Google Trends vs. LitePics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Trends
Score 7.3 out of 10
N/A
Google Trends is a search engine optimization software solution offered by .N/A
LitePics
Score 10.0 out of 10
N/A
LitePics is a HubSpot Certified automatic image compression tool for HubSpot used to optimize all the images used across HubSpot sites, automatically. The tool’s image compression engine optimizes images to increase page speed, improve SEO rankings, and enhance the user experience. So visitors are not left waiting for images to load and bounce out. LitePics compresses the images on a HubSpot portal, supporting: 1.…N/A
Pricing
Google TrendsLitePics
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google TrendsLitePics
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google TrendsLitePics
Features
Google TrendsLitePics
SEO
Comparison of SEO features of Product A and Product B
Google Trends
8.4
Ratings
8% above category average
LitePics
-
Ratings
Keyword analysis10.00 Ratings00 Ratings
Backlink management4.60 Ratings00 Ratings
SERP ranking tracking10.00 Ratings00 Ratings
Page grader10.00 Ratings00 Ratings
Competitive analysis9.00 Ratings00 Ratings
Site audit / diagnostics7.00 Ratings00 Ratings
Site recommendations10.00 Ratings00 Ratings
Task management6.20 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Trends
10.0
Ratings
27% above category average
LitePics
-
Ratings
Local SEO10.00 Ratings00 Ratings
Social SEO10.00 Ratings00 Ratings
Mobile SEO10.00 Ratings00 Ratings
Global SEO10.00 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Trends
3.7
Ratings
78% below category average
LitePics
-
Ratings
Multi-domain support5.80 Ratings00 Ratings
Integration with web analytics tools1.60 Ratings00 Ratings
Best Alternatives
Google TrendsLitePics
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google TrendsLitePics
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Support Rating
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Google TrendsLitePics
Likelihood to Recommend
Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
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I have used this tool to reduce the size of all the images on my website with just a click of a button inorder to reduce website loading time and improve the page speed score
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Pros
  • Allows you to search keywords and phrases in certain locations to see search volumes, this is huge and helps us be successful with our Google Ad campaigns.
  • Shows us insights into trending topics which allows us to stay in the know and apply any relevant trends to current clients.
  • Year in Search and Trending Topics provides us great inspiration for our ads
  • Being able to search in certain locations gives us a ton of help when setting up campaigns and doing our keyword research for clients.
  • Being able to compare multiple keywords or search terms side by side is extremely helpful.
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No answers on this topic
Cons
  • Top charts: would be nice to include top charts for the current month.
  • Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
  • More images: would be interesting to see trending image searches.
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Usability
Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
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Support Rating
I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
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Alternatives Considered
I've used SEMRush, while more of a SEO Manager than keyword trend analyzer, it does have that option as it does relate to SEO management, but between the two, its nice to have the option in SEMRush, but Google Trends is better at doing the trend analyzing than SEMRush is.
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Return on Investment
  • I can't really give a measurement of how Google Trends has directly contributed.
  • Since Google Trends is free I would have to say that it is all positive ROI.
  • I can say that Google Trends definitely makes it easier to accomplish my business objectives of delivering the most relevant and insightful advice to my clients regarding their SEO, Social Media Publishing, and Online Advertising.
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ScreenShots

LitePics Screenshots

Screenshot of Installation: Choose the desired HubSpot portal, and grant access to integrate LitePics with HubSpot. And LitePics kicks into action with automatic optimization of HubSpot images.Screenshot of • Optimizes HubSpot images automatically: LitePics starts with the oldest images on a HubSpot CMS, moving to the recent ones. Based on the user's plan, each month, it will pick up a set number of images and optimize. Once all images have been optimized, each month it will check for new images that have been uploaded and optimize them.Screenshot of • Compresses images of different file types: LitePics currently supports compression of images in PNG, JPG, GIF, BMP and TIF formats, with more formats coming soon.Screenshot of • Track the progress of compressed images: LitePics can be used to keep track of compressed images from within HubSpot. Open the HubSpot contact timeline, and search for the CRM card named ‘LitePics Report’. It shows how many images are optimized and how many are left. Original image files can be accessed from this card, and restored.Screenshot of • Backup of original images: LitePics also creates an automatic backup of all the original images in a HubSpot account in a single folder. The folder ‘chub_backup’ can be accessed if the quality of the compressed images is insufficient, and the original image can be restored from this folder.