Domo vs. MicroStrategy Analytics

Domo is great when you want to see lots of values historically or see data you can see natively in a platform. As I mentioned earlier, Domo is the only way our Marketing and Sales teams can see when their emails were opened and compare the send time - this is an example of data I can't see natively.

Incentivized

MSTR is great for any organization that is looking for a way to deliver complicated data in an uncomplicated way. From business teams to marketing and finance, several departments benefit from using MSTR to keep track of KPIs enabling teams to make optimizations along the way. MSTR provides great visual representations of data enabling team members to distill thousands of data points into easily digestible charts and graphs

Incentivized

• Provides data acquisition, transformation and visualization all administered from one cloud-based tool. No switching between tools or cobbling different products together.
• Provides GUI and MySQL interfaces for data manipulation for both entry-level and advanced users.
• Huge amount of data connectors out of the box, plus you can easily create your own custom connectors.

Incentivized

• I think the dashboards are quite helpful to visualize on the spot data.
• Creation of facts and attributes is simple - I have no programming experience and was still able to create and modify these items.
• Scheduling reports to be run on a daily, weekly, or hourly basis is simple. It provides updated data on a timed basis with no need to go back into the program.

Incentivized

• When changing cards from one dataset to another any beast modes are not carried over, it would often make life easier if there was an easier way to copy beast mode calculations from one dataset to another.
• Domo documentation, university and Dojo are extremely helpful when we run into problems. However, when support beyond that is needed their help desk seems to have a hefty backlog - the amount of time to resolve tickets is frustrating sometimes.

Incentivized

• Visual Insight have multiple limitations. Few of them are listed here - i)Cannot change default graph colors ii) text/graph formatting are very very limited iii)Add metric to Color by / Thresholds is not possible iv)one of the worst limitation of the VI in older versions is that it is not possible to create filters that apply only to a specific visualization. For example if there are 4 graphs in one dashboard & if you have filters then those filters would be applicable for all of them
• Some formatting options are not there either on Web or Developer especially while dealing with a document. We have to use both Web & Developer to solve issues.
• While connecting with MDX cube reporting loses a lot of features.

Domo is a great up-and-coming product. There are many fantastic features that are extremely compelling to our end users, which makes Domo a great fit for our organization. As with many BI tools, there are items on the wish list that could make implementation, administration and usage easier, but I believe these will be addressed over time as the product matures and evolves. The overall concept and approach of this solution has definitely raised the bar in this area of expertise and I would like to see things advance in giving the enterprise tools that will make decision making easier and more robust in the future.

I would always choose to renew MicroStrategy as long as they lead the market in features, functionality and price. The support of MicroStrategy is timely and professional, I frequently get answers to my questions within 24 hours and normally have solutions within 48 hours. Training available for MicroStrategy completely covers everything required to be able to expertly use MicroStrategy and understand data warehousing.

Incentivized

A business management platform has to be flexible to provide solutions for customers from any business environment, but that flexibility has to be delivered without requiring complex business process re-engineering and massive data conversion efforts. Domo’s web-based architecture and wealth of connectivity options allow rapid setup for any business. If your marketing company is wrestling with channel return on investment or your educational organization is drowning in data, Domo has the tools and capability to use your data and turn it into something useful for you

Incentivized

Overall for most functions it is incredibly easy to use and understand - however more complicated features are very technical and require training skill. There is the possibility of creating reports that return inaccurate information if you do not have a solid understanding of the information.

I've never had an issue with MicroStrategy not being available due to MicroStrategy application malfunction. It is very robust and only failures I've seen were due to user error or the platform the machine running the service failed some how.

Incentivized

Being able to customize the performance based on the business need is extremely powerful. Proper configuration and understanding of the usage pattern is key, if the technical ability of the architect is not at top level, then the product will not be configured correctly which will lead to poor performance.

Incentivized

Pretty responsive. It took a while to get a response in selecting data points for our particular cards. Might have taken about a month? I am not sure if this was something on our end or Domo's end. But haven't had any other issues yet that required additional support from Domo.

Incentivized

[I feel as if] they answer the phone quickly, but can't answer any of your questions. Will get lost in a support ticketing system. Better off finding third-party online forums of MicroStrategy Analytics users huddled together trying to help each other do the most basic things.

I have attended many trainings offered by MicroStrategy; both distance and in-person training. I earned my CRD (Certified Report Developer) certification via the online training. I found the training to be well organized and concise. Overall I will definitely continue to increase my knowledge with MicroStrategy via the online training offering.

It is a true web-based application so implementation is much easier and smoother compared to other non-web based BI solutions. Also, they offered consulting services during the implementation process, which was helpful. Also, they provided lots of on-demand training courses and videos, which I liked.

Incentivized

We measured following KPI for the success

• Increase in Business Feeds Loads
• Reduction in Controllers Manual Work.
• Conversion of Manual Work into Systematic Workflows.
• Increase in Customer Spend
• Reduction in Service costs
• Reduction in time-to-market for new campaigns
• Increase in cross sell and Up sell
• Error reduction in customer Identification
• Existing client retained

Incentivized

Domo is by far the industry leader. Other tools/platforms have unique strengths, but from an overall perspective, Domo is the most versatile and does an exceptional job in all areas. This is critical when it comes to "scale". A BI project may start with a siloed scope, but as the project bares fruit, others begin to ask how they can participate/leverage the tool/platform for their own projects - because of this, Domo's versatility is incredibly important

Incentivized

[I feel like} Microsoft BI - MicroStrategy Analytics is worse in every way. Less templates, less canned reports, less third party integrations, less knowledgable consultants/employees, less core capability, much worse migration path to the cloud (Azure in Microsoft's case), and ultimately turned out to be higher cost when we had to start adding modules and pay for professional services to do even the most basic reporting Google Charts - Not as fare comparison since this is a free SaaS product, but when we couldn't get things working with MicroStrategy Analytics, we starting using Charts just to get data out the door for the company. Amazing how easy it is, and free. Provides WAY more robust capabilities in your web browser for free.

This software is extremely scaleable, one can add more core servers which performs as a load balancing. The configurations available to manage usage patterns and daily activity are as high a caliber as any other enterprise level software. This product can be installed on both a windows and unix platform allow for integration on a budget.

Incentivized

• Domo has allowed us to see much more clearly what is working for students on our programs, and what is not. This enables us to consolidate success and further develop where there are areas of concern.
• The verbatim comments in Domo makes the reports especially attractive to staff, since they are able to engage directly with students' personal opinions and not just with rating scales.

Incentivized

• MicroStrategy was helpful for reducing the amount of time we needed to spend number crunching large data sets, and in doing so, allowed me as the primary users to spend more time gleaning insights from the data that in turn informed our leadership team to make strategic decisions.
• By creating numerous canned reports available to all members of the team through email distribution or basic access to the platform, we were able to reduce the time I spent showing people how to pull the data in Microsoft Excel by nearly 40% .
• We ended up needing to make many changes to the way our DMP was feeding data into MicroStrategy due to incorrect reporting that caused complications in accounting and finance.