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Everflow - Partner Marketing Platform vs. Impact

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Everflow - Partner Marketing Platform

    Score7.1 out of 10
    N/AEverflow, from the company of the same name in Mountain View, is presented by the vendor as a smart partner marketing and tracking platform. Performance marketing has grown sophisticated, so the vendor has designed Everflow to help companies stay ahead. Everflow handles scale through Google Cloud, drill down analytics reporting, and automated optimization with Smart Switch.N/A

    Impact

    Score7 out of 10
    N/AImpact Radius is a partner management platform from the company of the same name in Santa Barbara, California. The platform touts tag management without technical assistance for marketers, tracking of all media channels for multi-channel and mobile marketing, call tracking for inbound calls, and affiliate / partner program management capabilities. Central to the platform is the Partner Manager, with its pay-for-performance affiliate management capabilities.N/A
    Pricing
    Everflow - Partner Marketing PlatformImpact
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Everflow - Partner Marketing PlatformImpact
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsEverflow Plus is our white glove service where we provide proactive support from taking you from pre-launch to hyperscaling your partner program.—
    More Pricing Information
    Community Pulse
    Everflow - Partner Marketing PlatformImpact
    Considered Both Products
    Everflow
    Chose Everflow - Partner Marketing Platform
    This program is stronger than the previous platform I used, Tapfiliate, but it is not in the same category as Impact Radius and other major brand platforms. It's a strong mid-level platform.
    Incentivized
    Impact
    Chose Impact
    Everflow had ok tracking but didn't have a great payment process and their marketplace was geared towards larger marketing conglomerates that we would have had to sign other contracts with. CJ is very comparable in terms of features their marketplace is bigger but the quality …
    Incentivized
    Chose Impact
    Impact is the best affiliate platform on the market. Everflow and Tapfiliate are very good for their pricing structure but they don't have the marketplace Impact does.
    Incentivized
    Key User Insights
    Would buy again
    78%
    Would buy again
    7 Answers
    85%
    Would buy again
    17 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    9 Answers
    82%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    9 Answers
    95%
    Happy with the feature set
    19 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    8 Answers
    77%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    9 Answers
    79%
    Implementation went as expected
    11 Answers
    Features
    Everflow - Partner Marketing PlatformImpact
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Everflow - Partner Marketing Platform and Impact
    Feature
    Everflow - Partner Marketing Platform
    -
    Ratings
    Impact
    7.0
    2 Ratings
    1% above category average
    Dashboards00 Ratings7.02 Ratings
    Standard reports00 Ratings7.02 Ratings
    Custom reports00 Ratings7.02 Ratings
    Partner performance analytics00 Ratings7.02 Ratings
    Content Management Capabilties
    Comparison of Content Management Capabilties features of Everflow - Partner Marketing Platform and Impact
    Feature
    Everflow - Partner Marketing Platform
    -
    Ratings
    Impact
    6.6
    2 Ratings
    0% below category average
    Content management00 Ratings6.02 Ratings
    Content sharing00 Ratings7.02 Ratings
    Partner collaboration tools00 Ratings7.02 Ratings
    Partner Lifecycle Management
    Comparison of Partner Lifecycle Management features of Everflow - Partner Marketing Platform and Impact
    Feature
    Everflow - Partner Marketing Platform
    -
    Ratings
    Impact
    6.4
    2 Ratings
    0% above category average
    Lead distribution00 Ratings6.01 Ratings
    Co-op advertising00 Ratings6.01 Ratings
    Partner discovery and onboarding00 Ratings7.02 Ratings
    Referral tracking00 Ratings6.01 Ratings
    Journey builder00 Ratings7.02 Ratings
    User Ratings
    Everflow - Partner Marketing PlatformImpact
    Likelihood to Recommend
    9.5
    (9 ratings)
    6.9
    (21 ratings)
    Usability
    -
    (0 ratings)
    7.0
    (1 ratings)
    Support Rating
    5.0
    (1 ratings)
    1.0
    (1 ratings)
    User Testimonials
    Everflow - Partner Marketing PlatformImpact
    Likelihood to Recommend
    Everflow
    I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).
    Incentivized
    Read full review
    Impact
    Any publisher looking to monetize their blogs would be a great fit. The size of the publisher probably doesn't matter. They have a wide selection of advertisers and publishers can sign up for free. Advertisers that are looking for great partners for their affiliate programs would be good fits. One of the benefits is that Impact really focuses on recruiting high-quality publishers.
    Incentivized
    Read full review
    Pros
    Everflow
    • Manages offers to affiliate partners.
    • Tracks payouts and traffic volume.
    • Houses creatives for affiliates to use.
    • Generates reports and dashboards for tracking sales.
    Incentivized
    Read full review
    Impact
    • There are no hidden charges and tracking is instant and automated.
    • As an affiliate, Finding relevant offers and managing the programs is quite easy.
    • It has a great user interface which is quite easy to use and manage.
    • There is nearly zero downtime, which makes it much more efficient and reliable.
    Incentivized
    Read full review
    Cons
    Everflow
    • Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
    • I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.
    Incentivized
    Read full review
    Impact
    • User interface could be improved a little, as it is a quite difficult task to find the content or links
    • Approval from the advertisers sometimes takes a huge amount of time. If they can somehow reduce the response time, it will be great
    • New affiliates might find the onboarding process a little difficult
    Incentivized
    Read full review
    Usability
    Everflow
    No answers on this topic
    Impact
    Impact has had a major impact on our business. It is pretty easy to use if you don't have multiple accounts with them, so be sure you keep things streamlined. Otherwise, it can be confusing if you have to bounce between different accounts you've applied to. While they are managed under a single login, they can be difficult to distinguish between when trying to see how successful your campaigns are.
    Incentivized
    Read full review
    Support Rating
    Everflow
    Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.
    Incentivized
    Read full review
    Impact
    We've been reaching out requesting support for two months and no one has responded. They completely ghosted us. We've emailed the original sales rep, our account manager, our sales rep and account manager's bosses, and others. Still no response, though I can see the emails have been opened multiple times. I've never experienced worse support.
    Read full review
    Alternatives Considered
    Everflow
    You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.
    Incentivized
    Read full review
    Impact
    First promoter has been a phenomenal affiliate platform to use. It has everything I need from a reporting perspective. It has everything I need from a payout perspective. It has all the links, tips, and tools I need for promoting products. Overall it is a far better tool to use
    Incentivized
    Read full review
    Return on Investment
    Everflow
    • Positive since we have real-time attribution
    • Customer support is helpful as needed
    • We can measure performance and make data driven decisions
    Incentivized
    Read full review
    Impact
    • By using Impact we were able to increase the number of advertisers on our platform.
    • Delayed payments on the part of advertisers or Impact creates so many execution issues.
    • Multi regional campaigns helped us to increase our presens in the market.
    Read full review
    ScreenShots

    Everflow - Partner Marketing Platform Screenshots

    Screenshot of a comprehensive snapshot of campaign performance through a customizable dashboard.Screenshot of event tracking, on top of an initial conversion action.Screenshot of analytics, for drilling down into any partner's performance on the placement level or any other granular metric.Product screenshot

    Impact Screenshots

    Screenshot of Impact.com