Lusha vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lusha
Score 8.2 out of 10
N/A
Lusha is a sales intelligence platform designed to help businesses get their next customers. The platform provides access to a compliant global database of companies and decision-makers, powered by insights from over 1.5 million users.
$0
(for 50 emails and 5 phones for 1 user)
Salesforce Sales Cloud
Score 8.7 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
LushaSalesforce Sales Cloud
Editions & Modules
Free
$0
50 emails and 5 phones for 1 user
Pro
$49
per month per user
Premium
$79
per month per user
Scale
Custom Pricing
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
LushaSalesforce Sales Cloud
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details25% discount for annual pricing.
More Pricing Information
Community Pulse
LushaSalesforce Sales Cloud
Considered Both Products
Lusha
Chose Lusha
Lusha as a platform could have more features, but the quality of what it has is good enough
Chose Lusha
We previously used infotelligent, which was similar, but seemingly more expensive for nearly the same result. There was a learning curve with migrating over to Lusha, but overall we seem to be doing well as a team.
Chose Lusha
Zoominfo is better, we switched as it was told to us that we'd have more good numbers. Lusha does have a few more good numbers, I believe, but many, many more bad numbers for people in the U.S.
Chose Lusha
We use ZoomInfo for NA contacts but we found they weren't great for EMEA. Cognism seemed like an OK solution but Lusha looked to provide higher quality contact info.
Chose Lusha
Lusha had a broader dataset for our ICP
Chose Lusha
Lusha is definitley a more cost effective platform than Zoominfo. If you are just looking for contact info relating to a lead, I would recommend Lusha over Zoominfo strictly due to cost. However, with the higher cost, Zoominfo does have great functionality and additional …
Chose Lusha
From an end-user perspective, Lusha was always a better platform because of the ease of use and how easy it was to get started with the platform. Literally, there's no training required. ZoomInfo was great for importing bulk leads and running campaigns but Lusha beat ZoomInfo …
Chose Lusha
I have both Lusha & Zoominfo available to me, but I only use Lusha for the EMEA region, as the info on Zoominfo is extremely limited. The extension is also very slow and takes forever to warm up before you can get started. On the occasions that Lusha hasn’t been able to provide …
Chose Lusha
ZoomInfo is better in the US, but more costly. Lusha is better in the EMEA. The problem with Lusha is that you don'y know when data was last updated. I use both in order to get the best of both worlds.
Salesforce Sales Cloud

