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Cvent Event Management vs. Splash Event Marketing Platform

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cvent Event Management

    Score9.3 out of 10
    N/ACvent is a cloud-based enterprise event management company with nearly 4,000 employees and over 300,000 users worldwide. Cvent offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, email marketing, and attendee engagement. Cvent's suite of products automate and simplify the planning process to maximize the impact of events. Cvent provides hoteliers with an integrated platform, enabling…N/A

    Splash

    Score6.8 out of 10
    N/ASplash helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting virtual, in-person, and hybrid events. By marrying data and…

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    Pricing
    Cvent Event ManagementSplash
    Editions & Modules
    No answers on this topic
    Free: For Personal Use and Occasional Small Business Events
    $0.00
    Pro: For More Design and Access Control
    Contact Sales
    per year
    Enterprise: For Solutions and Workflows at Scale
    Contact Sales
    per year
    Offerings
    Pricing Offerings
    Cvent Event ManagementSplash
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Cvent Event ManagementSplash
    Considered Both Products
    Cvent
    Chose Cvent Event Management
    Cvent Management is an easier platform to use to communicate with the clients. It also does not require the client to pay any fees to promote or set up their events. I feel like Cvent Management is more interactive when it comes to scheduling, planning and getting the word out …
    Incentivized
    Cvent
    Chose Splash
    Splash was selected due to its user-friendly ease.
    Incentivized
    Chose Splash
    Splash is sleeker, easier to use and more modern looking than Cvent.

