GoSquared vs. Matomo Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GoSquared
Score 9.0 out of 10
N/A
GoSquared provides real-time website analytics to sites of all sizes. The real-time dashboard displays website analytics on an individual visitor basis. The Now App displays concurrent analysis (the visitors who are on your site right now) of your site performance. The Trends App displays historical, trends and comparison analysis on real-time data. You don't have to wait 4 - 24 hours in order to compare todays current performance against last years. The Ecommerce App displays the same freshness…
$0
Per Month [Unlimited Users]
Matomo Analytics
Score 7.9 out of 10
N/A
Piwik is an open source analytics platform that enables users to measure web and mobile apps as well as intranet portals. It protects the privacy of users through advanced privacy features and its approach to data ownership. Piwik offers On-premises and Cloud deployment options. Available in over 50 languages, it is fully customisable and vendor-independent. Piwik offers over 70 integrations with Content Management Systems, Ecommerce solutions, Forums as well as other mobile and web platforms.…
$0
Pricing
GoSquaredMatomo Analytics
Editions & Modules
GoSquared Free - Access to the Now and Trends realtime web analytics dashboard.
$0
Per Month [Unlimited Users]
GoSquared Analytics - Everything included in free plus premium analytics features.
$29
Per Month [Unlimited Users]
GoSquared Suite - The most popular GoSquared plan, full access to our real time analytics dashboards, intelligent live chat and customer data hub.
$79
Month [Unlimited Users]
Free download (open source)
$0
Free 30 day trial
$0
limited to 30 days
Essential
$9
number of pageviews (monthly traffic)
Business
$29
number of pageviews (monthly traffic)
Enterprise
$199
your requirements and monthly traffic
Content Optimization Bundle
$579
per installation
Growth Bundle
$1,149
per installation
Premium Bundle
$1,499
per installation
Email Support Subscription
$2,090
per installation
Offerings
Pricing Offerings
GoSquaredMatomo Analytics
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsGoSquared Free, track up to 1000 pageviews a month. GoSquared Analytics, track up to 100k pageviews a month with pricing starting at £29/month. GoSquared Suite, track up to 100k pageviews a month with pricing starting at £79/month.On-premise Edition is free to download and install on one's own servers.
More Pricing Information
Community Pulse
GoSquaredMatomo Analytics
Features
GoSquaredMatomo Analytics
Web Analytics
Comparison of Web Analytics features of Product A and Product B
GoSquared
-
Ratings
Matomo Analytics
10.0
Ratings
22% above category average
Lead Conversion Tracking00 Ratings10.00 Ratings
Bounce Rate Measurement00 Ratings10.00 Ratings
Device and Browser Reporting00 Ratings10.00 Ratings
Pageview Tracking00 Ratings10.00 Ratings
Reporting in real-time00 Ratings10.00 Ratings
Referral Source Tracking00 Ratings10.00 Ratings
Customizable Dashboards00 Ratings10.00 Ratings
Best Alternatives
GoSquaredMatomo Analytics
Small Businesses
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Score 9.0 out of 10
StatCounter
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Score 9.0 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 10.0 out of 10
Siteimprove
Siteimprove
Score 10.0 out of 10
Enterprises
Optimal
Optimal
Score 9.0 out of 10
Optimal
Optimal
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GoSquaredMatomo Analytics
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
7.7
(0 ratings)
8.7
(0 ratings)
Usability
7.3
(0 ratings)
9.0
(0 ratings)
Support Rating
8.6
(0 ratings)
6.7
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
User Testimonials
GoSquaredMatomo Analytics
Likelihood to Recommend
It works best for real time customer relations and monitoring. For historic data use it with another tool. Other than that it is an amazingly easy to use, and to set up tool. Once you start using it, you will never go back.
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Matomo is a full-fledged website tracking and analytics tool. It offers everything and then a bit more that GA has to offer. I cannot conceive of any situation where this programme would be "less appropriate". You can use it for each and every website and do well with it. The data it provides includes everything you could wish for (country, IP, new user or not, actions taken, goals achieved etc.)
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Pros
  • Support - These guys are super quick at getting back to you when you need help and always friendly
  • Live stats - GoSquared is addictive, it offers detailed information about visitors to your pages in realtime, you'll be watching the dashboard for hours!
  • Ease of use - From the guided setup to the usability of the dashboard GoSquared is really straightforward
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  • Default Admin dashboard provides a ton of very useful information that is easily maneuvered around with "click-n-drag" to meet your preferences
  • Provides some very valuable granular insights by default without needing to do additional customizations
  • Breaks down insights into categories, then sub-categories which allow you to really drill down
  • Compiles and presents the data in a nice, visually friendly way
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Cons
  • CloudFlare integration is spotty - stats in Cloudflare (tracks also Javascript off visits) and GoSquared stats are often significantly at odds
