HighLevel vs. Kentico Xperience

HighLevel is a great "all round" system for managing marketing campaign, for both your own business and for the campaigns of clients. It has all the tools you need to build and run campaigns successfully. It is less well suited for specialized services, such as building landing pages and the the fast load of those pages.

Incentivized

Well suited for marketers that do not have in-house web programming or web designing resources available. Less appropriate for people that aren't computer savvy (i.e. don't know how to use basic programs like email, Excel, PowerPoint) or for those who are not detail-oriented because if you skip certain steps when adding/editing content, your webpage won't render correctly and/or create negative impact for search engine optimization without you knowing it.

Incentivized

• Conversational AI
• Voice AI
• Website building tools
• Sales Funnels

Incentivized

• Ease of use for the developer, content authors, and internet marketers that use it. The user interface in Kentico 8 truly is amazing and easy to pick up with no training.
• Strong customization and integration capabilities, including the built in REST service, Integration Bus, and elegant API. I love the fact that if there is anything not in the box we can use the system to extend it or connect it to any CRM, ERP, or other third party service very easily.
• Large out of the box functionality. There is an extremely high level of value that the platform provides. Instead of having to build extra modules for things like Event Booking, Forums, Polls, or E-commerce, they are already there for us to use.
• Ability to control the HTML output of the site at a very fine level. Creating HTML5 is very easy in Kentico and implementing any design, as responsive, is totally possible in the system.
• The ability to get a very high level of insight into the visitors journey through the website and market back to them with the Contact management, Lead Scoring, and Marketing Automation modules is very impressive.
• The scalablity of the system is impressive. Running a very highly trafficked web site is totally possible with Kentico and its strong caching and web farm capabilities.
• The support that Kentico provides is top notch, 24/7 global support is included with any purchase, 7 day bug fix policy, and excellent documentation
• The development community is engaged and ready to help if you are a developer learning Kentico, and the Kentico partner community is very strong as well.

Incentivized

• Enhanced Collaboration Features
• Integration Challenges
• Limited Customization

• Their slogan - "Right First Time Technology" - I get what they mean, but some things may be lost in translation. This is a sentence fragment in English, and some clients may be turned off by it.
• Easier to understand documentation - their official documentation could use an overhaul. All of the information is there, but most of their code examples need to be fleshed out a bit. This aspect of their product can be very hard to navigate for first-time Kentico developers.
• Email Queue - this should be in the same section as Email Marketing; currently this is under Configuration

Incentivized

We are locked into Kentico for the long haul. It provides us with an easy and flexible solution for a very non technical company to create a site and have the features they want, especially with the inclusion of EMS into our license. Now we have a true platform to build and grow our solutions.

With an all-in-one solution like HighLevel there is so many parts all playing together it can be easy to feel overwhelmed by it all if you are not a marketer or someone with previous experience working with sales & marketing focused CRMs. So the balancing act is to make sure all features work well together and are easier enough to find and use. HighLevel does this well.

It seriously is one of the best interfaces I have ever used. I also love the fact that I can use UI personalization to secure any functionality by user or role that I don't want that role to have access to. The best part is the customization of the UI, I can add in any button, tab, or menu item I want through it, no code required.

Incentivized

Their support staff is friendly, knowledgeable, and will work with you until your issue is fixed. This could take a few phone calls back and forth, but they are very diligent in helping you.

Incentivized

The system provides many opportunities to integrate and enhance the platform and makes it easy to do so.

HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.

Previously we used Microsoft SharePoint as a content management system and it was very limited, required a ton of support, and we encountered bugs on a weekly/monthly basis. All of the negatives that we had associated with SharePoint went away when we switched to Kentico. It was really night and day and Kentico has really helped us move forward and become much more efficient.

Incentivized

• Definitely a useful tool for us and our clients
• We minimized the need for having to subscribe to various platforms that address different needs
• We cater mostly to small businesses, so it's perfect for our clients' needs in terms of cost

Incentivized

• Kentico has allowed us to deliver to clients more quickly, more cheaply, and with high quality to our clients. It's an inexpensive licensing model, an easy development platform, and powerful enough we can deliver amazing results to our clients.
• Kentico's quick setup and deployment model has allowed me to very quickly ramp up new developers. This saves money and time.
• We routinely see extraordinary returns in visits, time on page, and other critical metrics after rolling out Kentico-based systems/applications.

Incentivized