Engage121 Enterprise is a social media management, monitoring, publishing and reporting application serving multiple users across an enterprise – from brand managers, community managers, and the marketing team through to individual outlet owners.
N/A
X Pro
Score 7.9 out of 10
N/A
Replacing the former TweetDeck, X Pro is a social media dashboard application for management of Twitter accounts.
N/A
Pricing
Engage121
X Pro
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Engage121
X Pro
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Engage121
X Pro
Features
Engage121
X Pro
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Engage121
7.2
Ratings
7% below category average
X Pro
-
Ratings
Boolean keyword searches
3.30 Ratings
00 Ratings
Filtering out noise/spam
9.00 Ratings
00 Ratings
Sentiment analysis
7.50 Ratings
00 Ratings
Broad channel coverage
9.00 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Engage121
8.6
Ratings
7% above category average
X Pro
-
Ratings
Content planning and scheduling
8.70 Ratings
00 Ratings
Audience targeting
8.00 Ratings
00 Ratings
Content optimization
8.50 Ratings
00 Ratings
Workflow management
9.10 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Engage121
9.0
Ratings
13% above category average
X Pro
-
Ratings
Automated routing and prioritization
9.00 Ratings
00 Ratings
Customer interaction histories
9.00 Ratings
00 Ratings
Bulk actions
9.00 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Engage121
7.9
Ratings
2% above category average
X Pro
-
Ratings
Lead generation
8.00 Ratings
00 Ratings
Content marketing
8.00 Ratings
00 Ratings
Paid media management
8.00 Ratings
00 Ratings
Campaigns and promotions
7.60 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Engage121
4.3
Ratings
65% below category average
X Pro
-
Ratings
Twitter
6.90 Ratings
00 Ratings
Facebook
6.00 Ratings
00 Ratings
LinkedIn
1.00 Ratings
00 Ratings
Google+
5.80 Ratings
00 Ratings
YouTube
2.00 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Engage121
6.8
Ratings
15% below category average
X Pro
-
Ratings
Campaign success analytics
6.50 Ratings
00 Ratings
Real-time tracking
7.00 Ratings
00 Ratings
Competitor analysis
7.00 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
TweetDeck is very useful in an industry that requires the gathering of news and sharing of one's own content. We use it on a daily basis to keep track of breaking stories and key trends to inform what content we produce. After this content is produced and published, we then push it on social using TweetDeck. While many things are posted immediately, we also schedule a lot of content throughout the day to ensure 24-hour coverage. The platform is remarkably suited to this job, more so than the native web client.
TweetDeck provides a detailed snapshot of your timeline and mentions in one view.
TweetDeck allows for scheduling across multiple accounts, and shows when each tweet is ready for publish.
TweetDeck allows you to customize the information you see for each account. If you don't want to see mentions but do want to see DMs for a certain account, you can do that.
Muting in lists - I have several lists, but I am only allowed to mute in a home feed. I would like to mute things not just in home, but in lists as well.
I have no other complaints. I really love Tweetdeck.
We are choosing a new platform to go with. It is not my choice to leave Engage121, but it has the majority of the capabilities that we need to get things done. That said, if needed, I would choose to use it.
As I previously mentioned, if TweetDeck were to increase some features and integrations, cleaned up its interface, and developed a tool to measure ROI, it would remain competitive with HootSuite and Hubspot. Altogether, it is an effective tool for the job of scheduling and monitoring your impact on Twitter, it falls behind other competitors that offer a more robust solution.
I think TweetDeck is very easy to use and set up. If you've used Twitter or X before, you will be able to easily understand how to use TweetDeck, as they base their UX/UI on the real platform. It has a similar look and feel, though you can do much more when logged into a single account on the platform.
TweetDeck tends to be available for use majority of the time...however, I've had times where it would get stuck in a loop and then post my Tweet multiple times.
TweetDeck is a great platform for using Twitter, and I heartily recommend it to anyone who continues to use the native client. Having both a web client and application means it can be used anywhere and on any computer, even if you are unable to install applications on your PC. For any news editor who needs to keep tabs on the latest news and promote your own content - TweetDeck is a must-have.
We found TweetDeck was simpler to use and easier to navigate for handling tweets than Hootsuite. While it did not have the broader ability to handle multiple social media platforms, unlike Hootsuite, its ability to give you great oversight of many Twitter/X accounts at once meant it was the ideal tool for that platform. Hootsuite, however, has deeper sophistication and opportunities for social media managers looking to handle everything in one place.
As an intern it is much easier to get through social media posting and move on to other tasks with a scheduling tool like TweetDeck.
Although TweetDeck helps our small staff stay very active on social media, it is not an integral part of what we do on our site. Instead, it helps the team focus on creating content by cutting down time spent managing social media accounts.