Emplifi vs. Piano Amplifier

- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.

Incentivized

SocialFlow is good on paper but in my personal experience it is clunky, doesn’t do what you want it to, and their support team doesn’t take your issues seriously. I wouldn’t recommend this if you work on tight timeframes as it has a scattergun approach to posting on Facebook. I would like to think that my experiences are due to me not having thorough training, but I am not sure if this is the case.

Incentivized

• Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
• Community - really simple one board collecting of all our social messages makes replying simple
• dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals

Incentivized

• Unique algorithm does not just 'time' posts, it helps determine the optimal time for posts to be distributed. Its why all the major publishers like NYT, WSJ, Conde Nast, Mashable, etc. use SocialFlow to distribute its social content.
• Dashboard gives insight into which posts perform best.
• It's streamlined and simple and not overly or unnecessarily feature-laden.

Incentivized

• Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
• Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
• The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators

• Per-client customizations to differentiate themselves from competitors

Incentivized

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

Big bang for buck. My clients like the results and the insights.

Incentivized

Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.

Incentivized

I give this rating as an outcome to understand competitor social strategy to improve strategic positioning. Drive improvement by benchmarking and serving to compete on content Identify trends, topics/themes, potential threats, etc. Improve campaigns by measuring and comparing audience reach, Interaction, etc. Measure engagement rate to analyze audience association.​ What themes/topics are generating higher engagement Insights to assist marketing teams in planning future campaigns

Every time I've reached out to our account manager or even support in general, they've been there. I love the fact that I can always ask for help. Also, the chat function within the tool is helpful as well. It is something I always look for in a solution because when you're in the middle of working, and there is an issue, you can quickly reach out and get an answer.

Incentivized

I give this rating as overall support for Social footprint analysis to identify and benchmark the competitor's social presence. Extraction of retrospective data from identified social channels. Complex query building with defined subsets of keywords to gauge social buzz. Analysis of historic datasets with a detailed classification that offered insights into the marketing efforts and messaging patterns.

The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any way in the almost a year we've used it.

SocialFlow stacks up against others by : 1. Event registrations, participation and promotions, companies highlighting their sessions, speakers, and delegations of different countries drove the event-specific volumes 2. Using Twitter as the primary platform and mainly constituted mentions around registrations, participations, promotions of sessions/panels, and opinions on the same 3. Discussions around the event’s annual themes, the new ‘Davos Manifesto’ and posts expressing delight for being invited, participation confirmations, and comments on different sessions/panel promotions drove the positive coverage 4. During-Event and Post-Event periods saw companies shift their focus to highlight sessions and panel discussions aligned more toward business-driven themes

• Volaris was able to improve their positive sentiment by 7% in their user-generated content (UGC).
• The optimization of content management workflows led to them becoming the second-most-popular airline brand in Mexico and the USA in 2022 according to Emplifi.
• By tracking our content performance with Emplifi, we were able to improve our creatives and increase the total shares by 15% vs. previous the year.

Incentivized

• It doesn’t post what we expect.
• It posts things over and over again.
• It’s not reliable for forward Planning.

Incentivized