  • Notifications don't seem to work very well
  • Dashboard likes to re-set itself even when it was arranged & saved previously
  • Weekly/ Monthly/ Yearly absolute numbers
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  • Their support is extremely bad with slow replies
  • Their interface and UI looks like something from 2010
  • It is only 20% of the web page that is usable and there is zero to no help as to how you use their platform
  • The website has lots of bugs that leads to that you often not get accurate analytics
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Likelihood to Renew
Not only does the GoSquared application work well, the GoSquared team is constantly making improvements. When I first started using GoSquared, they only offered daily reporting -- now they offer the weekly and monthly feature per popular request. I like that they are always updating the look and feel of the website and emails they send to maintain a modern look. GoSquared is easy to implement and easy to use!
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Piwik makes it easy to see which social networks are most effective for you, and the mobile data is great too. Add to this the depth of data and excellent reporting, and you have several reasons to give Piwik a try
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Usability
GoSquared makes it easy to get started, providing everything you need to integrate the code into your site and start seeing and analyzing data
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Piwik succeeds in presenting me (and my associates and my clients...) large amounts of data in a user friendly way. The interface and functionality can easily be customized. While some enhancements do need technical background (API calls by programming language from the webserver or javascript), others are easy to use (goal / event tracking)
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Support Rating
The GoSquared team has always gone above and beyond to create the best analytics platform and provide top notch
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The best thing about the Matomo support is that they have a forum which basically you can find the answer to almost all of your questions and most of the time you don't need to contact them regarding your questions and problems but if you need help they will answer in a reasonable time slots.
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Implementation Rating
No answers on this topic
Only one hiccup when we were using a beta installation. Other than that, smooth sailing.
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Alternatives Considered
GoSquared suited us much better than the two alternatives that we evaluated. We were already an Intercom user but GoSqured suited our requirements much better. The look and feel of the product is a subjective topic but I personally felt that GS does a better job here. Also, I will recommend any potential customer of GS to check out Mixpanel as well, they have a very competent product and you can't go wrong with either of the options.
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Matomo Analytics offers the best of both worlds: detailed website analytics and the ability to be privacy-minded and compliant with data privacy regulations, up to and including GDPR. This allows for effective risk management, while also making compliance easy. And it doesn't block marketing from making data-driven decisions to optimize our marketing over time.
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Return on Investment
  • GoSquared helps us to react quickly to high volumes of traffic, and allows us to identify very quickly how engaging our content is
  • Using browser specs helps us to ensure our websites are compatible with as many of our customers as possible, rather than relying on generic global stats
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  • The ROI in terms of user impact and usage in our beta test has proven to be excellent. In comparison to our AWstats system that was tracking stats based on the htaccess logs, Piwik gives the customer the ability to see stats on an almost realtime basis versus a day behind due to file processing.
  • Lead conversion is definitely easier with a robust system like Piwik. Trying to hunt down leads using a straight up htaccess logs polling system is much more difficult for non-technical users.
  • Customer service calls have dropped since the stats data is now stored in a MySQL backend rather than flat files. With a database driven system efficiency has improved with respect to response time from a customer perspective by well over 150%.
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ScreenShots

GoSquared Screenshots

Screenshot of Now Dashboard. What's happening on your website right now – in real timeScreenshot of Trends Dashboard. The simple, curated real time analytics reporting dashboard.Screenshot of GoSquared Profiles. A true view of all of your leads browsing behaviour, from the moment they landed on your website.Screenshot of GoSquared Customer Data Hub. Segment your leads based on their web behaviour and trigger real time marketing automation.Screenshot of GoSquared. Capture more leads and communicate with site visitors with intelligent live chat.

Matomo Analytics Screenshots

Screenshot of Customizable dashboardScreenshot of ReferrersScreenshot of Mouse scroll HeatmapScreenshot of Web page HeatmapScreenshot of A/B testingScreenshot of Form Analytics overview