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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Keap

    Score5.9 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    Thryv

    Score8.7 out of 10
    Small Businesses (1-50 employees)
    Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
    Pricing
    KeapThryv
    Editions & Modules
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    KeapThryv
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.—
    More Pricing Information
    Features
    KeapThryv
    CRM Project Management
    Comparison of CRM Project Management features of Keap and Thryv
    Feature
    Keap
    7.7
    29 Ratings
    14% below category average
    Thryv
    -
    Ratings
    Task management8.820 Ratings00 Ratings
    Billing and invoicing management7.416 Ratings00 Ratings
    Reporting7.127 Ratings00 Ratings
    Automated CRM activity logging6.41 Ratings00 Ratings
    Sales pipeline management9.11 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Keap and Thryv
    Feature
    Keap
    7.0
    150 Ratings
    15% below category average
    Thryv
    9.2
    8 Ratings
    22% above category average
    WYSIWYG email editor9.050 Ratings00 Ratings
    Dynamic content8.947 Ratings8.97 Ratings
    Landing pages5.9134 Ratings10.01 Ratings
    A/B testing6.410 Ratings00 Ratings
    Mobile optimization6.3124 Ratings8.88 Ratings
    Email deliverability reporting7.5149 Ratings9.17 Ratings
    List management8.4147 Ratings8.96 Ratings
    Triggered drip sequences9.049 Ratings9.73 Ratings
    Ability to test dynamic content00 Ratings9.17 Ratings
    Lead Management
    Comparison of Lead Management features of Keap and Thryv
    Feature
    Keap
    7.3
    151 Ratings
    12% below category average
    Thryv
    8.1
    7 Ratings
    18% above category average
    Lead nurturing automation7.5146 Ratings8.76 Ratings
    Lead scoring and grading6.2128 Ratings00 Ratings
    Data quality management6.7129 Ratings8.66 Ratings
    Automated sales alerts and tasks7.3138 Ratings7.16 Ratings
    Automated follow-ups9.11 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Keap and Thryv
    Feature
    Keap
    7.7
    89 Ratings
    10% above category average
    Thryv
    9.0
    5 Ratings
    10% above category average
    Calendaring8.388 Ratings9.05 Ratings
    Event/webinar marketing00 Ratings9.04 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Keap and Thryv
    Feature
    Keap
    5.2
    148 Ratings
    28% below category average
    Thryv
    6.6
    7 Ratings
    3% below category average
    Dashboards7.255 Ratings9.17 Ratings
    Standard reports3.6144 Ratings8.67 Ratings
    Custom reports4.7136 Ratings2.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Keap and Thryv
    Feature
    Keap
    5.5
    142 Ratings
    39% below category average
    Thryv
    8.3
    6 Ratings
    26% above category average
    API4.7126 Ratings7.93 Ratings
    Role-based workflow & approvals6.4108 Ratings8.92 Ratings
    Customizability5.4138 Ratings8.15 Ratings
    Third-party software integrations7.31 Ratings00 Ratings
    Mobile app for sales & marketing automation5.51 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Keap and Thryv
    Feature
    Keap
    -
    Ratings
    Thryv
    6.7
    8 Ratings
    1% above category average
    Social sharing and campaigns00 Ratings9.48 Ratings
    Social profile integration00 Ratings4.01 Ratings
    Best Alternatives
    KeapThryv
    Small Businesses
    LeadSquared
    Score7.2 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    LeadSquared
    Score7.2 out of 10
    LocaliQ
    Score9 out of 10
    Enterprises
    LeadSquared
    Score7.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KeapThryv
    Likelihood to Recommend
    7.2
    (209 ratings)
    9.5
    (8 ratings)
    Likelihood to Renew
    9.0
    (40 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (26 ratings)
    9.0
    (2 ratings)
    Availability
    9.1
    (6 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (26 ratings)
    10.0
    (4 ratings)
    In-Person Training
    9.1
    (6 ratings)
    -
    (0 ratings)
    Online Training
    8.6
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (8 ratings)
    -
    (0 ratings)
    Configurability
    2.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    1.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KeapThryv
    Likelihood to Recommend
    Keap
    Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
    Incentivized
    Read full review
    Thryv
    What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
    Incentivized
    Read full review
    Pros
    Keap
    • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
    • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
    • Updates: Keap is constantly providing more and better solutions!
    Incentivized
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    Thryv
    • Customer service is FANTASTIC!
    • Put regularly used and needed tasks under one umbrella.
    • Makes it easy to schedule and post to Social Media
    Incentivized
    Read full review
    Cons
    Keap
    • More articles and videos on how to use the various functions of Keap
    • Having representatives designated to certain regions or companies for a point of contact when help is needed
    • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
    Read full review
    Thryv
    • Offer an automated rewards program for my customer based on their spending and their referrals.
    • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
    • Maybe providing apps.
    Incentivized
    Read full review
    Likelihood to Renew
    Keap
    We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
    Read full review
    Thryv
    No answers on this topic
    Usability
    Keap
    You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
    Incentivized
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    Thryv
    It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
    Incentivized
    Read full review
    Reliability and Availability
    Keap
    There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
    Read full review
    Thryv
    No answers on this topic
    Performance
    Keap
    OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
    Read full review
    Thryv
    No answers on this topic
    Support Rating
    Keap
    Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
    Incentivized
    Read full review
    Thryv
    Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
    Incentivized
    Read full review
    In-Person Training
    Keap
    I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
    Incentivized
    Read full review
    Thryv
    No answers on this topic
    Online Training
    Keap
    The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
    Read full review
    Thryv
    No answers on this topic
    Implementation Rating
    Keap
    Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
    Read full review
    Thryv
    No answers on this topic
    Alternatives Considered
    Keap
    Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
    Incentivized
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    Thryv
    Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
    Read full review
    Scalability
    Keap
    You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
    Read full review
    Thryv
    No answers on this topic
    Return on Investment
    Keap
    • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
    • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
    • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
    Incentivized
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    Thryv
    • Increased Social Media Presence has kept us in touch with clients
    • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
    Incentivized
    Read full review
    ScreenShots

    Keap Screenshots

    Screenshot of a Keap invoiceProduct screenshotScreenshot of the entire sales pipeline displayed in one view.

    Thryv Screenshots

    Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments