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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Surveys

    Score7.5 out of 10
    N/AGoogle Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.

    $10

    per completed survey

    Typeform

    Score9.1 out of 10
    N/ATypeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file…

    $30

    *Per Month

    Pricing
    Google SurveysTypeform
    Editions & Modules
    Surveys
    10¢
    per completed survey
    Essentials
    $30
    *Per Month
    Professional
    $35
    *Per Month
    Premium
    $59
    *Per Month
    Offerings
    Pricing Offerings
    Google SurveysTypeform
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—*For annual contract.
    More Pricing Information
    Community Pulse
    Google SurveysTypeform
    Considered Both Products
    Google
    No answer on this topic
    Typeform
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    16 Answers
    73%
    Would buy again
    8 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    13 Answers
    78%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    16 Answers
    82%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    12 Answers
    75%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    13 Answers
    91%
    Implementation went as expected
    10 Answers
    Features
    Google SurveysTypeform
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Surveys and Typeform
    Feature
    Google Surveys
    6.3
    16 Ratings
    23% below category average
    Typeform
    7.7
    46 Ratings
    3% below category average
    Survey templates6.616 Ratings5.544 Ratings
    Themes6.014 Ratings8.546 Ratings
    Custom logo/branding6.313 Ratings9.244 Ratings
    Survey Content
    Comparison of Survey Content features of Google Surveys and Typeform
    Feature
    Google Surveys
    5.4
    15 Ratings
    45% below category average
    Typeform
    9.3
    46 Ratings
    9% above category average
    Changes to live survey7.014 Ratings10.041 Ratings
    Question design help4.512 Ratings8.039 Ratings
    Multiple question types4.715 Ratings10.046 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Surveys and Typeform
    Feature
    Google Surveys
    4.3
    14 Ratings
    63% below category average
    Typeform
    9.3
    40 Ratings
    12% above category average
    Survey logic flexibility4.314 Ratings9.340 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Surveys and Typeform
    Feature
    Google Surveys
    5.6
    15 Ratings
    37% below category average
    Typeform
    8.4
    45 Ratings
    3% above category average
    Response tracking5.515 Ratings9.844 Ratings
    Data export5.514 Ratings9.842 Ratings
    Standard reports6.213 Ratings9.540 Ratings
    Custom reports4.511 Ratings5.527 Ratings
    Analytics6.313 Ratings7.538 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Surveys and Typeform
    Feature
    Google Surveys
    7.2
    15 Ratings
    19% below category average
    Typeform
    9.6
    31 Ratings
    10% above category average
    Access controls7.214 Ratings10.028 Ratings
    Compliance7.212 Ratings9.225 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Surveys and Typeform
    Feature
    Google Surveys
    4.7
    12 Ratings
    54% below category average
    Typeform
    8.3
    24 Ratings
    1% above category average
    Vendor-offered crowdsourcing4.79 Ratings8.79 Ratings
    Respondent restrictions4.711 Ratings8.023 Ratings
    Best Alternatives
    Google SurveysTypeform
    Small Businesses
    Jotform
    Score8.5 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score6.1 out of 10
    Qualaroo
    Score6.1 out of 10
    Enterprises
    QuestionPro
    Score10 out of 10
    QuestionPro
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google SurveysTypeform
    Likelihood to Recommend
    6.3
    (16 ratings)
    9.0
    (46 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    7.0
    (14 ratings)
    8.5
    (10 ratings)
    Support Rating
    7.5
    (12 ratings)
    5.7
    (7 ratings)
    User Testimonials
    Google SurveysTypeform
    Likelihood to Recommend
    Google
    Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
    Incentivized
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    Typeform
    Typeform is definitely a leader in the online survey space and that's for a reason. Between logic mapping and the ease of use for the end user, it's a solid app. The unfortunate thing, however, is the price tag--particularly considering the protection you receive from bots. Typeform only allows a certain number of responses at certain package levels, ie: the lowest level, you get a very limited number of responses but in order to receive more responses before your survey is locked, you must upgrade. This is what ultimately lead us to cancel with them. When you post a survey on Typeform, that survey is automatically posted publicly on their website--making it widely available to bots. Typeform offers no easy form of protection like a standardized captcha that you can add to the survey in order to filter bots out. Instead, there are several "work arounds" that they advise users to do that have very limited degrees of success. A quick online search shows that Typeform knows this is clearly an issue, yet they have yet to build in a bot-prevention feature. Since their plan prices vary by number of responses, it seems that they have no incentive to limit the amount of bots filling out surveys I believe. Ultimately, we canceled because, although the app is powerful, it just seemed like their business practices were unethical in my opinion.
    Read full review
    Pros
    Google
    • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
    • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
    • Run an election for board members (use of the "other" notation so that people can write in their own choices).
    Incentivized
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    Typeform
    • The calculator tool allows you to use numerical formulas to create logic within your form for specific behavior.
    • Compatible with modern web browsers for both building a form and publishing, allowing it to work and look good on any device.
    • Integration with products like Zapier allow you to use it as part of a larger automation in your company.
    • Visually pleasing designs with use of themes, images and video to match your branding.
    Read full review
    Cons
    Google
    • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
    • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
    Incentivized
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    Typeform
    • The pricing structure is a little steep, especially for the Pro+ plan. It would be nice if they had an a la carte option because there are some features we are paying for that we will never use.
    • When creating forms, sometimes the cursor will inexplicably leave the field you are typing in and leave you with incomplete sentences.
    • Even though we are paying for our use, we still have the Typeform branding on our forms, which I think should be removed once you upgrade from the basic plan.
    Incentivized
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    Likelihood to Renew
    Google
    No answers on this topic
    Typeform
    We have had such success with Typeform, and it has been able to exceed our expectations for the range of products it offers
    Incentivized
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    Usability
    Google
    Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
    Incentivized
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    Typeform
    Typeform takes a little bit of getting used to. Compared to Google Forms there are a lot more parts to the software and customizing the form isn't as intuitive. I have also found that embedding it into one smaller section of a webpage seamlessly can be a little tricky. But everything can be figured out eventually and the analytics are very good.
    Incentivized
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    Support Rating
    Google
    This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
    Incentivized
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    Typeform
    I haven't used the support portion of Typeform, as everything was quite easy to use. I have never encountered a situation where I did not know what to do or how to fix something myself. Typeform is very easy to adopt within any organization, no matter if you understand tech or not.
    Incentivized
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    Alternatives Considered
    Google
    Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
    Incentivized
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    Typeform
    When looking for a feature rich & flexible / customizable solution, Typeform beats out everyone. However, for specific use cases (like NPS), AskNicely is a clear winner in terms of features, but is much too expensive. Typeform is also fun to use, especially compared to Wufoo which seems so out of date
    Incentivized
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    Return on Investment
    Google
    • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
    • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
    Incentivized
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    Typeform
    • Typeform has helped guide our Customer Success, Product, and Marketing teams in strategizing how to engage with customers better, and it has also given us a quick and easy way to do so! By collecting feedback and being able to share it across internal teams, we can coordinate our efforts to build our customers a better tool.
    • Typeform has proved to be an elegant solution to one of our earlier vexing problems (previous survey tools that looked annoying, had extremely limited branding options/were not customizable, and didn't integrate well with the rest of our tool set) while not breaking the bank for us - it's a very reasonable price point and does WAY more than the previous tools we were paying just as much for.
    Incentivized
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    ScreenShots