Google Trends vs. Textmetrics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Trends
Score 7.3 out of 10
N/A
Google Trends is a search engine optimization software solution offered by .N/A
Textmetrics
Score 6.0 out of 10
N/A
Textmetrics (formerly Webtexttool) aims to help content creators create rank-boosting web content. The tools key differentiator is big data Textmetrics creates predictive data, by analyzing the data of users (anonymously). 20.000+ user generated texts are analyzed and compared to real-world outcomes. The best performing outcomes are used to better its real-time optimization tips. Value prop: More website…N/A
Pricing
Google TrendsTextmetrics
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google TrendsTextmetrics
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google TrendsTextmetrics
Features
Google TrendsTextmetrics
SEO
Comparison of SEO features of Product A and Product B
Google Trends
8.4
Ratings
8% above category average
Textmetrics
9.7
Ratings
22% above category average
Keyword analysis10.00 Ratings10.00 Ratings
Backlink management4.60 Ratings10.00 Ratings
SERP ranking tracking10.00 Ratings00 Ratings
Page grader10.00 Ratings10.00 Ratings
Competitive analysis9.00 Ratings8.00 Ratings
Site audit / diagnostics7.00 Ratings10.00 Ratings
Site recommendations10.00 Ratings10.00 Ratings
Task management6.20 Ratings10.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Trends
10.0
Ratings
27% above category average
Textmetrics
10.0
Ratings
27% above category average
Local SEO10.00 Ratings10.00 Ratings
Social SEO10.00 Ratings00 Ratings
Mobile SEO10.00 Ratings00 Ratings
Global SEO10.00 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Trends
3.7
Ratings
78% below category average
Textmetrics
-
Ratings
Multi-domain support5.80 Ratings00 Ratings
Integration with web analytics tools1.60 Ratings00 Ratings
Best Alternatives
Google TrendsTextmetrics
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Conductor
Conductor
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google TrendsTextmetrics
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Support Rating
6.4
(0 ratings)
10.0
(0 ratings)
User Testimonials
Google TrendsTextmetrics
Likelihood to Recommend
Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
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It is a super cool tool when used with WordPress for optimizing the content of a blog post. Its suggestion will fix any mistakes I make. Facebook posts are optimized, too. If you want to do keyword research, I think it is not so well-suited. Its keyword analysis is too simple to help you.
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Pros
  • Allows you to search keywords and phrases in certain locations to see search volumes, this is huge and helps us be successful with our Google Ad campaigns.
  • Shows us insights into trending topics which allows us to stay in the know and apply any relevant trends to current clients.
  • Year in Search and Trending Topics provides us great inspiration for our ads
  • Being able to search in certain locations gives us a ton of help when setting up campaigns and doing our keyword research for clients.
  • Being able to compare multiple keywords or search terms side by side is extremely helpful.
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  • Tracks the exact page ranking
  • Optimizes SEO on-page in detail and with a number of measures, including a readability metric.
  • Tracking website content with a website ranking system
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Cons
  • Top charts: would be nice to include top charts for the current month.
  • Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
  • More images: would be interesting to see trending image searches.
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  • WebTextTool (TextMetrics) assumes that each uploaded or typed in the article is intended for online publishing, mostly in a blog type environment. While this is a perfectly understandable assumption in this day and age, it shouldn't be so difficult to ask the question of whether the content is intended for online or print media.
  • The "Credibility" section tends to be a little too harsh for my taste. Depending on the style of writing and the type of content, "too many adjectives" is too subjective a metric to apply to all writing ( still, I do get why they try to do it).
  • This is a little nitpicky, but I'd prefer to see how many projects and credits I have left to use on the dashboard page as opposed to having to click over to my account. A dashboard should show everything that a user needs to see in one shot.
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Usability
Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
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No answers on this topic
Support Rating
I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
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I only had to reach out to TexMetrics once when initially getting my account setup after signing up. The response was swift, and they addressed my question completely. I've had no other issues since I began using TextMetrics, so based on that one interaction, I have to give them a great score. I assume that it is still the same as when I reached out that one time (at least I hope it is!).
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Alternatives Considered
I've used SEMRush, while more of a SEO Manager than keyword trend analyzer, it does have that option as it does relate to SEO management, but between the two, its nice to have the option in SEMRush, but Google Trends is better at doing the trend analyzing than SEMRush is.
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I've not used any other tools like WebTextTool (TextMetrics) in the past. This is the first and only one I've used with this kind of functionality, so, unfortunately, I can't compare it to any other tools. I'm not familiar with any other tools that analyze written content in this fashion.
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Return on Investment
  • I can't really give a measurement of how Google Trends has directly contributed.
  • Since Google Trends is free I would have to say that it is all positive ROI.
  • I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising.
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  • WebTextTool (TextMetrics) has saved me lots of time in proofreading and re-reading my content to make sure it follows SEO protocols as well as hits all the right spots concerning content.
  • It has made me more confident as a content creator. I do not consider myself eloquent or even a good writer by nature. But when it comes to SEO, that doesn't matter as much as making sure you hit your targets for SEO effectiveness.
  • Knowing that I'm not the best writer, I can fall into the trap of thinking that my writing is perfect as long as it's been run through TextMetrics. It can provide a little bit of false confidence in not needing to have another set of eyes look over the content. In that sense, it will never replace a human editor, and so that will always be required.
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ScreenShots

Textmetrics Screenshots

Screenshot of Optimize your textScreenshot of Keyword analysisScreenshot of Create effective content