Kontentino vs. Sprout Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kontentino
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Kontentino is a social media planning and collaboration tool. It promises to enable advertising agencies and their clients to seamlessly collaborate when creating and approving social media content and ads. The vendor says that as a result, the quality of content improves and mistakes or fails are avoided when publishing social content/ads and it saves 30% of time on operational tasks. Moreover, the analytics section puts data in context so social media managers are able to better understand the…N/A
Sprout Social
Score 8.6 out of 10
N/A
Sprout Social provides social media management, marketing, customer care, data and intelligence, and employee advocacy solutions for brands and agencies, including Ticketmaster, Chipotle, Grubhub, Subaru, and Zendesk. Sprout’s platform is used to simplify social publishing, engagement, reviews, analytics and listening for customers. Sprout also provides customer success and technical support, to deliver consistent value to all users. Any organization, regardless of size or industry, receives…
$199,249
per user/per month
Pricing
KontentinoSprout Social
Editions & Modules
No answers on this topic
Standard
$199 annual / $249 monthly
per user/per month
Professional
$299 annual / $399 monthly
per user/per month
Advanced
$399 annual / $499 monthly
per user/per month
Free Trial
Free
for 30 days
Offerings
Pricing Offerings
KontentinoSprout Social
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$10 1 userNo setup fee
Additional Details
More Pricing Information
Community Pulse
KontentinoSprout Social
Features
KontentinoSprout Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
7.6
Ratings
2% below category average
Boolean keyword searches00 Ratings7.40 Ratings
Filtering out noise/spam00 Ratings7.20 Ratings
Sentiment analysis00 Ratings7.10 Ratings
Broad channel coverage00 Ratings8.70 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
8.5
Ratings
6% above category average
Content planning and scheduling00 Ratings9.50 Ratings
Audience targeting00 Ratings7.60 Ratings
Content optimization00 Ratings8.20 Ratings
Workflow management00 Ratings8.70 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
8.0
Ratings
1% above category average
Automated routing and prioritization00 Ratings7.90 Ratings
Customer interaction histories00 Ratings8.00 Ratings
Bulk actions00 Ratings8.10 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
7.2
Ratings
7% below category average
Lead generation00 Ratings7.20 Ratings
Content marketing00 Ratings8.40 Ratings
Paid media management00 Ratings6.20 Ratings
Campaigns and promotions00 Ratings7.20 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
8.6
Ratings
2% above category average
Twitter00 Ratings9.00 Ratings
Facebook00 Ratings9.20 Ratings
LinkedIn00 Ratings9.00 Ratings
Google+00 Ratings7.70 Ratings
Instagram00 Ratings9.10 Ratings
Pinterest00 Ratings8.60 Ratings
YouTube00 Ratings8.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
8.7
Ratings
10% above category average
Campaign success analytics00 Ratings8.80 Ratings
Real-time tracking00 Ratings8.60 Ratings
Competitor analysis00 Ratings8.80 Ratings
Account management
Comparison of Account management features of Product A and Product B
Kontentino
-
Ratings
Sprout Social
7.8
Ratings
3% below category average
Role-based user permissions & privileges00 Ratings7.90 Ratings
Mobile access00 Ratings7.80 Ratings
Best Alternatives
KontentinoSprout Social
Small Businesses
Growave
Growave
Score 9.7 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Echobox Social
Echobox Social
Score 9.7 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Sprout Social
Sprout Social
Score 8.6 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KontentinoSprout Social
Likelihood to Recommend
8.8
(0 ratings)
8.7
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(0 ratings)
Usability
9.1
(0 ratings)
8.6
(0 ratings)
Availability
-
(0 ratings)
7.7
(0 ratings)
Performance
-
(0 ratings)
8.0
(0 ratings)
Support Rating
9.1
(0 ratings)
4.2
(0 ratings)
Online Training
-
(0 ratings)
7.3
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
7.8
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(0 ratings)
User Testimonials
KontentinoSprout Social
Likelihood to Recommend
Managing multiple profiles is where Kontentino is priceless. I believe that using a social media planning tool is always appropriate.
