Performance
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
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No answers on this topic
Support Rating
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
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No answers on this topic
Implementation Rating
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
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No answers on this topic
Alternatives Considered
We chose Intuit Mailchimp over competing solutions because we found their free tier more generous, which allowed us to get started easier. Also compared to other solutions we found their drag and drop email builder to offer a much better experience and easier UI. We also liked their paid features and could see that we would be able to use Intuit Mailchimp for a long time and not need to migrate to another solution.
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Since I have invested so much time in this program and have been using SNAP Surveys since around 1990, I honestly have not focused that much on other competing software programs. The little bit that I have seen is that some popular web-survey programs (like Survey Monkey) may have nice looking front end features but limited analysis capabilities and SPSS has strong analysis capabilities but is not a strong questionnaire designer.
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Scalability
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
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No answers on this topic
Return on Investment
  • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
  • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
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  • Information gathered from surveys could be measured by key figures.
  • Increased employee efficiency, and help with better customer service.
  • Each department could review the finding and put them to use.
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ScreenShots

Intuit Mailchimp Screenshots

Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.