    Cvent did however have round the clock customer service whenever anything went wrong. That kind of support is really great to have.
    Incentivized
    Chose Splash
    Eventbrite & Cvent are not design-first. They are heavy lifting and powerful platforms, but they fall so short on the actual aesthetic of the design. This is the most important aspect of organizing an event - creating a beautiful page that encourages visitors to buy a ticket. …
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    198 Answers
    78%
    Would buy again
    7 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    157 Answers
    83%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    195 Answers
    78%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    122 Answers
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    122 Answers
    88%
    Implementation went as expected
    7 Answers
    Features
    Cvent Event ManagementSplash
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    6.3
    55 Ratings
    28% below category average
    Splash Event Marketing Platform
    9.0
    1 Ratings
    8% above category average
    Responsive Design for Web Access6.352 Ratings10.01 Ratings
    Mobile Application6.753 Ratings8.01 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile5.849 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    8.6
    49 Ratings
    0% above category average
    Splash Event Marketing Platform
    9.3
    1 Ratings
    8% above category average
    Calendar integration8.938 Ratings10.01 Ratings
    Meeting initiation8.433 Ratings00 Ratings
    Integrates with social media8.231 Ratings10.01 Ratings
    Record meetings / events8.826 Ratings00 Ratings
    Slideshows8.924 Ratings00 Ratings
    Event registration8.649 Ratings8.01 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    9.0
    43 Ratings
    9% above category average
    Splash Event Marketing Platform
    -
    Ratings
    Live chat8.735 Ratings00 Ratings
    Audience polling9.142 Ratings00 Ratings
    Q&A9.040 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    8.8
    52 Ratings
    5% above category average
    Splash Event Marketing Platform
    4.3
    1 Ratings
    64% below category average
    User authentication8.949 Ratings3.01 Ratings
    Participant roles & permissions8.748 Ratings5.01 Ratings
    Confidential attendee list8.944 Ratings5.01 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    8.0
    59 Ratings
    6% below category average
    Splash Event Marketing Platform
    9.3
    1 Ratings
    9% above category average
    Branding options7.953 Ratings10.01 Ratings
    Integration to Marketing Automation8.634 Ratings10.01 Ratings
    Attendee list export7.557 Ratings8.01 Ratings
    Virtual Event
    Comparison of Virtual Event features of Cvent Event Management and Splash Event Marketing Platform
    Feature
    Cvent Event Management
    8.4
    62 Ratings
    1% above category average
    Splash Event Marketing Platform
    7.0
    1 Ratings
    17% below category average
    Registration, RSVP, and ticketing7.455 Ratings8.01 Ratings
    Email marketing8.158 Ratings10.01 Ratings
    Livestreaming8.630 Ratings00 Ratings
    Audience engagement8.448 Ratings00 Ratings
    Event recording8.631 Ratings00 Ratings
    Virtual booths8.532 Ratings00 Ratings
    Networking8.837 Ratings2.01 Ratings
    Event analytics8.857 Ratings8.01 Ratings
    Best Alternatives
    Cvent Event ManagementSplash
    Small Businesses
    Whova
    Score8.9 out of 10
    Whova
    Score8.9 out of 10
    Medium-sized Companies
    Splash
    Score6.8 out of 10
    Cvent Event Diagramming
    Score9.5 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.5 out of 10
    Webex Events (formerly Socio)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cvent Event ManagementSplash
    Likelihood to Recommend
    9.3
    (305 ratings)
    4.0
    (49 ratings)
    Likelihood to Renew
    9.4
    (34 ratings)
    -
    (0 ratings)
    Usability
    8.4
    (50 ratings)
    8.0
    (1 ratings)
    Availability
    5.5
    (3 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    5.0
    (75 ratings)
    9.1
    (4 ratings)
    In-Person Training
    6.4
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.2
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    6.4
    (14 ratings)
    -
    (0 ratings)
    Configurability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    5.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Cvent Event ManagementSplash
    Likelihood to Recommend
    Cvent
    The breadth of features is such that Cvent Event Management is a strong choice for events of significant scope and complexity, particularly in volume and diversity of programming. The learning curve may be on the steep side for customers with simpler needs, though Cvent Event Management is addressing this by providing more streamlining in their solution suite.
    Incentivized
    Read full review
    Cvent
    When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
    Read full review
    Pros
    Cvent
    • I love Cvent Event Management's registration platform specifically because of the flexibility. There are no limits to what Cvent Event Management can do - if you want custom logic, questions or buttons, it's all possible!
    • The Exhibitor Portal is an exceptional option for event sponsors. Exhibitors have so much power to manage their profile in the back end, and it's very easy to navigate.
    • The Agenda section is a favorite of mine, as the customization options are endless. You can have people select their sessions and view speaker profiles + the planner has endless options for making the agenda thorough.
    Incentivized
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    Cvent
    • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
    • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
    • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
    Incentivized
    Read full review
    Cons
    Cvent
    • The "Badges and Certificates" feature can use some work. This is where you build out your name badges, invoices, receipts, etc. The system works but the build feature is difficult to line everything up and navigate. Also, building the receipts/invoices can be difficult to adjust for when things for to multiple pages. It doesn't allow you to pre-program margins so it just continues to the top of the next page without leaving additional space.
    • Processing payments for multiple registrations at once after the registrations have already been submitted could also be improved. Currently, the only opportunity you have to submit a payment for a full group is when they register initially. After that phase, if you need to enter a check payment or process a credit card after they've finalized their registration, you have to go into each attendees record to process the payment which can get tedious.
    • I would like to see a functionality where we can collect actual signatures during the registration process vs. just having a check box available. For some of the more sensitive materials we need our attendees to approve of, an actual signature feature would be very beneficial.
    Incentivized
    Read full review
    Cvent
    • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
    • The formatting across the layout page is not always consistent, specifically text sizing.
    • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
    Incentivized
    Read full review
    Likelihood to Renew
    Cvent
    We are very pleased with the features that Cvent gives us. The ease of use and the immediate support when something does stump us. Cvent provides us with everything that we need to run a successful event. The only reason I did not Rate Cvent as a 10 is the cost
    Incentivized
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    Cvent
    Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
    Incentivized
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    Usability
    Cvent
    Cvent has a lot of functionality, which can be overwhelming to new users who are not too technically savvy. However, Cvent does a great job of providing tools and support for users to learn and troubleshoot. I also appreciate the work and progress that Cvent has been making in Accessibility.
    Incentivized
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    Cvent
    The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
    Incentivized
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    Reliability and Availability
    Cvent
    Cvent does go down pretty frequently. And while it often doesn't impact day to day use usually, if it does go down at the wrong time, you may not be able to access very important event information when you need it. Usually outages do not last very long, but it could still be a very bad situation if this happens at the wrong moment
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Performance
    Cvent
    When pulling reports and it can sometimes lag a bit and that can be frustrating when you are trying to get things done on a timeline
    Incentivized
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    Cvent
    No answers on this topic
    Support Rating
    Cvent
    The company offers 24/7 customer support, including phone, email, and chat support, to ensure that we can get help when we need it. Additionally, the platform has a comprehensive help center and knowledge base, including user guides, tutorials, and FAQs, which help us troubleshoot issues on our own. Cvent also provides training and support resources, including onboarding assistance, live training sessions, and webinars, which help us get the most out of the platform. Overall, Cvent appears to be committed to providing excellent customer support and resources to its users, which can help ensure a positive user experience and successful events.
    Incentivized
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    Cvent
    We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
    Read full review
    In-Person Training
    Cvent
    Our on-site trainer was very knowledgeable in the product and gave us very important pointers on best practices and how to perform tasks in the simplest manner
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Online Training
    Cvent
    It was all self-driven and I had to do a lot of searching around in the community to get answers.
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Implementation Rating
    Cvent
    It would have been nice during implementation if we had received more pointers on how to organize our parked report folders, libraries, etc. to avoid the mess we find ourselves in today. If we had known ahead of time the limitations we could have planned better.
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Alternatives Considered
    Cvent
    Cvent was the only events software that could meet our needs at a price that was palatable. We have been with Cvent for over a decade and I shop around every time we come up for contract renewal just to see what's out there. Cvent hands-down is able to handle so much more complex needs than anything else out there. The value for what you get is exceptional.
    Incentivized
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    Cvent
    Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
    Incentivized
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    Scalability
    Cvent
    We use Cvent for many different clients and events. It's very easy to customize the experience for the event that you need
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    Return on Investment
    Cvent
    • Positive ROI: See which registrants [participated]
    • Positive ROI: See survey results from the feedback survey pushed at or after an event
    • Positive: Helps us lessen time spent setting up an event, emailing, or capturing data for event staff-- which in turn means MORE events!
    Incentivized
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    Cvent
    • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
    • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
    • The support staff make this product super valuable as I am able to accomplish more with their help.
    Incentivized
    Read full review
    ScreenShots

    Splash Screenshots

    Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.