Google Business Profile vs. Synup

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Business Profile
Score 8.6 out of 10
N/A
Google Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting with a business on Google.N/A
Synup
Score 9.6 out of 10
N/A
Synup is a location intelligence tool that helps businesses with their local marketing, discovery, and engagement. Businesses and agencies alike can use Synup to get listed online, monitor online reputation, generate business reviews and track search engine analytics.N/A
Pricing
Google Business ProfileSynup
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
Google Business ProfileSynup
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSynup offers scalable pricing plans for agencies looking to grow their clientbase and expand their service offerings. A discount is available for annual billing.
More Pricing Information
Community Pulse
Google Business ProfileSynup
Best Alternatives
Google Business ProfileSynup
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Google Business Profile
Google Business Profile
Score 8.6 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.8 out of 10
Google Business Profile
Google Business Profile
Score 8.6 out of 10
Enterprises

No answers on this topic

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Google Business ProfileSynup
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
Support Rating
6.0
(0 ratings)
-
(0 ratings)
User Testimonials
Google Business ProfileSynup
Likelihood to Recommend
The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).
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Synup is great for businesses that need a little extra help with reputation and social media management. It is easy to use and can save you time to focus on your product and customers. It also provides great feedback and valuable insights with social media to be able to tweak your business as necessary.
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Pros
  • I appreciate how you can select your amenities and customize your profile to stand out in a unique manner
  • it's super easy to add new products / post updates about your business
  • The use of pictures is helpful for our customers, we're at the end of a industrial park and it can be tricky to find the front of our office at times. Customers have mentioned our business profile pictures helped them locate us!
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  • Synup is extremely good at keeping track of customer reviews from various platforms in one centralised dashboard.
  • One of Synup's strengths is its ability to sync business information simultaneously across multiple platforms.
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Cons
  • Sometimes it's difficult to verify a business if they are an online business and have no brick and mortar location.
  • I wish there was more control of how the reviews are sorted and a faster ability to dispute completely spammy reviews.
  • It would be helpful to have more captions in the photos, especially for restaurants because people post food photos without any descriptions and it's difficult to figure out what certain photos represent at times.
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  • Improving the mobile app experience could be beneficial.
  • Product is little too expensive.
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Usability
Google Business Profile is very user friendly for the users and well as the customers of the company. The customers have an easy time finding the information they need and posting and viewing reviews
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Support Rating
Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.
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Alternatives Considered
Before using Google My Business, we have used the "Yext" platform in our company to improve our positioning and get our clients to have an exact location of our company, however, the results were very bad. Yext user support did not offer us good care when we purchased the annual plan. When we made the purchase, we had several doubts to be able to implement this platform in our company, since the configuration of the location and the statistical analysis of search is somewhat complicated, but the Yext user support responded after 48 hours, and This did not allow us to quickly implement this software in our company, so we went to make a refund. Google My Business solved all our doubts, each one of the problems presented during the implementation of Google My Business in my company, were solved in just a few minutes since we received help from an online agent 24 hours a day. The implementation of this software was totally fast thanks to the excellent support we received.
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I have selected Synup because it’s tools for monitoring and managing customer reviews contribute to a positive online reputation. This focus on reputation management appeals to businesses that prioritize customer feedback and want to maintain a favorable brand image. Also Synup provides my business with valuable real-time analytics, allowing it to make data-driven decisions. This feature sets it apart, as businesses appreciate the insights into online visibility and customer engagement for refining their digital strategies.
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Return on Investment
  • Provides social proof of real users experiences.
  • Is often the only information a visitor needs to visit your location providing a zero click search with no need to visit a website.
  • Ensures users can see an unbiased snapshot of a business.
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  • My Business after using Synup experience an increase in local visibility.
  • We improved our rating from 3.5
  • to 4.1 and our posts get 65% more engagement.
  • Real-time analytics provided by Synup empower my business with valuable insights
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ScreenShots

Synup Screenshots

Screenshot of Agency Operating SystemScreenshot of Local Listing Management SoftwareScreenshot of Online Reputation Management SoftwareScreenshot of Social Media Management SoftwareScreenshot of SMB Prospecting Tool for AgenciesScreenshot of Sales Pipeline & CRM