Google AdMob vs. AppMetrica

AppMetrica

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Google AdMob	Score 7.6 out of 10	N/A	AdMob is a mobile advertising platform acquired by Google in 2010.	N/A
AppMetrica	Score 7.7 out of 10	Small Businesses (1-50 employees)	AppMetrica, from Yandex, is a product analytic tool supporting mobile analytics with install attribution, push campaigns, and crash & error reporting.	N/A

Pricing

Google AdMob

AppMetrica

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Google AdMob	AppMetrica
Free Trial
No	No
Free/Freemium Version
No	Yes
Premium Consulting/Integration Services
No	No

Entry-level Setup Fee

No setup fee

Additional Details

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AppMetrica offers several pricing plans to meet your needs at any point of your app’s journey: A Free plan includes an unlimited number of standard events and up to 100 million custom events. The user can run up to 2 simultaneous A/B tests and set up to 100 remote config flags. Revenue reports, API access, and 24/7 support. A Custom plan can include the features and add-ons that an app needs to grow at the moment. In addition to what’s included in the free plan, the customer can add or remove custom events, simultaneous A/B tests, custom workspaces for convenient team work and extra fast raw data export. Custom plans start at $90/month. A Pro plan is used by larger apps and starts at $3000/month. It is used to track an unlimited number of custom events and run up to 50 A/B tests at the same time, up to 2000 simultaneous remote config flags, and LTV and Сhurn predictions for immediate ad campaigns optimization.

More Pricing Information

Community Pulse
	Google AdMob	AppMetrica

Best Alternatives
	Google AdMob	AppMetrica
Small Businesses	Basis DSP Score 9.0 out of 10	Fullstory Score 9.1 out of 10
Medium-sized Companies	Yahoo Native Score 6.6 out of 10	Whatfix Score 8.2 out of 10
Enterprises	Marin Software Score 9.1 out of 10	Whatfix Score 8.2 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Google AdMob	AppMetrica
Likelihood to Recommend	7.4 (0 ratings)	7.4 (0 ratings)
Usability	7.7 (0 ratings)	- (0 ratings)

User Testimonials
	Google AdMob	AppMetrica
Likelihood to Recommend	Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App. Incentivized MA Mehdi Ayouch CMO (Chief Marketing Officer) Read full review	If you want to create a segment for a specific type of user or want to divide the users according to user journey, then AppMetrica is very useful for you. You can create a separate segment and can send push notifications, mail, and messages and also can target the advertisement from the different channels. Incentivized Pankaj Choudhary Sr. Android Developer Read full review
Pros	Provides a complete ad verification system. Integration with Google Analytics. Transmission customization Ad network mediation is a great feature to manage many ad networks at the same time. Incentivized Emma Sophia Robers Java Software Engineer Read full review	API allows to fetch aggregated and raw data and generate reports easily This software is great at monitoring all kind of traffic sources The data export feature is great use for tracking my Steam sale campaign Running the app allows tracking activities of users seamlessly Incentivized Duc Minh Nguyen President Read full review
Cons	Admob has very low prices for impressions or clicks on Android. Admob has very low prices for impressions or clicks in many countries including Europe. Admob is still having certain security issues: allowing sensitive ads on G rated apps. Admob allows multiple-choice banners on G-rated apps while this is not allowed by policy. Incentivized AL Anatoly Lubarsky Founder and lead developer Read full review	User interface Options to check each session or user journey separately Push notifications delivery status Properly connection with other marketing tools Incentivized Pankaj Choudhary Sr. Android Developer Read full review
Usability	hard to use, no support Robert Vasvari software engineer Read full review	No answers on this topic
Alternatives Considered	No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and experience. So I recommend this if we need to apply this for our company activity. Incentivized WK Woobok. Kim DBS leader Read full review	Google has an analytics program that is free that we used in the past. However, the program is quite barebone, and we didn't have a chance to utilize it too much as there is not much information we can dig from it. AppMetrica does a much better job at retrieving user behavior compared to Google Analytics, and we prefer AppMetrica more. AppMetrica also has a better API and better learning curve compared to Google Analytics. Incentivized Duc Minh Nguyen President Read full review
Return on Investment	Before I got into it my other friends told me there are way better Ad providers. But being a Google fan I still signed up. Now I remember writing to AdMob, requesting them to give me earning rates... But they never replied. So zero return on investment. They just keep you guessing. Yohan Wadia Proprietor Read full review	Reports generation helps marketing purposes Data tracking allow monitoring user behavior More features such as additional statistics or data generation would be appreciated Incentivized Duc Minh Nguyen President Read full review
ScreenShots		AppMetrica Screenshots