No answer on this topic

Features
LushaSalesforce Sales Cloud
Prospecting
Comparison of Prospecting features of Product A and Product B
Lusha
8.8
90 Ratings
13% above category average
Salesforce Sales Cloud
-
Ratings
Advanced search8.611 Ratings00 Ratings
Identification of new leads8.788 Ratings00 Ratings
List quality9.213 Ratings00 Ratings
List upload/download8.484 Ratings00 Ratings
Ideal customer targeting9.012 Ratings00 Ratings
Load time/data access9.24 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Lusha
8.1
101 Ratings
4% above category average
Salesforce Sales Cloud
-
Ratings
Contact information8.2101 Ratings00 Ratings
Company information8.496 Ratings00 Ratings
Industry information7.793 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Lusha
8.3
93 Ratings
11% above category average
Salesforce Sales Cloud
-
Ratings
Lead qualification process8.079 Ratings00 Ratings
Smart lists and recommendations8.410 Ratings00 Ratings
Salesforce integration9.231 Ratings00 Ratings
Company/business profiles8.381 Ratings00 Ratings
Alerts and reminders7.828 Ratings00 Ratings
Data hygiene9.014 Ratings00 Ratings
Automatic data refresh7.882 Ratings00 Ratings
Tags8.02 Ratings00 Ratings
Filters and segmentation8.119 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Lusha
7.9
7 Ratings
6% above category average
Salesforce Sales Cloud
-
Ratings
Sales email templates8.06 Ratings00 Ratings
Append emails to records7.82 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.3
261 Ratings
7% above category average
Customer data management / contact management00 Ratings9.2261 Ratings
Workflow management00 Ratings8.3252 Ratings
Territory management00 Ratings7.7204 Ratings
Opportunity management00 Ratings8.7253 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.5238 Ratings
Contract management00 Ratings7.9209 Ratings
Quote & order management00 Ratings7.8192 Ratings
Interaction tracking00 Ratings8.7223 Ratings
Channel / partner relationship management00 Ratings8.1184 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
7.9
99 Ratings
5% above category average
Case management00 Ratings8.397 Ratings
Call center management00 Ratings7.878 Ratings
Help desk management00 Ratings7.682 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.4
239 Ratings
10% above category average
Lead management00 Ratings8.6234 Ratings
Email marketing00 Ratings8.2201 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.3
242 Ratings
9% above category average
Task management00 Ratings8.6231 Ratings
Billing and invoicing management00 Ratings7.774 Ratings
Reporting00 Ratings8.5195 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.3
255 Ratings
9% above category average
Forecasting00 Ratings8.0223 Ratings
Pipeline visualization00 Ratings8.1242 Ratings
Customizable reports00 Ratings8.7252 Ratings
Customization
Comparison of Customization features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.7
246 Ratings
15% above category average
Custom fields00 Ratings9.0244 Ratings
Custom objects00 Ratings8.9233 Ratings
Scripting environment00 Ratings8.4173 Ratings
API for custom integration00 Ratings8.6203 Ratings
Security
Comparison of Security features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.9
247 Ratings
7% above category average
Single sign-on capability00 Ratings8.9215 Ratings
Role-based user permissions00 Ratings8.8219 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.7
156 Ratings
17% above category average
Social data00 Ratings8.8154 Ratings
Social engagement00 Ratings8.6152 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
8.2
212 Ratings
11% above category average
Marketing automation00 Ratings8.4208 Ratings
Compensation management00 Ratings8.1142 Ratings
Platform
Comparison of Platform features of Product A and Product B
Lusha
-
Ratings
Salesforce Sales Cloud
7.7
227 Ratings
5% above category average
Mobile access00 Ratings7.7227 Ratings
Best Alternatives
LushaSalesforce Sales Cloud
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.9 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LushaSalesforce Sales Cloud
Likelihood to Recommend
8.8
(101 ratings)
8.7
(392 ratings)
Likelihood to Renew
8.0
(5 ratings)
10.0
(58 ratings)
Usability
8.2
(4 ratings)
9.3
(121 ratings)
Availability
9.0
(1 ratings)
9.8
(27 ratings)
Performance
8.0
(1 ratings)
9.0
(18 ratings)
Support Rating
9.0
(4 ratings)
8.9
(92 ratings)
In-Person Training
8.0
(1 ratings)
7.9
(11 ratings)
Online Training
9.0
(1 ratings)
9.1
(15 ratings)
Implementation Rating
8.8
(83 ratings)
2.3
(18 ratings)
Configurability
7.0
(1 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
8.0
(1 ratings)
8.8
(9 ratings)
Ease of integration
8.0
(2 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
8.7
(52 ratings)
Professional Services
9.0
(1 ratings)
9.3
(8 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
LushaSalesforce Sales Cloud
Likelihood to Recommend
Lusha
I leverage Lusha daily to powerfully qualify and enrich my leads in multiple ways: from supercharging data extracted from CSV files to seamlessly populating phone numbers and email addresses directly from LinkedIn.However, the HubSpot CRM integration truly needs simplification. While I frequently use the standard sequences, I strongly believe they could be dramatically improved by combining email, InMail, and even audio messages. And finally, the conversations module, currently in beta, shows immense promise!
Read full review
Salesforce
It would be very well suited if you have someone with experience with Salesforce as your administrator and someone who can help you set everything up. However, sometimes the integrations and setup can be overly cumbersome. Otherwise, it is functional once you have everything set up and can help with everything outbound (sales and marketing are very well-built).
Read full review
Pros
Lusha
  • Identify prospect from Linkedin/Sales Navigator pages
  • Show email ID and phone numbers of the prospect
  • Reflect the correct/complete name of the prospect
  • Suggest contacts from similar profiles
  • Copy/edit option available for better user friendliness
  • It shows relevant information of the prospect's company as well
Read full review
Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Cons
Lusha
  • It would be nice to have a general idea of how many contacts it has information for on a particular account at the very start before scrolling through the different pages.
  • It would be great to also have the titles of individuals on the list, so it's quicker to sift who to keep in or exclude prior to revealing details.
  • No product is perfect! Some of the information generated can be inaccurate or generic, e.g., a phone number for a persona may not be direct for that individual but could be a general customer service number for the company and could be the same number listed for multiple prospects.
Read full review
Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
Read full review
Likelihood to Renew
Lusha
It suits our requirements perfectly and fits well within our budget
Read full review
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Lusha
Simple, clean efficient. No lags and gets us the exact data that we need. No unnecessary terminologies, and it works like a charm every time. From prospecting to lead generation, and intent searching, Lusha is our go to tool and it has stayed ever since we started using it. i would highly recommend.
Read full review
Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
Lusha
No answers on this topic
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Performance
Lusha
No answers on this topic
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Support Rating
Lusha
Shani Segev is a rockstar. She has always been there to help us overcome any challenges we encounter while using Lusha.
Read full review
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
Lusha
Issues solving
Read full review
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Lusha
Fast responding
Read full review
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
Lusha
It is actually pretty easy. If you already worked with Google Chrome's extensions, you're not going to have any problem. It's actually plug & play – you just need to setup your account, install the extension and start prospecting. Lusha gives you an assistant on the browser that easily allows you to crawl information of any LinkedIn profile you're visiting.
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Lusha
Lusha is cheaper compared to other competitors, and zoom is much more accurate, but Lusha is cheaper. We use Lusha to find consultants to fill our job roles, and our team finds this tool to be very helpful in reaching out to passive consultants. We have closed some positions using Lusha. We have a team of 200+ recruiters, and we are currently using 6 logins for our head hunters, and they are all happy using Lusha account.
Read full review
Salesforce
At our company, we use Salesforce and HubSpot. I personally like both for different reasons. Salesforce makes it easy to generate reports, keep track of dealer and customer information, tie customers to dealers, and is easy to use. However, I like HubSpot for the marketing features. I think HubSpot has easier-to-use workflows and email creations.
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Contract Terms and Pricing Model
Lusha
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
Lusha
No answers on this topic
Salesforce
Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
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Professional Services
Lusha
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
Lusha
  • More time Selling, Less Time Searching: B2B selling today is all about how fast you can reach your prospects. Searching for contact information was daunting and painful a few years back. With 1-click imports, integrations and hunts: tools like Lusha are a massive benefit in terms of saving time in the ever laborious task of List Building.
  • Better Phone Numbers: Especially in regions like EU and APAC, where mobile numbers are not available with tools like ZoomInfo and Apollo, Lusha comes as a saviour.
Read full review
Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
Read full review
ScreenShots

Lusha Screenshots

Screenshot of Discover leads with AlScreenshot of Never-ending pipelineScreenshot of Timely alerts for sales opportunities

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of