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Criteo Commerce Max vs. Mirakl Ads

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Criteo Commerce Max
Score 6.7 out of 10
N/A
Criteo Commerce Max (formerly Criteo Retail Media for Brands, or Criteo Sponsored Product) is presented by the vendor as an all-in-one self-service platform for buying retail media at scale. Alternately, Criteo Retail Media for Retailers supports growing ad revenue and enhancing relationships with brands.N/A
Mirakl Ads
Score 0.0 out of 10
N/A
Mirakl Ads is a retail media solution optimized for eCommerce and marketplaces used to monetize a premium eCommerce audience and create a revenue stream using both first-party and marketplace assortment.N/A
Pricing
Criteo Commerce MaxMirakl Ads
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Criteo Commerce MaxMirakl Ads
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Criteo Commerce MaxMirakl Ads
Best Alternatives
Criteo Commerce MaxMirakl Ads
Small Businesses
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
Medium-sized Companies
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
Amazon Advertising Sponsored Products
Amazon Advertising Sponsored Products
Score 7.7 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
Marin Software
Marin Software
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Criteo Commerce MaxMirakl Ads
Likelihood to Recommend
6.4
(0 ratings)
-
(0 ratings)
Usability
9.1
(0 ratings)
-
(0 ratings)
Support Rating
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Criteo Commerce MaxMirakl Ads
Likelihood to Recommend
Well suited--customizable enough to go to market efficiently and quickly. Not well suited--Plug-in multiple demand sources, improved targeting integrations with first-party data.
Verified User
Anonymous
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No answers on this topic
Pros
  • Intuitive dashboards and reporting
  • Custom templates for display media
  • Flexibility in terms of setting guardrails for targeting
Verified User
Anonymous
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No answers on this topic
Cons
  • Exportable insights at a brand, page, and placement level
  • Segmentation API service to better manage first-party data
  • Opportunity for non-custom implementation to allow for scalable solutions, such as programmatic backfill
Verified User
Anonymous
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No answers on this topic
Usability
Intuitive and easy to use.
Verified User
Anonymous
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No answers on this topic
Support Rating
Retail Media by Criteo's support at the start (with ERMS and Hooklogic) was pretty poor, with support SLAs exceeding 72 hours. This has changed over time to having a dedicated team--therefore the 7 rating and not 8.
Verified User
Anonymous
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Alternatives Considered
Cost of integration is low with Retail Media by Criteo, and Criteo's network of sponsored products is strong.
Verified User
Anonymous
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No answers on this topic
Return on Investment
  • Increased net revenue
  • Increased profit
  • CTR is unchanged (but this can be improved with better opportunities for targeting)
Verified User
Anonymous
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No answers on this topic
ScreenShots

Criteo Commerce Max Screenshots

Screenshot of Criteo Retail Media Platform The all-in-one self-service platform for buying retail media at scale. Execute campaigns across premium retailers and easily measure campaigns against commerce results.Screenshot of Sponsored Product Ads Boost product visibility and sales with native product ads Deliver the right product ad for each shopper with native ads that seamlessly blend in with organic content. Make sure your products are seen on relevant search results pages, category pages, and product detail pages.Screenshot of Offsite Ads Target retailer audiences as they browse the open web. Bring targeted audiences back to partner retailer sites with display and video campaigns on premium sites across the web. Build more product awareness and influence consideration among shoppers.Screenshot of Commerce Display Ads Reach shoppers with highly engaging creatives. Link pure branding and performance on retailers’ websites. Combine your own brand assets with dynamic, retail-specific features, such as real-time pricing. Target consumers based on shopping and browsing behavior.