Highspot vs. Storylane

Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.

Basically if you want to provide a walk-through of a website, then Storylane is well suited. I can't think of a scenario where it is less appropriate unless you are trying to use it for something it isn't intended for. I'm not sure if it will work with a WASM page, so if you are working with WASM, you should at least test that out.

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• From an admin perspective, the platform is very easy to navigate, build and launch new content and informational pages for our team.
• The search feature within the platform is very accurate and does a great job of curating the top content based off of what our reps are looking for.
• The ability for our reps to hit 'edit in word online' or 'edit in Excel online' is great because our reps don't have to download a doc, edit it and then re-upload into the system. Any changes they make are auto-saved and stored right in Highspot. They can then present straight from the platform.

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• Allows you to easily grab the visual assets to create a walk through.
• The analytics that are integrated give you a very specific view of engagement.
• Even the most complex web pages can be saved in Storylane, definitely a robust engine.

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• The mobile platform is not as user-friendly, missing some of the ease of use from a mobile device.
• The Help section is not as comprehensive or accurate. Often a search yields answers that are not relevant to the issue trying to be resolved.
• Content can only be sorted alphabetically or by date, it would be useful to be able to sort by author or department as well.

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• The relationship between "pages" and "steps" can get very confusing if you are having to do a mass revamp of a saved story.
• Some of the interface is less than intuitive than it could be.
• I'm not a fan of mouse over features, I realize it is a modern metaphor, but it's a bad one.

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I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate

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It is a very intuitive website with easy navigation. I am also able to search by market name alone to get all the information that I need within that market. It is only as good as the information you place into it, but the naming conventions should be standard across the board.

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I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.

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Dropbox was sufficient for storing content in an easy to access space but, provided us no value beyond that. SharePoint actually made us less productive due to the amount of time our sales team had to spend searching for the right piece of content. Neither solution provided us any analytics as to what content was being used/engaged with.

Highspot provided us with intuitive content search and organization with the ability to tag keywords, search queries, and fine-tune categorization of all of our content. Highspot also provided us with direct feedback when our customer or prospective customers were viewing content which enabled us to follow-up at the perfect time and was directly attributed to several closed won opportunities. Their Outlook integration is the icing on the top as it allows our sales team to share content, access email templates, and link communication back to Salesforce without ever having to leave the email client. With these features combined Highspot has made me drastically more productive and efficient in my work.

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They are both good products and pretty similar. Navattic definitely had some strong features, but with Storylane, they were incredibly responsive to requests for help and feature requests and it just "looked" better. Storylane also "felt" better in terms of working with it. There were some design flow decisions made with Navattic that I found to be a bit counterintuitive.

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• Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
• Highspot helps us understand what collateral gets deals in pipeline
• Highspot aids in new employees getting ramped easier and faster with one location to review training content

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• We were getting thousands of engagements on our Story's.
• We are able to use them as an educational resource when potential clients asked a question.
• The SDR's were able to use them as assets to create interest.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info