ConvertKit vs. Sitecore Send

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ConvertKit
Score 8.5 out of 10
N/A
ConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.
$29
per month
Sitecore Send
Score 10.0 out of 10
N/A
Sitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.
$10
Per Subscriber
Pricing
ConvertKitSitecore Send
Editions & Modules
Creator
$29.00
per month
Creator Pro
$59.00
per month
Starting Price
$10.00
Per Subscriber
Maximum Price
$760.00
Per Subscriber
Offerings
Pricing Offerings
ConvertKitSitecore Send
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ConvertKitSitecore Send
Features
ConvertKitSitecore Send
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ConvertKit
8.8
Ratings
10% above category average
Sitecore Send
8.6
Ratings
8% above category average
WYSIWYG email editor9.00 Ratings8.90 Ratings
Dynamic content8.70 Ratings8.40 Ratings
Ability to test dynamic content8.70 Ratings8.20 Ratings
Landing pages8.30 Ratings8.90 Ratings
A/B testing8.40 Ratings8.50 Ratings
Mobile optimization9.70 Ratings8.60 Ratings
Email deliverability reporting9.70 Ratings8.80 Ratings
List management8.00 Ratings9.00 Ratings
Triggered drip sequences8.40 Ratings8.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ConvertKit
8.2
Ratings
7% above category average
Sitecore Send
9.0
Ratings
16% above category average
Dashboards8.30 Ratings8.90 Ratings
Standard reports9.70 Ratings8.80 Ratings
Custom reports6.70 Ratings9.30 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ConvertKit
9.4
Ratings
16% above category average
Sitecore Send
8.9
Ratings
11% above category average
URL Validation10.00 Ratings8.80 Ratings
Link Tracking10.00 Ratings9.30 Ratings
Image Validation9.30 Ratings8.80 Ratings
Inbox Display9.70 Ratings8.70 Ratings
Email Accessibility Tools9.30 Ratings8.60 Ratings
Spelling and Grammar Check9.00 Ratings8.90 Ratings
Spam Testing8.00 Ratings8.90 Ratings
Email Previews10.00 Ratings9.10 Ratings
Best Alternatives
ConvertKitSitecore Send
Small Businesses
Vbout
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Score 9.9 out of 10
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Score 9.9 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
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Emma by Marigold
Score 9.4 out of 10
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User Ratings
ConvertKitSitecore Send
Likelihood to Recommend
8.0
(0 ratings)
8.8
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
ConvertKitSitecore Send
Likelihood to Recommend
For us, it started with a smaller use case of captured leads, nurture them overtime to convert for services. Later we expanded our use case and started using integrations and automations to improve the conversions and automate some tasks as well. Based on that I totally feel someone who is creator and trying to diversify the income across building audience, community, paid Newsletter etc will suits the best. If you are just using it for email campaigns then it might not justify the price tag considering there are other cheaper alternatives that's available in the market.
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Moosend has industry-leading features and budget friendly plans suitable for budget-minded businesses. It enables businesses to execute marketing campaigns successfully and has robust workflow automation. I recommend their Pro plan to any marketing professional out there because of how it helps to strategically handle all marketing needs by boosting the level of automation.
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Pros
  • Emails landing in subscribers inbox.
  • Free mailing address that customers can use.
  • Robust tagging system for managing funnels and targeting users with optimized emails.
  • Broad integrations available for other platforms and optin form plugins.
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  • Moosend is the best application to trace the business development and to create ideas through email marketing
  • This tool is helpful in the atomization of developments on a certain level
  • It promotes business opportunities in the market with innovation and ideas
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Cons
  • When I first started using ConvertKit, I found it hard to create a landing page. I am pretty technical but when I had to customize my page using HTML, I got lost. I thought I could get up and running within an hour (build the page, create the list, and set up automation), but I soon realized I had to upgrade to use automation and setting up took me more than 3 hours. The learning curve had me stuck. I got frustrated and reached out to support.
  • ConvertKit is not for a non-tech person. There are not enough templates to get up and running within an hour.
  • ConvertKit is simply email marketing and landing pages for list building. It could offer a little more.
  • The analytics can be a bit more in depth.
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  • If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
  • Free plan users have limited customer support.
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Usability
Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
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Pretty straight forward but it takes sometime to get used to. Not exactly like WordPress or other open source cms but it gets the job done
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Alternatives Considered
The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
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I have used Maropost for quite some time but I found Moosend a powerful application for marketing projects. We just make the project and invite our team; the remaining work is handled by this application. It never let us down in making strong plans for promotions and providing the communication among the customers and company. Nothing can beat this application in making work flow, and we admit its strategies to make the company marketing strong and in the pipeline are also in consideration to put forward for implementation.
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Return on Investment
  • Greatly limits the number of client questions we receive
  • Improves our customer service
  • Tracks the number of leads we get over a period of time
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  • Moosend is quite affordable (500,000 emails for $500), so it's easy to see an ROI. It only takes a few recipients converting to make a campaign worth the spend.
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ScreenShots