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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kartra

    Score8.2 out of 10
    N/AKartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.

    $99

    per month

    OutboundEngine

    Score8.5 out of 10
    N/AOutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…

    $199

    per user

    Pricing
    KartraOutboundEngine
    Editions & Modules
    Starter
    $99
    per month
    Growth
    $189
    per month
    Professional
    $429
    per month
    Essential
    $199
    per user
    Value
    $299
    per user
    Premium
    $499
    per user
    Offerings
    Pricing Offerings
    KartraOutboundEngine
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptional$99 per user
    Additional DetailsSave $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.More information is available on the vendor's website.
    More Pricing Information
    Community Pulse
    KartraOutboundEngine
    Considered Both Products
    Genesis Digital
    No answer on this topic
    Elm Street Technology
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    75%
    Would buy again
    41 Answers
    Delivers good value for the price
    No answers on this topic
    74%
    Delivers good value for the price
    37 Answers
    Happy with the feature set
    No answers on this topic
    75%
    Happy with the feature set
    41 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    67%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    84%
    Implementation went as expected
    46 Answers
    Features
    KartraOutboundEngine
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Kartra and OutboundEngine
    Feature
    Kartra
    9.0
    1 Ratings
    20% above category average
    OutboundEngine
    8.0
    49 Ratings
    8% above category average
    WYSIWYG email editor8.01 Ratings00 Ratings
    Dynamic content9.01 Ratings00 Ratings
    Ability to test dynamic content8.01 Ratings00 Ratings
    Landing pages10.01 Ratings00 Ratings
    Mobile optimization9.01 Ratings8.643 Ratings
    Email deliverability reporting9.01 Ratings7.649 Ratings
    List management9.01 Ratings7.943 Ratings
    Triggered drip sequences10.01 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Kartra and OutboundEngine
    Feature
    Kartra
    8.5
    1 Ratings
    23% above category average
    OutboundEngine
    5.2
    38 Ratings
    26% below category average
    Lead nurturing automation8.01 Ratings00 Ratings
    Data quality management9.01 Ratings00 Ratings
    Automated sales alerts and tasks00 Ratings5.238 Ratings
    Campaign Management
    Comparison of Campaign Management features of Kartra and OutboundEngine
    Feature
    Kartra
    8.0
    1 Ratings
    2% below category average
    OutboundEngine
    -
    Ratings
    Calendaring8.01 Ratings00 Ratings
    Event/webinar marketing8.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Kartra and OutboundEngine
    Feature
    Kartra
    7.0
    1 Ratings
    6% above category average
    OutboundEngine
    7.8
    47 Ratings
    17% above category average
    Social profile integration7.01 Ratings00 Ratings
    Social sharing and campaigns00 Ratings7.847 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Kartra and OutboundEngine
    Feature
    Kartra
    9.0
    1 Ratings
    28% above category average
    OutboundEngine
    -
    Ratings
    Dashboards9.01 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Kartra and OutboundEngine
    Feature
    Kartra
    10.0
    1 Ratings
    44% above category average
    OutboundEngine
    -
    Ratings
    Customizability10.01 Ratings00 Ratings
    Best Alternatives
    KartraOutboundEngine
    Small Businesses
    monday marketer
    Score8.5 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    LocaliQ
    Score9 out of 10
    LocaliQ
    Score9 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KartraOutboundEngine
    Likelihood to Recommend
    10.0
    (1 ratings)
    8.3
    (60 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    6.4
    (6 ratings)
    Availability
    -
    (0 ratings)
    8.8
    (27 ratings)
    Support Rating
    -
    (0 ratings)
    7.9
    (24 ratings)
    User Testimonials
    KartraOutboundEngine
    Likelihood to Recommend
    Genesis Digital
    Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
    Incentivized
    Read full review
    Elm Street Technology
    OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
    Incentivized
    Read full review
    Pros
    Genesis Digital
    • Email Marketing
    • Sales Pages
    • CRM
    • Payment processor
    Incentivized
    Read full review
    Elm Street Technology
    • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
    • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
    • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
    Read full review
    Cons
    Genesis Digital
    • Training and onboarding
    • Customer Service
    • Initial set up
    Incentivized
    Read full review
    Elm Street Technology
    • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
    • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
    Incentivized
    Read full review
    Likelihood to Renew
    Genesis Digital
    No answers on this topic
    Elm Street Technology
    The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
    Read full review
    Usability
    Genesis Digital
    No answers on this topic
    Elm Street Technology
    Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
    Read full review
    Reliability and Availability
    Genesis Digital
    No answers on this topic
    Elm Street Technology
    I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
    Incentivized
    Read full review
    Support Rating
    Genesis Digital
    No answers on this topic
    Elm Street Technology
    The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
    Read full review
    Alternatives Considered
    Genesis Digital
    I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
    Incentivized
    Read full review
    Elm Street Technology
    I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
    Incentivized
    Read full review
    Return on Investment
    Genesis Digital
    • Great return on investment because you are able to get rid of many of the other programs you may be using.
    • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
    • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
    Incentivized
    Read full review
    Elm Street Technology
    • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
    • One client actually thought I was sending this to him personally because I valued him
    • One of the above transacted with me twice for over $3M in sales
    Incentivized
    Read full review
    ScreenShots

    OutboundEngine Screenshots

    Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails