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Enlyft vs. Fliptop (Discontinued Product)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Enlyft

    Score9 out of 10
    N/AEnlyft helps B2B companies generate better leads, close more deals, and acquire customers faster. Enlyft’s AI-driven customer intelligence platform leverages machine learning to profile and predict the buying behavior of millions of companies worldwide, based on technology use, hundreds of business attributes, and real-time buyer intent signals. For Marketing, Enlyft offers the ability to confidently narrow their focus from millions to those companies most likely to…N/A

    Fliptop (Discontinued Product)

    Score8.4 out of 10
    N/AFliptop was a predictive analytics application combining public web data with internal CRM and marketing data to score leads, identify target companies and trigger marketing actions. Fliptop was acquired by LinkedIn in 2015 and integrated with LinkedIn products. Fliptop is no longer available as a standalone product.N/A
    Pricing
    EnlyftFliptop (Discontinued Product)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    EnlyftFliptop (Discontinued Product)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    User Ratings
    EnlyftFliptop (Discontinued Product)
    Likelihood to Recommend
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    EnlyftFliptop (Discontinued Product)
    Likelihood to Recommend
    Enlyft
    No answers on this topic
    Discontinued Products
    1. Be sure to specify and understand the impact on your model when looking at volume versus value factors. 2. Ask all your potential vendors about set-up costs and time. 3. Understand, with any predictive model, how it will affect both marketing and sales - a predictive tool should bring the two closer together. 4. Remember - its predictive, not all-knowing and brief/train your teams accordingly.
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    Pros
    Enlyft
    No answers on this topic
    Discontinued Products
    • Listening to customers - very responsive customer success team.
    • Working with customers to build the most predictable model.
    • Easy to set up and get useful reporting quickly.
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    Cons
    Enlyft
    No answers on this topic
    Discontinued Products
    • A little more explanation of how different factors can affect the model in terms of the customer objectives - they've really listened here and have really focussed on the changes we needed to make.
    • Update specific fields/features e.g. multi-currency support (now done), non-confusing field names (being released), custom fiscal years for reporting (coming I believe)
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    Alternatives Considered
    Enlyft
    No answers on this topic
    Discontinued Products
    We pushed Fliptop through to preferred vendor because (at that time):
    • Fast set up time with zero cost
    • Public appexchange listing (passed salesforce security)
    • Demonstrated best understanding of our requirements
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    Return on Investment
    Enlyft
    No answers on this topic
    Discontinued Products
    • Before fliptop around 50% of our MQLs were in lower quality accounts, that number has reduced to around 15%.
    • We have identified the key market segments that drove over 50% of our growth last year.
    • Real focus for the marketing teams and intel on where to focus key email and nurture campaigns.
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