Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle.
Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.
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Unsplash for Brands
Score 7.2 out of 10
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Unsplash is an online community hosted by the company of the same name in Montreal, featuring photos and images that are available free. Unsplash for Business is a solution that puts content in the hands of people and add context by sharing visuals with their audiences.
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Pricing
Compendium (discontinued)
Unsplash for Brands
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Compendium (discontinued)
Unsplash for Brands
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Compendium (discontinued)
Unsplash for Brands
Features
Compendium (discontinued)
Unsplash for Brands
Content Creation
Comparison of Content Creation features of Product A and Product B
Compendium (discontinued)
7.2
Ratings
11% below category average
Unsplash for Brands
-
Ratings
Ideation
6.30 Ratings
00 Ratings
Approval workflows
9.10 Ratings
00 Ratings
Content collaboration
7.60 Ratings
00 Ratings
Content calendar
7.50 Ratings
00 Ratings
Network for content licensing/production
5.50 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Compendium (discontinued)
6.6
Ratings
20% below category average
Unsplash for Brands
-
Ratings
Content hub
6.50 Ratings
00 Ratings
Forms / Gated content
6.10 Ratings
00 Ratings
Embedded CTAs
7.10 Ratings
00 Ratings
Content distribution
7.20 Ratings
00 Ratings
Content promotion
6.10 Ratings
00 Ratings
Content automation
6.70 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
If someone is in a specific or super-niche industry, they may not find that Unsplash for Brands is a good option for them. I would say their site and their library of photographic images are a bit more general -- so if you need something stylized, it may not be the place for you.
Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on it's way to the next step and in the end, publishing!
Template functionality in OCM allows for easy copying and adjusting, allowing you to re-use best practices quickly!
Some of our authors have trouble figuring out how the workflow works. It takes a little bit of searching to find where to set a page for approval. They also have trouble locating where to schedule blogs to be published.
It's not the most user-friendly design. When you log in, it feels a bit dated and take a bit of time to get acclimated to where everything is located.
The organization of the backend code files seems very disorganized.
Finding any sort of tutorials, demos, site help is challenging.
Maybe the worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and and closed without any offers why.
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
I need to learn a little more about the product and its capabilities before I give a higher review. However, the availability of image trending is far superior to Getty or Getty Enterprise.
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
There is one obvious major advantage to Pexels (and Unsplash really) in that the images are royalty-free. We can use them without fear of being sued afterward, and we don't even have to create an account, just download the image and it's ready to go. When it comes to Pexels' photos, you can photoshop words on them, but sometimes you don't want a photo designed for photoshopping, you just want a photo that's ready to use, such as Unsplash.