LeadCandy vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadCandy
Score 8.0 out of 10
N/A
LeadCandy is a lead generation and sales intelligence software - The vendor says it is powered by reliable business data, with 95% email accuracy guarantee. Key capabilities and benefits include: Find your target customers - 25 Million decision makers from 12 Million companies Deep search filters for Industry, Company Size, Revenue, Location, Titles, etc. Get full profile information, including verified email addresses,…
$99
per year
LinkedIn Sales Navigator
Score 8.7 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
LeadCandyLinkedIn Sales Navigator
Editions & Modules
Basic
$99
per year
Standard
$399
per year
Plus
$599
per year
Gold
$999
per year
Enterprise
Contact
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
LeadCandyLinkedIn Sales Navigator
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSign up with 5 free credits today. No credit card required. 1 credit = 1 verified email lookup. Pay only for correct emails.
More Pricing Information
Community Pulse
LeadCandyLinkedIn Sales Navigator
Features
LeadCandyLinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
LeadCandy
9.0
Ratings
15% above category average
LinkedIn Sales Navigator
7.5
Ratings
3% below category average
Advanced search9.00 Ratings7.90 Ratings
Identification of new leads9.00 Ratings7.50 Ratings
List quality10.00 Ratings7.60 Ratings
List upload/download10.00 Ratings6.90 Ratings
Ideal customer targeting7.00 Ratings7.80 Ratings
Load time/data access00 Ratings7.40 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LeadCandy
-
Ratings
LinkedIn Sales Navigator
7.1
Ratings
9% below category average
Contact information00 Ratings7.20 Ratings
Company information00 Ratings7.10 Ratings
Industry information00 Ratings6.90 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LeadCandy
-
Ratings
LinkedIn Sales Navigator
7.1
Ratings
4% below category average
Lead qualification process00 Ratings5.70 Ratings
Smart lists and recommendations00 Ratings7.10 Ratings
Salesforce integration00 Ratings6.30 Ratings
Company/business profiles00 Ratings8.50 Ratings
Alerts and reminders00 Ratings7.60 Ratings
Data hygiene00 Ratings6.40 Ratings
Automatic data refresh00 Ratings6.50 Ratings
Tags00 Ratings6.30 Ratings
Filters and segmentation00 Ratings9.10 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LeadCandy
-
Ratings
LinkedIn Sales Navigator
6.2
Ratings
18% below category average
Sales email templates00 Ratings6.60 Ratings
Append emails to records00 Ratings5.70 Ratings
User Ratings
LeadCandyLinkedIn Sales Navigator
Likelihood to Recommend
8.0
(0 ratings)
7.9
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(0 ratings)
Usability
-
(0 ratings)
6.2
(0 ratings)
Support Rating
-
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
LeadCandyLinkedIn Sales Navigator
Likelihood to Recommend
LeadCandy is well suited in both the front and back of the office, along with the staff that is consistently involved in other activities around our school site. It is not as appropriate when the staff does not need to do a lot of searching for emails.
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As a new scale-up business, we are heavily focused on winning new business; businesses like ours cannot function without it, as we would not be able to build target profiles, create new business lists, and establish product-market fit. It's a key tool in our sales and GTM strategy.
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Pros
  • Speed- the process from start to finish is rather quick.
  • Innovative-there are a lot of features on LeadCandy that are not on other apps!
  • Remarkable- the feedback from the staff has only consisted of "how nice it is we’ve needed a program like this".
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  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
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Cons
  • Some older staff aren't as receptive to new products and softwares.
  • Had to relearn and teach staff- teaching the staff the new program is time consuming.
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  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
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Likelihood to Renew
No answers on this topic
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
No answers on this topic
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
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Support Rating
No answers on this topic
I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
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Implementation Rating
No answers on this topic
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
They are similar in many ways, LeadBot uses conversations, not forms, so all of the lead qualifications you need to do can happen in real-time while someone is live on your website. LeadCandy instead helps you build and find people which then leads to conversations. I feel like LeadCandy is the complete package, where they help you from start to finish.
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In my opinion, ZoomInfo and LinkedIn Sales Navigator serve different purposes. ZoomInfo is more for providing accurate contact information, while LinkedIn Sales Navigator is more for identifying the exact contacts you want to market to. Being built on top of the LinkedIn social network, it is ideal for nabbing the same person you need from each organization.
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Return on Investment
  • Effectiveness- the amount of email lists we received in the database!
  • We've received the database quickly and efficiently.
  • Neatness of website and app- the website was easy to manage.
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  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
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ScreenShots