FreshMail vs. LocaliQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FreshMail
Score 7.1 out of 10
N/A
FreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A
LocaliQ
Score 9.0 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Pricing
FreshMailLocaliQ
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
FreshMailLocaliQ
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredOptional
Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.LocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
FreshMailLocaliQ
Features
FreshMailLocaliQ
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
FreshMail
8.4
Ratings
6% above category average
LocaliQ
7.6
Ratings
3% above category average
WYSIWYG email editor8.50 Ratings7.30 Ratings
Dynamic content8.50 Ratings6.60 Ratings
Ability to test dynamic content9.00 Ratings8.00 Ratings
Landing pages9.00 Ratings6.70 Ratings
A/B testing8.00 Ratings8.00 Ratings
Mobile optimization7.00 Ratings7.30 Ratings
Email deliverability reporting10.00 Ratings9.00 Ratings
List management7.00 Ratings7.10 Ratings
Triggered drip sequences8.50 Ratings8.60 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
FreshMail
8.2
Ratings
7% above category average
LocaliQ
8.0
Ratings
16% above category average
Dashboards8.00 Ratings7.80 Ratings
Standard reports8.00 Ratings8.10 Ratings
Custom reports8.50 Ratings8.20 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
FreshMail
8.4
Ratings
5% above category average
LocaliQ
-
Ratings
URL Validation8.50 Ratings00 Ratings
Link Tracking9.50 Ratings00 Ratings
Image Validation8.00 Ratings00 Ratings
Inbox Display8.00 Ratings00 Ratings
Email Accessibility Tools9.00 Ratings00 Ratings
Spelling and Grammar Check8.00 Ratings00 Ratings
Spam Testing8.00 Ratings00 Ratings
Email Previews8.00 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
FreshMail
-
Ratings
LocaliQ
7.6
Ratings
12% above category average
Lead nurturing automation00 Ratings8.40 Ratings
Lead scoring and grading00 Ratings6.70 Ratings
Data quality management00 Ratings8.20 Ratings
Automated sales alerts and tasks00 Ratings7.20 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
FreshMail
-
Ratings
LocaliQ
7.8
Ratings
5% below category average
Calendaring00 Ratings9.50 Ratings
Event/webinar marketing00 Ratings6.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
FreshMail
-
Ratings
LocaliQ
7.8
Ratings
16% above category average
Social sharing and campaigns00 Ratings8.10 Ratings
Social profile integration00 Ratings7.60 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
FreshMail
-
Ratings
LocaliQ
9.0
Ratings
33% above category average
Customizability00 Ratings9.00 Ratings
Best Alternatives
FreshMailLocaliQ
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FreshMailLocaliQ
Likelihood to Recommend
8.5
(0 ratings)
8.9
(0 ratings)
Usability
-
(0 ratings)
8.5
(0 ratings)
Product Scalability
-
(0 ratings)
8.5
(0 ratings)
User Testimonials
FreshMailLocaliQ
Likelihood to Recommend
Reaching out to a cold list and sending some well curated content to market to them and auto responding to their questions is where Freshmail performs really well, it does have a lot of options which other competitors do not. It has to get better at showing analytical data to make relevant decisions on campaigns and be able to act on it.
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LocaliQ is phenomenal at s multichannel marketing approach. It is incredibly effective and efficient to run all of these simultaneous campaigns through one company. As a small nonprofit, we would not have been able to have the reach LocaliQ gave us if we had opted to use multiple companies. It would have been too much for our staff to handle.
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Pros
  • Easy to design emails
  • Good analytics
  • Almost no bouncing emails
  • Great user experience
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  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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Cons
  • Better integration with Google Analytics
  • Having some advanced automation tools to enable more outreach
  • More comprehensive analytical data to make decisions on what's working
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  • The email content editor could use some additional bells and whistles, it cannot handle some more advanced functions, but for the basics it is more than adequate.
  • Options for website creation are a bit limited and the turnaround time can be a bit lengthy at times because of the volume they do.
  • Tracked phone lines can be a bit pricey, but not exorbitant.
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Usability
No answers on this topic
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Alternatives Considered
FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
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LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
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Scalability
No answers on this topic
As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
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Return on Investment
  • Our open rates and CTR’s are way up after moving to FreshMail. It’s all about avoiding having your messages sent to spam folders and no service has worked better for us.
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  • Local print advertising enhanced our community presence and strengthened brand loyalty.
  • The automation of PPC and display campaigns has saved our marketing team at least 15-20 hours per week of work monitoring campaigns.
  • Service fees feel steep for the campaigns we run, especially for a business with constrained budgets.
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ScreenShots

FreshMail Screenshots

Screenshot of nullScreenshot of nullScreenshot of null

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.