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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Maglr

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Maglr is a cloud-based content creation platform that helps brands and organisations to create and publish visual interactive stories, without having to write a single line of code. Used for corporate communication (e.g. annual reports, digital magazines), content marketing (e.g. infographics, campaign pages) and sales enablement (e.g. brochures & presentations). Maglr has developed two content editors: a user friendly drag-and-drop

    $220

    Block editor incl. template library

    OutboundEngine

    Score8.5 out of 10
    N/AOutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…

    $199

    per user

    Pricing
    MaglrOutboundEngine
    Editions & Modules
    Maglr Business
    $220.00
    Block editor incl. template library
    Maglr Pro
    $380.00
    Block & Pro editor incl. templates + extra features
    Maglr Enterprise
    $1000.00
    Pro + add-on modules i.e. Presenter & Proposal
    Essential
    $199
    per user
    Value
    $299
    per user
    Premium
    $499
    per user
    Offerings
    Pricing Offerings
    MaglrOutboundEngine
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$220 including one user$99 per user
    Additional DetailsWith Maglr you pay monthly or opt for an annual license and get an extra month for free. No complicated contracts, a monthly license can be canceled any time. A 14-day free trial is available.More information is available on the vendor's website.
    More Pricing Information
    Community Pulse
    MaglrOutboundEngine
    Considered Both Products
    Maglr
    No answer on this topic
    Elm Street Technology
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    75%
    Would buy again
    41 Answers
    Delivers good value for the price
    No answers on this topic
    74%
    Delivers good value for the price
    37 Answers
    Happy with the feature set
    No answers on this topic
    75%
    Happy with the feature set
    41 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    67%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    84%
    Implementation went as expected
    46 Answers
    Features
    MaglrOutboundEngine
    Content Creation
    Comparison of Content Creation features of Maglr and OutboundEngine
    Feature
    Maglr
    9.0
    1 Ratings
    11% above category average
    OutboundEngine
    -
    Ratings
    Ideation9.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Maglr and OutboundEngine
    Feature
    Maglr
    9.0
    1 Ratings
    10% above category average
    OutboundEngine
    -
    Ratings
    Content hub9.01 Ratings00 Ratings
    Forms / Gated content9.01 Ratings00 Ratings
    Embedded CTAs9.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Maglr and OutboundEngine
    Feature
    Maglr
    8.0
    1 Ratings
    2% above category average
    OutboundEngine
    -
    Ratings
    Content performance analytics8.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Maglr and OutboundEngine
    Feature
    Maglr
    -
    Ratings
    OutboundEngine
    8.0
    49 Ratings
    8% above category average
    Mobile optimization00 Ratings8.643 Ratings
    Email deliverability reporting00 Ratings7.649 Ratings
    List management00 Ratings7.943 Ratings
    Lead Management
    Comparison of Lead Management features of Maglr and OutboundEngine
    Feature
    Maglr
    -
    Ratings
    OutboundEngine
    5.2
    38 Ratings
    26% below category average
    Automated sales alerts and tasks00 Ratings5.238 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Maglr and OutboundEngine
    Feature
    Maglr
    -
    Ratings
    OutboundEngine
    7.8
    47 Ratings
    17% above category average
    Social sharing and campaigns00 Ratings7.847 Ratings
    Best Alternatives
    MaglrOutboundEngine
    Small Businesses
    Contently
    Score9.9 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    LocaliQ
    Score9 out of 10
    Enterprises
    Contently
    Score9.9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MaglrOutboundEngine
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.3
    (60 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    6.4
    (6 ratings)
    Availability
    -
    (0 ratings)
    8.8
    (27 ratings)
    Support Rating
    -
    (0 ratings)
    7.9
    (24 ratings)
    User Testimonials
    MaglrOutboundEngine
    Likelihood to Recommend
    Maglr
    Maglr is suited for: 1. Thought Leadership - Blog Posts ∙Point of View Papers. ∙White Papers. ∙Articles for the
    Media. ∙Interviews with
    Business Leaders. ∙Diversity and
    Inclusion Stories. 2. Documentation Services - Product Documentation
    and Release Notes ∙User Guides ∙Configuration and
    Installation Guide


    Quick Start Guides. 3. Event-Based Collateral ∙Speeches - Emcee Scripts ∙Interview/Moderator
    Q&A. ∙Standees ∙Posters/Banners ∙Danglers ∙Flyers/Giveaways ∙Logos


    Creative Themes 4. Interactive Assets - Videos (Motion
    Graphics) ∙Interactive Web Pages ∙Podcasts ∙GIFs ∙Webcasts and Webinars 5. Short Content - Social Media Posts ∙Creatives: Images, GIFs, Short Videos ∙Company Profiles or Leaders’ Bios
    Incentivized
    Read full review
    Elm Street Technology
    OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
    Incentivized
    Read full review
    Pros
    Maglr
    • Creation of Content Strategy.
    • Creating Editorial Calendar.
    • Creating Content Structure.
    Incentivized
    Read full review
    Elm Street Technology
    • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
    • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
    • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
    Read full review
    Cons
    Maglr
    • Creation of Marketing collateral.
    • Sales ennoblement pitches.
    • Pricing flexibility.
    Incentivized
    Read full review
    Elm Street Technology
    • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
    • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
    Incentivized
    Read full review
    Likelihood to Renew
    Maglr
    No answers on this topic
    Elm Street Technology
    The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
    Read full review
    Usability
    Maglr
    No answers on this topic
    Elm Street Technology
    Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
    Read full review
    Reliability and Availability
    Maglr
    No answers on this topic
    Elm Street Technology
    I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
    Incentivized
    Read full review
    Support Rating
    Maglr
    No answers on this topic
    Elm Street Technology
    The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
    Read full review
    Alternatives Considered
    Maglr
    Maglr helped us by creating the content hub. 1. Getting dedicated content
    idealization, creation, and distribution engine that not only executes content
    strategies but also creates them and amplifies your brand voice. Powered by a
    team of content marketing experts, this is a one-stop for all your content
    needs. 2. Greater reach and stronger digital footprint with improved
    brand awareness.
    Incentivized
    Read full review
    Elm Street Technology
    I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
    Incentivized
    Read full review
    Return on Investment
    Maglr
    • Optimizing social media channels.
    • Deploying content marketing workflows.
    • Identifying the right distribution channels and platforms.
    Incentivized
    Read full review
    Elm Street Technology
    • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
    • One client actually thought I was sending this to him personally because I valued him
    • One of the above transacted with me twice for over $3M in sales
    Incentivized
    Read full review
    ScreenShots

    Maglr Screenshots

    Screenshot of Maglr Block editorScreenshot of Publications on every deviceScreenshot of Offline desktop app for presentationsScreenshot of Maglr drag-and-drop Block editorScreenshot of Maglr Pro editorScreenshot of Maglr dashboard and Google Analytics integration

    OutboundEngine Screenshots

    Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails