dotMailer vs. Sitecore Send

dotMailer is a great tool whether you are a standalone shop or a global company. I am not familiar with many other programs, but my favorite thing about dotMailer is the ability to have all of our constituents on the same account to share templates and ideas, as well as gauge our performance levels. To any colleague within our Group, I would 100% recommend dotMailer

Moosend has industry-leading features and budget friendly plans suitable for budget-minded businesses. It enables businesses to execute marketing campaigns successfully and has robust workflow automation. I recommend their Pro plan to any marketing professional out there because of how it helps to strategically handle all marketing needs by boosting the level of automation.

Incentivized

• Segmentation by distance.
• RFM segmentation.
• Product recommendations.

Incentivized

• Moosend is the best application to trace the business development and to create ideas through email marketing
• This tool is helpful in the atomization of developments on a certain level
• It promotes business opportunities in the market with innovation and ideas

Incentivized

• Updating contact lists can be cumbersome. It would be much easier if we could just make mass update to contact lists without having to export and re-import them. For example, if you upload a list of Joe's contacts and then want them to all be individually tagged with Jane instead, you would have to export the list, change everyone's rep to Jane, and then import the list again.
• The time zone on our account is set to London which creates challenges for the other cities (New York, Chicago, Seattle, Sao Paulo) that we send emails for. We definitely have to be cautious when scheduling out emails so that we get the timing correct.
• I would love to be able to view previous months' activities and expand the comparison tool to view trends over time.

• If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
• Free plan users have limited customer support.

Incentivized

Since this is used on a global scale and it is preferable to all of our brands, I cannot see us switching to a different provider. We have built years worth of contacts and templates within our current system, which saves our marketing team a lot of time when putting together future campaigns. All of them are mobile optimized which makes it even easier to work with

Pretty straight forward but it takes sometime to get used to. Not exactly like WordPress or other open source cms but it gets the job done

Incentivized

DotMailer is built for eCommerce. Drip, ActiveCampaign, and Infusionsoft are not eCommerce platforms out of the box, though they can be tailored to that use case. DotMailer is especially geared toward retail businesses.

Incentivized

I have used Maropost for quite some time but I found Moosend a powerful application for marketing projects. We just make the project and invite our team; the remaining work is handled by this application. It never let us down in making strong plans for promotions and providing the communication among the customers and company. Nothing can beat this application in making work flow, and we admit its strategies to make the company marketing strong and in the pipeline are also in consideration to put forward for implementation.

Incentivized

• Gave us more granular segmentation than simply pages visited or products purchased.
• Helped us segment local customers vs long-distance customers, and send different messaging to each.
• It takes a product feed, so enabled us to launch personalized product recommendations in emails.

Incentivized

• Moosend is quite affordable (500,000 emails for $500), so it's easy to see an ROI. It only takes a few recipients converting to make a campaign worth the spend.

Incentivized