Cvent Event Management vs. Microsoft Dynamics 365 Marketing

The breadth of features is such that Cvent Event Management is a strong choice for events of significant scope and complexity, particularly in volume and diversity of programming. The learning curve may be on the steep side for customers with simpler needs, though Cvent Event Management is addressing this by providing more streamlining in their solution suite.

Incentivized

Microsoft Dynamics 365 Marketing is very well suited for situations where an organization wants to manage the customer information that it has gathered and share it all across the entire organization so that it is unified and integrated. Microsoft Dynamics 365 Marketing is less suited to smaller organizations that do not have a need for such a complex marketing platform.

Incentivized

• Registration platform can handle nearly any need.
• Event websites are easy to build and support customization.
• Support is available in multiple formats should you run into issues.
• There is a large user community where you can reach out for ideas and help.

Incentivized

• Tracking of content
• Ability to pinpoint where your content is going to be posted

Incentivized

• You have to implement a workaround to use images in your session descriptions.
• They tend to add features by acquiring other platforms, but then don't always cleanly integrate them into Cvent itself, so they always seem sort of ratcheted on.
• The media and document library is pretty basic, so you need to take extra steps to link PDFs and other documents within the registration process if you choose to host the docs on Cvent.

Incentivized

• Currently marketing is more contact centric, should add the flexibility of doing segmentation as well as customer journey on leads without associating with contact
• Pricing is based on number of contact, even if you are not marketing all of them.
• Cannot reuse the existing marketing lists created in CRM for marketing as seamlessly as in ClickDimensions, even though both uses the same Dataverse

Incentivized

I enjoy the app and what it has to offer. It makes working in events a lot easier! Before I would have to go to our warehouse and print name badges and write out different names if they needed it. Attendees also did not have access to our breakout sessions. Now, I can adjust names onsite and we can allow attendees to access our sessions before the event begins

Incentivized

I wouldn't even think of renewing our use of Marketing 365. It's worthless

Cvent has a lot of functionality, which can be overwhelming to new users who are not too technically savvy. However, Cvent does a great job of providing tools and support for users to learn and troubleshoot. I also appreciate the work and progress that Cvent has been making in Accessibility.

Incentivized

Microsoft Dynamics 365 Marketing is extremely usable in order to manage all of my organization's customer information across the organization. Further we use Microsoft Dynamics 365 Marketing to manage all of our marketing campaigns from beginning to end. Microsoft Dynamics 365 Marketing makes my organization more able to run a professional marketing strategy.

Incentivized

Cvent does go down pretty frequently. And while it often doesn't impact day to day use usually, if it does go down at the wrong time, you may not be able to access very important event information when you need it. Usually outages do not last very long, but it could still be a very bad situation if this happens at the wrong moment

Incentivized

When pulling reports and it can sometimes lag a bit and that can be frustrating when you are trying to get things done on a timeline

Incentivized

The company offers 24/7 customer support, including phone, email, and chat support, to ensure that we can get help when we need it. Additionally, the platform has a comprehensive help center and knowledge base, including user guides, tutorials, and FAQs, which help us troubleshoot issues on our own. Cvent also provides training and support resources, including onboarding assistance, live training sessions, and webinars, which help us get the most out of the platform. Overall, Cvent appears to be committed to providing excellent customer support and resources to its users, which can help ensure a positive user experience and successful events.

Incentivized

Very reliable

Incentivized

Our on-site trainer was very knowledgeable in the product and gave us very important pointers on best practices and how to perform tasks in the simplest manner

Incentivized

It was all self-driven and I had to do a lot of searching around in the community to get answers.

Incentivized

It would have been nice during implementation if we had received more pointers on how to organize our parked report folders, libraries, etc. to avoid the mess we find ourselves in today. If we had known ahead of time the limitations we could have planned better.

Incentivized

Honestly, Cvent Event Management's registration platform is superior. The logic, setup options are far better than what the companies above have to offer. The only downfall is that it is far more expensive, and sometimes isn't needed for the most basic of registration sites.

Incentivized

Microsoft Dynamics 365 Marketing is similar to ClickDimensions, as they both are tightly integrated with Dynamics 365 Customer Engagement. ClickDimensions is more suitable for relatively small and mid sized organization. ClickDimensions provides the solution to be imported within the existing Microsoft Dynamics CRM solution, so easy for existing CRM users to use it, however this also creates a dependency. Microsoft Dynamics 365 Marketing as a separate Unified Interface App, makes it better to use as a stand alone application for the department.

Incentivized

We use Cvent for many different clients and events. It's very easy to customize the experience for the event that you need

Incentivized

• The Cvent suite of events has drastically reduced redundant work throughout our events department allowing us to streamline a lot of the registration/software aspects of our events and allow us to focus on other areas of our events that had previously been placed on the back burner.
• Since Cvent Event Management is so widely use, many of our attendees, exhibitors and speakers are familiar with the platform so they are able to seamlessly operate within it for their needs with little to no learning curve.
• We're able to pull more accurate and customized reports based on specific information we need with each event.
• We able to offer our registrants a more customized experience with their registration and event platforms. This allows us to customize and innovate our events in new ways we previously hadn't been able to.

Incentivized

• We've only been using it for 8 months so I cannot comment on the cost aspect
• From a marketing and data perspective - it is invaluable.

Incentivized