EveryoneSocial is a platform that connects employees and empowers them to authentically create and share content.
$24
per month per user
Later Social
Score 6.6 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Pricing
EveryoneSocial
Later Social
Editions & Modules
Teams
$24
per month per user
Enterprise
custom pricing
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Agency
$200
per month
Enterprise
Contact Sales
Offerings
Pricing Offerings
EveryoneSocial
Later Social
Free Trial
No
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
33% discount available for annual subscription.
More Pricing Information
Community Pulse
EveryoneSocial
Later Social
Features
EveryoneSocial
Later Social
Publishing
Comparison of Publishing features of Product A and Product B
EveryoneSocial
-
Ratings
Later Social
9.0
Ratings
11% above category average
Content planning and scheduling
00 Ratings
10.00 Ratings
Content optimization
00 Ratings
9.00 Ratings
Workflow management
00 Ratings
8.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
EveryoneSocial
-
Ratings
Later Social
7.2
Ratings
16% below category average
Twitter
00 Ratings
7.00 Ratings
Facebook
00 Ratings
7.00 Ratings
LinkedIn
00 Ratings
5.00 Ratings
Instagram
00 Ratings
10.00 Ratings
Pinterest
00 Ratings
10.00 Ratings
YouTube
00 Ratings
4.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
EveryoneSocial
-
Ratings
Later Social
4.0
Ratings
66% below category average
Campaign success analytics
00 Ratings
4.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
It is our duty to distribute different content to our departments. It was hard to have control over every post on our different platforms. With EveryoneSocial, we have been able to even add social platforms where we did not have a presence before. With EveryoneSocial, we have had a better understanding of our target.
Later is great for not only small and large businesses, but also for influencers who want a curated feed that they can easily auto-publish. If you need to tag your Instagram photos on a consistent basis, that might be a struggle, but in general, for the minimal cost and features, Later is well worth the cost. Additionally, their technical support takes 24-28 hours to respond to via chat, but it's within the software so it's very simple.
I gave it this rating because it is easy to use, creates positive competition between employees about who can have the most impact on the brand, engages others in a way we have not yet been able to duplicate and is very simple.
The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
It has aquired an almost perfect solution to meet certain aspects of the business and requirements for everyone using the platform. Goals are not only met internally but externally as well making other companies look for that option when doing business with other companies. Equal opportunities are also met when giving the same access to all employees.
It's superior. Simply put. Later has better features and stronger functionalities, many of which none of these other tools have. When I used any of the previous tools there was always something missing so I had no choice but to work with two or three tools at the same time. Later replaced all of those tools and now I can manage everything from one single tool.
It's hard to measure the ROI on social media, so I really don't like to think of it in those terms, especially with a tool that is getting your employees to share content on social media. But this tool has helped mobilize my clients' employees into posting on social on their behalf, significantly increasing their share of voice and the sentiment regarding their brands in the market. These are the metrics I like to think about for this type of tool, so I think it's a positive impact in that regard and everyone should have a tool (EveryoneSocial or otherwise) to do this if you want to mobilize your employees on social.
Later has at least made me accountable for my content calendar. It helps me schedule posts in advance and allows me to see what my page will look like so I can visually plan out content.
Later has helped me post a few times with the auto-post feature. It's been great for my static images, but I just wish I could do it for everything!