Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Livefyre (discontinued)
Score 7.8 out of 10
Enterprise companies (1,001+ employees)
Livefyre was acquired in 2016 and became part of the Adobe Experience Manager suite of products. The product has since been discontinued, and is no longer available for sale.
N/A
Pricing
Later Social
Livefyre (discontinued)
Editions & Modules
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Agency
$200
per month
Enterprise
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
Later Social
Livefyre (discontinued)
Free Trial
Yes
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Required
Additional Details
33% discount available for annual subscription.
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More Pricing Information
Community Pulse
Later Social
Livefyre (discontinued)
Features
Later Social
Livefyre (discontinued)
Publishing
Comparison of Publishing features of Product A and Product B
Later Social
9.0
Ratings
11% above category average
Livefyre (discontinued)
-
Ratings
Content planning and scheduling
10.00 Ratings
00 Ratings
Content optimization
9.00 Ratings
00 Ratings
Workflow management
8.00 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Later Social
7.2
Ratings
16% below category average
Livefyre (discontinued)
-
Ratings
Twitter
7.00 Ratings
00 Ratings
Facebook
7.00 Ratings
00 Ratings
LinkedIn
5.00 Ratings
00 Ratings
Instagram
10.00 Ratings
00 Ratings
Pinterest
10.00 Ratings
00 Ratings
YouTube
4.00 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Later Social
4.0
Ratings
66% below category average
Livefyre (discontinued)
-
Ratings
Campaign success analytics
4.00 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple.
I was strictly the implementor of Livefyre (for my company only). That task alone was at least 3 weeks worth of work. From a user standpoint, Livefyre is a good product which is why this review is strictly about how difficult it was to implement. Therefore, if a colleague was to ask me if I recommend Livefyre, it's not a straight answer. Questions like, 'how fast do you need it?', 'how centralized is your user database?', 'do you want social login?', all come into question and were details that made my job not easy (hence, my review of 5/10 for suggesting it to others). Once implemented, Livefyre is a great product (notice my overall review is higher), but based on my experience with implementation, it certainly requires a senior developer's dedicated time and patience to set up exactly as desired. For smaller companies with small/simple user bases and websites, the process may be more straightforward, but from my experience, it wasn't out-of-the-box at all.
It's pretty flexible. There were only a few things we found that were too specific to our environment and could not be easily done.
The out-of-the-box GUI design was decent. It was also configurable with limited custom CSS, anticipating the need for each company to customize the look and feel to suit their own needs.
Basic interface is good, providing the necessary data points like total comment count. Visual effects are good too, with fade-in effects for new comments.
They also provide back-end APIs to gather information about the "hottest" threads. We used this to construct our own "Hot Topics" section that could link users to the related article so they could comment themselves.
Good support, even after implementation. They were always available by phone and even through realtime IM chats direct to their developers, skipping awkward non-technical middlemen.
We are planning to continue using Livefyre comments on several of our blog properties due to its simplicity, transparency and speed of operation. We are actively researching it's more advanced features for some other platforms that need higher end results. Keep up the good work Livefyre.
The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool.
Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content.
Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything!