GatedContent.com vs. Kajabi

GatedContent.com brings a lot to the Marketing Operations party, governance, standardization, etc, etc. but above everything else, if you're serious about growth marketing, GatedContent.com is essential in setting up a fully functioning attribution model. The best thing is that once the key data capture points are defined and built, end users don't need to worry about UTM and other key tracking parameters, they run in the background and plug into pre-exiting processes.

It works great for us in the education space and delivering our curriculum to our clients. It's nice to have some of the extra access features and to have the community feature, so that works great for us. At the same time, Kajabi lacks some of the specificity we need, and I don't believe it is technically geared directly to the education space, so we will likely switch providers in the next couple of years to something that is more robust and relevant to our business model.

Incentivized

• With a featured button as opposed to just a hyperlink, it is incredibly simple to link to a page within an email.
• The marketing strategy's functionality and the ability to customize emails allow me to communicate with every client.
• Course creator to create digital products from your content.

Incentivized

• They've improved leaps and bounds, but their CRM is still subpar
• They have great uptime, but it could be better
• Affordability - I went in hoping to use their CRM feature and cut costs, but their CRM is lacking
• They offer a shopping cart, but in terms of being able to customize and payment option, they have a ways to go.

Incentivized

We are committed to it and once we get "really good" at using it, I think it is a excellent platform and links well to Hubspot. At present, we are still just barely scratching the surface with our use of its features

Incentivized

Easy to use for both admins and end users. The individual gate/form configuration is guided and simple with little scope for error. Admins are able to steer the configuration with mandatory fields etc. There is a comprehensive knowledgebase and a very response support team if knowledgebase doesn't cover the query.

The back-end system can be used efficiently and has flexibility. It doesn't have a lot of unnecessary functions or un user-friendly features. We have had no issues using the system and would continue to use it with the current functions and features. I would rate it as user-friendly yet flexible

Incentivized

Very responsive and capable support team, all with excellent product and industry knowledge. Also, access to the developers if required to help support, particularly during the onboarding, set up, and testing process.

The Kajabi Support people are helpful, fast and knowledgeable. I usually call in a panic - because I have lost something, messed something or am on a deadline. Sometimes we speak, or we do a chat. Always my angst is eliminated. I often thank the person for being "so patient" with me. LOL

Incentivized

These platforms are big complex pieces of software. Mor recently - Kajabi provides a done for you example which you can borrow and customise - but those were not available when we started.

Incentivized

Eloqua, Hubspot, and Pardot, whilst not directly comparable, all have a forms solution, but these solutions become inefficient at scale and are open to user error. They can be difficult to implement across various CMS environments and aren't always easy to configure from an attribution perspective.

Kajabi is more adjusted for learning needs. While Tilda and Wix can help to create very customizable designs for landing pages and great checkout experiences, Kajabi is more convenient for creating learning sequences. The best way is to use all these platforms together, so they can support the optional customer journey from landing page to learning on the course.

Incentivized

• Saved around $100 a month thanks to combining several online platforms into one
• Saved dozens of hours not having to upload videos and images thanks to the Google Drive integration and URL Import
• Building pages takes a little longer than other page builders due to how many clicks it takes to exit and enter editing settings.

Incentivized