Lookback vs. Maze

Using Lookback for a variety of types of User Interviews and user testing sessions is very valuable. it allows you to organize your interviews in a way thats really team accessible. Making highlight reels that you can share with the rest of the team to show video insights from real customers is really powerful.

Incentivized

Suited for: - I think that this software is a must-have for any experience or product designer that needs validation from any audience - Designers that rapidly prototype with Figma - Designers looking to establish an inexpensive way to deliver on user testing Less appropriate for: - If you are looking for a survey replacement this is probably not for you even though it does that quite well, simply due to the cost. Google Forms would be a more fiscal choice. - Marketing visual designers who are adept at visual builder tools (WebFlow, Divi, Elementor, etc) with A/B testing ability would probably find other products more valuable.

• Organization of user interviews
• Sharing of interviews across the team
• Creating highlights of insights

Incentivized

• It helps to gather quick and helpful insight
• It helps greatly to validate design and prototypes
• Intuitive tool and easy to work with

Incentivized

• Unmoderated interviews is still under cooked as a feature
• The process of how participants have to download an app to start an interview is a large friction point for us

Incentivized

• Too easy to delete a draft Maze User Testing - I lost all my progress yesterday and had to redo it
• Some testers have mentioned the Maze User Testing interface was hard to use - didn't get specifics on that

Incentivized

Once you understand how the interface works, it works great, but there is a learning curve

Incentivized

Any issues that presented themselves were dealt with in a quick and efficient manner and fully rectified by the knowledgeable team over at Maze.

Incentivized

Zoom was way more expensive and it o is designed to other things apart from just running qualitative interviews. It also requires a different kind of approval and different approval processes to go through when trying to get it simply for qualitative research purposes.

Lookback records, scribes, helps observe and provides a sentiment check as well in the price that it does

Incentivized

When looking for tools that could help us understand our customers better, we needed something that would be easy to use, had the functionality and flexibility of running multiple types of tests and exercises, and allowed our team to be able to do these tests quickly. Only Maze could really tick all the above boxes.

Incentivized

• It allows stakeholder engagement and that’sa huge plus especially if it’s happening discretely in the background and theyre not interrupting the interview

Incentivized

• You are able to validate your project or design with a maze User Testing. Maze User Testing is an all-in-one usability tool platform.
• You are able to create a multi-scenario for a free option with limited features.
• Pricing is quite expensive. if they have an option for less than $99/month. A freelancer or small company can consider using it.

Incentivized