Ellucian CRM Advance vs. Virtuous CRM

A potential student calls in and we can enter all the information in CRM right then. Ellucian CRM Advance makes it easy for when we go back a week later to see all the notes on the student rather than asking them all over again. Admissions takes the call and enters all info into CRM Advance and then Academics can just log in and see all the notes Admissions took on the student.

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I think it's great for organizations that simply need to manage their donor base in a user-friendly way. If you treat all of your donors the same and do not do much segmented communication, Virtuous is great for you! if you do need segmentation, they need to improve their email marketing software. Also, if you plan to use other tools, they really lack any kind of integration, which is not ideal.

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• Ties fundraising efforts to alumni.
• Seamless integration from Ellucian Colleage or Banner.

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• User-friendly CRM.
• Knowledgable support staff.
• Allows for email marketing on a mass level.

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• Some of the data is not in the most intuitive location.
• The initial learning curve of the system was a bit steep, but after working with the system exclusively, our users got proficient very quickly.

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• Does not currently have action based/click based email marketing automation capabilities.
• Lacks integration with any other tools we/our nonprofits are using.
• Expensive, even just for the support they charge hourly.

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CRM Advance is very efficient and overall a great product. We have been using CRM for many many years with really no complaints. It fits our needs.

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We actually recently dropped CRM Advance and are now live with Raisers Edge. Raisers Edge was much more user friendly and built around the fundraising experience. Integration was possible through a secure FTP interface with Ellucian Colleague. Other Blackbaud products have since been purchased to further enhance fundraising and gift giving.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I think the way to look at a CRM is really based on what provides the easiest user experience for you and your team. These days, they all do basically the same thing. Nothing about Virtuous stands out as significantly unique compared to the others. So if you like it, use it... but the others are just as good and actually have better integrations and more capabilities.

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• We are now able to do a more effective review of applicants and see overall trends of characteristics such as source locations. This helps to focus other efforts such as marketing to support those areas and increase others.
• There is now a full picture of the needs of our students. By being able to view information in a logical progression, trend data can be identified and reacted to.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Better donor management.
• Better predictive analytics on donors and giving numbers.
• Increases were seen in overall revenue since joining with Virtuous.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info