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Sprout is well suited for a social media manager juggling a wide roster of clients. Sprout allows you to schedule weeks or even months' worth of social posts across all different platforms. It is extremely reliable for scheduling posts; I never have to worry if a post gets up the way I intended to get it up. It is also great for reporting key analytics to clients. I do wish there were more analytics at times, but for high-level data, it does the job.
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Pros
  • Easy to use
  • Everything in one place
  • Fantastic customer service
  • Helpful innovations
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  • The Landscape system that Sprout Social offers allows me to modify all the images that I want to publish on my social networks. This service allows me to modify the size of the image, add filters, modify the colors and much more, it is a very important tool to be able to have a better presentation of the images that we use in our publications on social networks.
  • It offers me a perfect statistical system where I can consult all kinds of movements that have occurred in all my social networks, I can see statistics individually or generally. The statistics allow me to see group reports, participation, information on audience movement on Twitter, Facebook or LinkedIn and also allow me to view the activity that has occurred in my account.
  • Sprout Social allows me to view a record in real time that shows me all the movements that my social networks are having by my employees. As Director of the Marketing Sector, this is a very important role, as I can know what actions my employees are taking to improve marketing with social networks.
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Cons
  • There is nothing I could mention here! Kontentino saved our life.
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  • Social media platforms don't always play nice with Sprout so it will always be a challenge to get all integrations to work properly.
  • Sprout Social is a growing organization and they are acquiring new technologies, which can be good. However, they often spend time in meetings upselling new services. I like to learn about enhancements and opportunities but prefer to focus on my investments first.
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Likelihood to Renew
No answers on this topic
I like Sprout for our needs and I like that it is easy to use. We want something better than HootSuite but don't need a high-level fancy program. The only think I don't like is customer service (except for chat).
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Usability
I just like Kontentino. It is intuitive, easy to use, and easy to manage.
Read full review
Sprout Social's ease of use and navigation throughout the technology are relatively easy to figure out and teach. We also had a representative thoroughly walk us through the features and functionality to set us up for success in using the platform. I didn’t give it a ten because there were times when the navigation didn’t make sense, but once you figured out the quirks, it didn’t cause any trouble.
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Reliability and Availability
No answers on this topic
Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
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Performance
No answers on this topic
It is quick to post, however you have to refresh the page every time you add a new scheduled item.
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Support Rating
Their Customer Support is excellent and something they could train other companies in. Quick, helpful, fun... All thumbs up!
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Sprout Social's customer support is extremely responsive. They're also always looking for suggestions on how they can make the product better and will actually take your ideas to their team to see if they're worth implementing. I've never had an issue that couldn't be resolved by them in a timely manner.
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Online Training
No answers on this topic
Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
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Implementation Rating
No answers on this topic
Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
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Alternatives Considered
Kontentino also offers a collaboration platform that you can use both for internal and external communication. We needed such a tool to improve the communication and onboarding process, and Kontentino works great. Kontentino manages all of the types of LinkedIn posts so that was also a huge YES for us. Also, our clients really liked it so we decided to use it for longer.
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When scouting different social media management platforms, Sprout Social stood out as the best choice despite other companies offering competitive features and lower rates. Some key factors solidified our decision to stay with Sprout Social. One major drawback we noticed with ione of the competitors was that their Advocacy extension operated under a completely different website name, making the experience kind of disjointed and confusing. Also, unlike Sprout Social’s 24-hour (or less) response time, another competitor’s customer service was based overseas, which limited our ability to resolve issues efficiently I assume. The combination of Sprout Social’s integration and support pretty much made it the clear winner for our needs.
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Return on Investment
  • Helped us create more publications on social media channels and get higher engagement rates due to more publications.
  • We are focusing on our business core instead of small processes.
  • Given us a higher ROI.
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  • One positive impact has been a huge time saver for our team. Where we once had multiple systems and delays from producing content to approval to publishing, now everything is seamless.
  • Another positive impact is streamlining the onboarding process for new team members. Sprout Social is user-friendly and intuitive, making it easy to study even for someone completely new to social media.
  • One negative impact has been the time it takes to wade through irrelevant social listening posts. The filtering is not effective enough to eliminate the noise.
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ScreenShots

Kontentino Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Sprout Social Screenshots

Screenshot of Sprout’s social media publishing tools, used to schedule and post messages to Facebook, Twitter, Instagram, Pinterest and LinkedIn simultaneously from a single Compose window.