Google Business Profile vs. Whitespark Local Rank Tracker

The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).

Incentivized

They are a time saver for any agency looking to understand the impact of their local and organic SEO.

Incentivized

• I appreciate how you can select your amenities and customize your profile to stand out in a unique manner
• it's super easy to add new products / post updates about your business
• The use of pictures is helpful for our customers, we're at the end of a industrial park and it can be tricky to find the front of our office at times. Customers have mentioned our business profile pictures helped them locate us!

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• Finds listings on directories
• Finds press releases that mention brands or business names
• Helps find bad data

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• Sometimes it's difficult to verify a business if they are an online business and have no brick and mortar location.
• I wish there was more control of how the reviews are sorted and a faster ability to dispute completely spammy reviews.
• It would be helpful to have more captions in the photos, especially for restaurants because people post food photos without any descriptions and it's difficult to figure out what certain photos represent at times.

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• It would be nice to see a geo-grid of ranking around a location

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Google Business Profile is very user friendly for the users and well as the customers of the company. The customers have an easy time finding the information they need and posting and viewing reviews

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Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.

Incentivized

Before using Google My Business, we have used the "Yext" platform in our company to improve our positioning and get our clients to have an exact location of our company, however, the results were very bad. Yext user support did not offer us good care when we purchased the annual plan. When we made the purchase, we had several doubts to be able to implement this platform in our company, since the configuration of the location and the statistical analysis of search is somewhat complicated, but the Yext user support responded after 48 hours, and This did not allow us to quickly implement this software in our company, so we went to make a refund. Google My Business solved all our doubts, each one of the problems presented during the implementation of Google My Business in my company, were solved in just a few minutes since we received help from an online agent 24 hours a day. The implementation of this software was totally fast thanks to the excellent support we received.

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The visuals on Whitespark Local Rank Tracker are compelling

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• Provides social proof of real users experiences.
• Is often the only information a visitor needs to visit your location providing a zero click search with no need to visit a website.
• Ensures users can see an unbiased snapshot of a business.

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• Has allowed us to more effectively update business information to prefect organic traffic loss during name or address changes.

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