Echobox Social vs. PLANOLY

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Echobox Social
Score 9.7 out of 10
N/A
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI. With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal time, to drive more traffic, higher engagement and greater revenue from social media and emails. Echobox is an automation platform boasting users among more than 2000 brands worldwide, including Newsweek, CNBC, The Guardian,…N/A
PLANOLY
Score 8.5 out of 10
N/A
PLANOLY is a social marketing platform boasting over 5 million users to visually plan, schedule, and measure performance across Instagram and Pinterest.
$16
per month up to 1 user
Pricing
Echobox SocialPLANOLY
Editions & Modules
No answers on this topic
Social Planner Starter
$16
per month up to 1 user
Creator Pro
$20
per month
Social Planner Growth
$28
per month up to 3 users
Social Planner Pro
$43
per month up to 6 users
Creator Pro Plus
$54
per month
Offerings
Pricing Offerings
Echobox SocialPLANOLY
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount offered for annual billing.
More Pricing Information
Community Pulse
Echobox SocialPLANOLY
Features
Echobox SocialPLANOLY
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
10.0
Ratings
26% above category average
Boolean keyword searches00 Ratings10.00 Ratings
Sentiment analysis00 Ratings10.00 Ratings
Broad channel coverage00 Ratings10.00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
10.0
Ratings
22% above category average
Content planning and scheduling00 Ratings10.00 Ratings
Audience targeting00 Ratings10.00 Ratings
Content optimization00 Ratings10.00 Ratings
Workflow management00 Ratings10.00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
8.1
Ratings
2% above category average
Automated routing and prioritization00 Ratings10.00 Ratings
Customer interaction histories00 Ratings7.10 Ratings
Bulk actions00 Ratings7.10 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
8.0
Ratings
3% above category average
Lead generation00 Ratings7.00 Ratings
Content marketing00 Ratings7.10 Ratings
Paid media management00 Ratings10.00 Ratings
Campaigns and promotions00 Ratings8.10 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
10.0
Ratings
17% above category average
Twitter00 Ratings10.00 Ratings
Facebook00 Ratings10.00 Ratings
LinkedIn00 Ratings10.00 Ratings
Instagram00 Ratings10.00 Ratings
Pinterest00 Ratings10.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
8.1
Ratings
2% above category average
Campaign success analytics00 Ratings8.10 Ratings
Real-time tracking00 Ratings8.10 Ratings
Account management
Comparison of Account management features of Product A and Product B
Echobox Social
-
Ratings
PLANOLY
9.0
Ratings
12% above category average
Role-based user permissions & privileges00 Ratings10.00 Ratings
Mobile access00 Ratings8.10 Ratings
Best Alternatives
Echobox SocialPLANOLY
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Sprinklr Social
Sprinklr Social
Score 9.2 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Echobox SocialPLANOLY
Likelihood to Recommend
9.7
(0 ratings)
8.1
(0 ratings)
Likelihood to Renew
9.4
(0 ratings)
-
(0 ratings)
Usability
8.4
(0 ratings)
9.0
(0 ratings)
Support Rating
9.8
(0 ratings)
10.0
(0 ratings)
Implementation Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Echobox SocialPLANOLY
Likelihood to Recommend
Echobox Social is well suited to publishers and media organisations who are publishing daily online content that needs sharing across social platforms. It works best if your social media objective is driving traffic to your articles/website. It would be suitable for both small and large organisations, as it allows multiple users with different access.
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The visual grid feature is my favourite feature of PLANOLY as it allows me to see how my content will look before I post it. I haven`t found this feature with other social media planners
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Pros
  • Organizes our social media posts across both Facebook and Twitter
  • Easy scheduling of posts, with AI driving the scheduling of optimal times for each story
  • AI ferrets out best-performing posts and schedules them during the weekend and other downtimes when we are not actively engaging our readers
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  • Grid view
  • AI Caption generator
  • Auto post feature
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Cons
  • Since I'm Brazilian, and our whole team is based in Brazil, would be great if the whole platform was translated for Portuguese. There are no many English speakers in Brazil, to be honest. That would make it easier
  • Tik Tok. Would be nice if somehow Echobox could provide their AI for Tik Tok Users
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  • overall not very many points I would add for improvement
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Likelihood to Renew
Because I am totally satisfied with Echobox service. I find it balanced between the service itself and its cost. Compared to its competitors, it is, without a doubt, the best product for small publishers. It only lacks in a greater and more efficient management of statistics which, at the moment, is absent. I will definitely renew Echobox!
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No answers on this topic
Usability
Echobox Social's user interface is straightforward to navigate and even members of our team who are not necessarily social media specialists can step in when needed. The schedule queue is very easy to understand, meaning different team members can see what content is scheduled to be posted. When trying to edit the automation settings, each feature is well explained if you hover over the question mark button.
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PLANOLY is super easy to use. We just need to connect our Instagram account and start working in just a few clicks
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Support Rating
When there have been problems, they’ve usually been resolved very quickly. Some issues have occurred such as not being able to download images or posts not going out when the service has crashed, but they’re also very open to feedback. The option to download pictures loaded into the feed stories was my suggestion; saving us time creating new images and getting the posts out quickly
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The support team was instantly responsive and were always happy to answer even the simplest software question. I knew that my clients would be in good hands should I not be available for any scheduling question through the support team. Everything was always impeccably handled in a timely manner! 100% satisfaction.
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Implementation Rating
You just have to keep in mind that it can take a day or two to have the set up of an account all done.
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No answers on this topic
Alternatives Considered
Echobox AI function (the ability to decide when is the best time to share a post) is a [game-changer] and also the UI is cleaner and easier to use. I found Hootsuite confusing and complicated. It has too many windows and also doesn't pull the articles automatically. There is no comparison really, Echobox is miles ahead.
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Planoly was the most cost effective option for me and my clients and allowed us to use a grid view to see how our content would show up on the feed. Grid view was very important when choosing the software for us. It was also allowed us to schedule stories as well and some other softwares did not.
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Return on Investment
  • Positive impact: time-saving. We have saved on staff costs and other staff are able to focus on more skilled tasks than manual scheduling
  • Positive impact: improved output. We have seen an increase in traffic, page views, and more digital subscriptions and email sign-ups since we started using Echobox
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  • It allowed us to engage with potential customers for clients in an easy way
  • Our follower count went up by a steady 100 followers per week
  • Our numbers for viewers on videos and IG Lives doubled
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ScreenShots