Fliptop (Discontinued Product)

Fliptop (Discontinued Product)

6 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Fliptop (Discontinued Product)	Score8.4 out of 10	N/A	Fliptop was a predictive analytics application combining public web data with internal CRM and marketing data to score leads, identify target companies and trigger marketing actions. Fliptop was acquired by LinkedIn in 2015 and integrated with LinkedIn products. Fliptop is no longer available as a standalone product.	N/A

Pricing

Fliptop (Discontinued Product)

No answers on this topic

Pricing Offerings
Fliptop (Discontinued Product)
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

No setup fee

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Community Pulse
Key User Insights
	Fliptop (Discontinued Product)
Considered Both Products	Discontinued Products Mark Farnell Marketing Operations Director in Marketing at NewVoiceMedia (Information Technology and Services, 201-500 employees) Chose Fliptop (Discontinued Product) We pushed Fliptop through to preferred vendor because (at that time): Fast set up time with zero cost Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

User Ratings
	Fliptop (Discontinued Product)
Likelihood to Recommend	8.2 (1 ratings)

User Testimonials
	Fliptop (Discontinued Product)
Likelihood to Recommend	Discontinued Products 1. Be sure to specify and understand the impact on your model when looking at volume versus value factors. 2. Ask all your potential vendors about set-up costs and time. 3. Understand, with any predictive model, how it will affect both marketing and sales - a predictive tool should bring the two closer together. 4. Remember - its predictive, not all-knowing and brief/train your teams accordingly. Mark Farnell Marketing Operations Director Read full review
Pros	Discontinued Products Listening to customers - very responsive customer success team. Working with customers to build the most predictable model. Easy to set up and get useful reporting quickly. Mark Farnell Marketing Operations Director Read full review
Cons	Discontinued Products A little more explanation of how different factors can affect the model in terms of the customer objectives - they've really listened here and have really focussed on the changes we needed to make. Update specific fields/features e.g. multi-currency support (now done), non-confusing field names (being released), custom fiscal years for reporting (coming I believe) Mark Farnell Marketing Operations Director Read full review
Alternatives Considered	Discontinued Products We pushed Fliptop through to preferred vendor because (at that time): Fast set up time with zero cost Public appexchange listing (passed salesforce security) Demonstrated best understanding of our requirements Mark Farnell Marketing Operations Director Read full review
Return on Investment	Discontinued Products Before fliptop around 50% of our MQLs were in lower quality accounts, that number has reduced to around 15%. We have identified the key market segments that drove over 50% of our growth last year. Real focus for the marketing teams and intel on where to focus key email and nurture campaigns. Mark Farnell Marketing Operations Director Read full review
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