TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google PageSpeed Insights

    Score9 out of 10
    N/AGoogle PageSpeed Insights is a search engine optimization software solution offered by Google.N/A

    Google Trends

    Score7.2 out of 10
    N/AGoogle Trends is a search engine optimization software solution offered by .N/A
    Pricing
    Google PageSpeed InsightsGoogle Trends
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google PageSpeed InsightsGoogle Trends
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google PageSpeed InsightsGoogle Trends
    Considered Both Products
    Google
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    91%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    11 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    80%
    Lived up to sales and marketing promises
    4 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    Google PageSpeed InsightsGoogle Trends
    SEO
    Comparison of SEO features of Google PageSpeed Insights and Google Trends
    Feature
    Google PageSpeed Insights
    7.5
    5 Ratings
    3% below category average
    Google Trends
    8.4
    33 Ratings
    8% above category average
    Keyword analysis6.01 Ratings10.031 Ratings
    Page grader7.34 Ratings10.08 Ratings
    Competitive analysis5.02 Ratings9.019 Ratings
    Site audit / diagnostics9.95 Ratings7.07 Ratings
    Site recommendations9.95 Ratings10.08 Ratings
    Task management6.72 Ratings6.24 Ratings
    Backlink management00 Ratings4.67 Ratings
    SERP ranking tracking00 Ratings10.012 Ratings
    SEO Channels
    Comparison of SEO Channels features of Google PageSpeed Insights and Google Trends
    Feature
    Google PageSpeed Insights
    6.3
    5 Ratings
    19% below category average
    Google Trends
    10.0
    23 Ratings
    27% above category average
    Local SEO5.01 Ratings10.020 Ratings
    Social SEO5.01 Ratings10.014 Ratings
    Mobile SEO10.05 Ratings10.015 Ratings
    Global SEO5.43 Ratings10.023 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google PageSpeed Insights and Google Trends
    Feature
    Google PageSpeed Insights
    8.5
    3 Ratings
    0% above category average
    Google Trends
    3.7
    10 Ratings
    78% below category average
    Multi-domain support9.12 Ratings5.84 Ratings
    Integration with web analytics tools8.01 Ratings1.610 Ratings
    Best Alternatives
    Google PageSpeed InsightsGoogle Trends
    Small Businesses
    Nozzle
    Score10 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Advanced Web Ranking
    Score8.2 out of 10
    Advanced Web Ranking
    Score8.2 out of 10
    Enterprises
    Google Search Console
    Score9 out of 10
    Google Search Console
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google PageSpeed InsightsGoogle Trends
    Likelihood to Recommend
    10.0
    (5 ratings)
    10.0
    (33 ratings)
    Usability
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Support Rating
    1.0
    (1 ratings)
    6.4
    (6 ratings)
    User Testimonials
    Google PageSpeed InsightsGoogle Trends
    Likelihood to Recommend
    Google
    If you notice your site is taking a long time to load, then you should first use PageSpeed Insights to see what can quickly be optimized (also check your file sizes, hosting server, NGINX and other common sources of slow speed, too.) And, if you've notice gradually fewer Organic Search visits, PageSpeed Insights might be able to help. As Google is reducing the prevalence of slow sites, you could be losing traffic. Speed up your page load times by finding what is blocking renders, slowing down contentful paints, and other critical page speed signals.
    Incentivized
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    Google
    Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
    Incentivized
    Read full review
    Pros
    Google
    • Measure page loading time
    • Compared loading times against Google's benchmarks
    • Identifies opportunities for web page performance improvements
    • Identifies sub-optimal web page attributes that slow down page loading
    • Compare performance on mobile and desktop devices easily
    Incentivized
    Read full review
    Google
    • Google Trends shows me geographic locations where a particular topic may be useful for advertising.
    • Google Trends allows me to drill down into those locations to metro and city levels where I can focus on exactly what local business clients need to know.
    • Google Trends allows me to identify and qualify search terms that my client's need to optimize their websites and social media content for.
    • Google Trends shows me what people are talking about in a specific location over a specific period of time. This is a great way to know what I should be posting on social media.
    Incentivized
    Read full review
    Cons
    Google
    • The suggestions for improvement can be technical for non-developers.
    Incentivized
    Read full review
    Google
    • Top charts: would be nice to include top charts for the current month.
    • Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
    • More images: would be interesting to see trending image searches.
    Incentivized
    Read full review
    Usability
    Google
    It's a free, easy to use tool
    Incentivized
    Read full review
    Google
    Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
    Incentivized
    Read full review
    Support Rating
    Google
    There is no support from Google for the tool.
    Incentivized
    Read full review
    Google
    I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
    Incentivized
    Read full review
    Alternatives Considered
    Google
    I think GTmetrix has some feedback that PageSpeed doesn't provide, but Google's tool is easier overall and has a better user experience; also offers compressed images, CSS, and javascript files if that's the case. Also, Google has extensive documentation to help you better understand what can be done to improve your grade.
    Incentivized
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    Google
    Overall I think that Ahrefs is a better product when it comes to really drilling down and getting all the data that you need in order to understand a given behavior or problem. Ahrefs is much more powerful in its feature set but does not have the same level of overall data/visual data representation that Google Trends does.
    Incentivized
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    Return on Investment
    Google
    • Faster loading site, give results faster to visitors
    • Buyers can get to the end of the buying cycle faster
    Incentivized
    Read full review
    Google
    • Google Trends has shown me when a keyword is no longer working for my website so that I can adjust the content accordingly.
    • It shows me seasonal differences so I can adjust my PPC budgets to be on pace with the trends.
    Incentivized
    Read full review
    ScreenShots